SlideShare uma empresa Scribd logo
1 de 10
Google+ And Rel=author
        Guide       Hello
What is Author Rank?

Author Rank is a quality score or online reputation measured by the quality of
content that an author has published. Information about the author is pulled from
your Google+ profile and displayed next to your article in the SERP's.
How does Author Rank Affect the SERP's?

Even though today there is no direct impact on the websites performance in the
Search engines, authorship of an article can be leveraged to affect the click
through rate which can improve the overall traffic to the site.
Step 1 – Create a Google + account


                                     Don't forget to
                                      add a profile
                                         image
Step 2: Add Contributor links to your Google+ profile.
1.   In your Google + Profile click edit profile




2.   In your Google+ Profile at the bottom of the page you will see "Contributor to"
Step 2: Add Contributor links to your Google+ profile.
3.   Click on "Contributor to" and the box will open up

4.   Add the title of the website or blog site

5.   Add the link to the page. Be sure it is formatted with the http://www.
Step 3: Insert link into Header of the Website
1.     Take of note of your Google+ ID which appear in your browser.




2. In your websites backend insert the following link into the <head> section of the article page.


      <a rel="author“ href="https://plus.google.com/117123115692055665601"/>

     *The highlighted in red section is where you insert your Google+ profile ID
Step 4: Confirm It’s Working

The next step is to confirm it’s working. In
order to do that use the rich snippet
testing tool. After you type in your URL
Google will tell you if the authorship
mark-up code is working or not.
It should look like this:



              Make sure the
              profile shows
              the “Verified”
                 status
Step 4: Wait

The next step is to wait. It can take 2-3 weeks or sometimes even longer for your profile picture
to show up in the search results. Please note that the picture may not always appear next to the
search results in all searches.
Thank You
                              Hello
Presentation by Ilan Shabad

        @ilandesigns
  ilan.shabad@gmail.com

Mais conteúdo relacionado

Destaque

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 

Destaque (20)

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 

Implament the Google+ and Rel=author Guide

  • 2. What is Author Rank? Author Rank is a quality score or online reputation measured by the quality of content that an author has published. Information about the author is pulled from your Google+ profile and displayed next to your article in the SERP's.
  • 3. How does Author Rank Affect the SERP's? Even though today there is no direct impact on the websites performance in the Search engines, authorship of an article can be leveraged to affect the click through rate which can improve the overall traffic to the site.
  • 4. Step 1 – Create a Google + account Don't forget to add a profile image
  • 5. Step 2: Add Contributor links to your Google+ profile. 1. In your Google + Profile click edit profile 2. In your Google+ Profile at the bottom of the page you will see "Contributor to"
  • 6. Step 2: Add Contributor links to your Google+ profile. 3. Click on "Contributor to" and the box will open up 4. Add the title of the website or blog site 5. Add the link to the page. Be sure it is formatted with the http://www.
  • 7. Step 3: Insert link into Header of the Website 1. Take of note of your Google+ ID which appear in your browser. 2. In your websites backend insert the following link into the <head> section of the article page. <a rel="author“ href="https://plus.google.com/117123115692055665601"/> *The highlighted in red section is where you insert your Google+ profile ID
  • 8. Step 4: Confirm It’s Working The next step is to confirm it’s working. In order to do that use the rich snippet testing tool. After you type in your URL Google will tell you if the authorship mark-up code is working or not. It should look like this: Make sure the profile shows the “Verified” status
  • 9. Step 4: Wait The next step is to wait. It can take 2-3 weeks or sometimes even longer for your profile picture to show up in the search results. Please note that the picture may not always appear next to the search results in all searches.
  • 10. Thank You Hello Presentation by Ilan Shabad @ilandesigns ilan.shabad@gmail.com