A Digital Marketing Company

1. Corporate Presentation
Version 3.0

2. OUR VISION CONNECTING TO FUTURE
Vision
Empowers you to translate your dream into reality
Customer Centric Digital Marketing Program
Search Engine
Social Media Marketing Interactive Marketing
Marketing
Social Blog Viral Social
PPC Search Social media Social
Media Marketing Marketing & Reputation
Marketing Engine set up and Network
Optimi and Email Managem
and Mgmt. Optimization mgmt. Marketing
zation Mgmt. Marketing ent(SRM)
Web Technologies
[Creative Strategic Design, Promotional Website, Ecommerce Website, Mobile Website, Website Maintenance, Web Application
Development, Application Integration, Intranet, Extranet and Web Portal Development, Social Network Application
Development]
Digital Corporate Communication Digital Strategy Development

3. END-TO-END DIGITAL MARKETING SOLUTIONS PORTFOLIO
PLANNING SERVICES
CONVERSION ENHANCEMENTS
 Digital Marketing Business Plan
 Website Analytics DIGITAL CORPORATE
 Search Engine Marketing Plan
 Landing Page Optimization COMMUNICATION
 Social Media Marketing Plan
 Conversion Optimization  Brand Positioning & Development
 Website Usability Review & Analysis
 Creative Development
 Digital Assets D
Di it l A t Development
l t
 Corporate Identity
WEB TECHNOLOGIES  Flash Development
SEARCH ENGINE MARKETING  Creative Strategic Web Design  Corporate Digitals
 Search Engine Optimization  Promotional Website  Print and Promotion
 g
Video Search Marketing  Ecommerce Website  aga es
E-Magazines
 PPC Search Marketing  Flash Website  Graphical User Interface
 Youtube Search Management  Website Hosting & Maintenance
 Local Search Marketing  Web Application Development
 Link Building Campaign  Application Integration
Management  Intranet, Extranet and Web Portal
Development
 Social Network Application
Development SOCIAL MEDIA MARKETING
 Social Media Marketing
 Social Media Optimization
DIGITAL MEDIA PLACEMENT  Social Media Monitoring
 Online Media Planning and Buying  Facebook Marketing Service
MOBILE MARKETING &
 Social Network Advertising  Word of Mouth Marketing
TECHNOLOGIES
 Display Network Campaign  Business Blog Marketing
Management  SMS Marketing
 Online Reputation Management
 Affiliate Marketing  MMS Marketing
 Audio Podcast Services
 Publisher Ad Management Service  Mobile PPC Search Management
 Video Webcast Services
 Viral Marketing  Mobile Media Planning and Buying
 Online PR
 Email Marketing  Mobile Website Development
 Mobile Application Development

4. OUR FOCUSED VERTICALS
Real
Estate
&
Infrastru
cture
Imarks Focused
Verticals
V ti l

5. OUR DIGITAL INTEGRATION MODEL
Engage customers
Blogs and Forums Digital • Engage, interact, and
Assets promote with help of
• Interact with audience
Optimization Awards, Polls, Contests
on relevant blogs,
Paid Ads CRM forums, and • Incentivizes the
• Accomplish short-term
p Integration communities customer to promote
lead generation • SELL THE CONCEPT and publicize
objectives via paid ads. 1 Engaged Customer
1 SRM
Paid Ads at Content Sites, Forum
Banner
B
3 Your Web Portal / Social Networking
Personal Networks Ads Marketing Engine Sites
Engaged Prospect
2
2 Paid Ads at SNS
communities SEM
• Build communities on
Face book, Twitter, Reach Target Group
LinkedIn and • Review sites
other community • Local city sites
platforms. Community Email
Marketing • Micro sites
Optimization • Engage, interact,
Integration
• Inside new venture Web & • Reach out to people via and promote with
Launches, discussions, SEO, SMO, SEM and SMM help of Awards,
Social
Polls, Contests
forum, sharing, etc Analytics • Spreading content
Integration where it reaches the Target Group
for them to engage with it

6. EMPOWERING ORGANIZATIONS
Make you
Get you traffic
heard
Build Opinions
B ild O i i Build followers
tribe
HOW IMARKS can empower Originations to LEAPFROG!
Increase sales Demand
closing Creation
Opportunity
Brand
Building
g
Experience
E i

7. INCREASING MATURITY OF DIGITAL MARKETING
“Develop capability for people to contact you
Sales, Leads online.” - Actual sale may not be online.
“Build Trust & Credibility with potential
Brand Promotion customer
customer” - Social Reputation Management(SRM)
“Generate awareness of your products or
services” - Make yourself omnipresent online.
Awareness
Through Videos, presentations, blogs, photos,
articles, etc.
“enrich people with information and make a
Interactivity, Engagement connection”
“You can be in the mind only if you are in sight”
Visibility (Online promotion) Out of sight is out of mind, so be there where your
customers are i.e. in the digital space

8. HOW CAN WE EXECUTE
Content
Community Presence &
proliferation across
development for participation at Moderation & Viral Campaigns
the internet –
th i t t
brand promotion top forums, blogs, Social Reputation for reach and
News, Photos,
and sales where relevant Management engagement
Videos, PPTs, polls,
generation customers visit
contest, feedback

9. WHAT CAN YOU ACHIEVE
Online
Community presence -
platform – Brand Followers Lead Increase
reach &
ongoing Building Tribe Generation Sales Closing
engagement Brand
promotion

10. HOW CAN GROWTH BE EXPECTED
Visibility across social Customer acquisition Up selling new
media channels through digital ventures/Projects
marekting
Competitive research Direct feedback from Ultimately, more
customers resulting in revenue
business growth

11. MARQUE CUSTOMERS
COMPLETED PROJECTS
ONGOING PROJECTS

12. WORLD-CLASS FACILITIES
 R & D Centre translates innovations to
actions with world-class infrastructure
facilities
 Innovative Management Team qualified
from top B-Schools and Universities
 Integrated Facilities – Digital and physical
library, COE practice, world-class integrated
training center, Sales Zone Conference
center Zone,
Room, Developer Zone, etc.
 Business Continuity Plans
 Wireless Connectivity, Calm and Secured
y,
Environs, 24 hours manned and RFID
technology implemented
 Direct connection to Client Environment and
engagement through virtualization
g g g
 A pool of skilled resources with strong
expertise and domain competencies across
various cutting-edge technologies ranging
from Digital Marketing, SEO/ SMM/ SEM/
SMO, Web Designing and Development,
Sales, etc.

13. WHY IMARKS?
The most cost The most flexible Highly monitored Personalized
effective Solutions targeted marketing and measurable contact with the
and High ROMI platform potential customers
Less Turn Around No downturn during Increase online Global Visibility
Time for the recession brand awareness
implementation
Increase lead Increase sales
generation closing

14. “KEY NOT TO JUST REACH OUT TO PEOPLE, BUT TO KEEP THEM ENGAGED”
K