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Cultural Onion
Team member: Thang Nguyen Duc
Thanh Thanh Nguyen
Karolina Szyszka
Yulia Ziyaeva
Lukáš Pavel
28/03/2014Intercultural Communication, Spring Semester 2014 1
How many layers do YOU have?
28/03/2014Intercultural Communication, Spring Semester 2014 2
What are the most important things which make up your identity? Write them next to the
numbers 1 -5, with number 1 being the most important to you.
Video: what is onion?
 https://www.youtube.com/watch?v=1J7K7rvGgfk
28/03/2014Intercultural Communication, Spring Semester 2014 3
28/03/2014Intercultural Communication, Spring Semester 2014 4
Source:
http://patrickdunn.squarespace.com/storage/culture%20diagram3.png?__SQUAR
ESPACE_CACHEVERSION=1261038796169
Source: http://web.csp.edu/MACO/Courses/573/Microsoft_Word_-_Oni.pdf
28/03/2014Intercultural Communication, Spring Semester 2014 5
Source: http://cnx.org/content/m35593/latest/
HOFSTEDE´s Culture Model
 Values - The core stands for the values of a certain
culture:
• slow to change
• influenced by the history
• subconsciously play a role in a modern society
28/03/2014Intercultural Communication, Spring Semester 2014 6
Source:
http://peakperformer.wordpress.com/2012/06/21/hofstedes-onion-
model-of-culture/
28/03/2014Intercultural Communication, Spring Semester 2014 7
Source: http://blog.sylvainliege.com/wp-content/uploads/2009/03/033009-2027-crosscultur1.jpg
Examples of Values
Way of life
Sense of Self
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 8
Examples of Values
Relationships
How the boss is treated.
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 9
Examples of Values
Senior
The role of a child
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 10
Examples of Rituals
Shower timing
Three meals a day
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 11
Examples of Rituals
Sundays on the Road
Party
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 12
Examples of Heroes
Perception of Heroes
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 13
Examples of Symbols
Definition of Beauty
Perception of Each Other
Asian
Westerner
The copyright of Yang Liu, a Chinese raised in Germany, and appear in her
book “Ost trifft West” (East meets West)
28/03/2014Intercultural Communication, Spring Semester 2014 14
Thank you for your attention!
28/03/2014Intercultural Communication, Spring Semester 2014 15

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Cultural onion

  • 1. Cultural Onion Team member: Thang Nguyen Duc Thanh Thanh Nguyen Karolina Szyszka Yulia Ziyaeva Lukáš Pavel 28/03/2014Intercultural Communication, Spring Semester 2014 1
  • 2. How many layers do YOU have? 28/03/2014Intercultural Communication, Spring Semester 2014 2 What are the most important things which make up your identity? Write them next to the numbers 1 -5, with number 1 being the most important to you.
  • 3. Video: what is onion?  https://www.youtube.com/watch?v=1J7K7rvGgfk 28/03/2014Intercultural Communication, Spring Semester 2014 3
  • 4. 28/03/2014Intercultural Communication, Spring Semester 2014 4 Source: http://patrickdunn.squarespace.com/storage/culture%20diagram3.png?__SQUAR ESPACE_CACHEVERSION=1261038796169 Source: http://web.csp.edu/MACO/Courses/573/Microsoft_Word_-_Oni.pdf
  • 5. 28/03/2014Intercultural Communication, Spring Semester 2014 5 Source: http://cnx.org/content/m35593/latest/
  • 6. HOFSTEDE´s Culture Model  Values - The core stands for the values of a certain culture: • slow to change • influenced by the history • subconsciously play a role in a modern society 28/03/2014Intercultural Communication, Spring Semester 2014 6 Source: http://peakperformer.wordpress.com/2012/06/21/hofstedes-onion- model-of-culture/
  • 7. 28/03/2014Intercultural Communication, Spring Semester 2014 7 Source: http://blog.sylvainliege.com/wp-content/uploads/2009/03/033009-2027-crosscultur1.jpg
  • 8. Examples of Values Way of life Sense of Self Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 8
  • 9. Examples of Values Relationships How the boss is treated. Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 9
  • 10. Examples of Values Senior The role of a child Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 10
  • 11. Examples of Rituals Shower timing Three meals a day Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 11
  • 12. Examples of Rituals Sundays on the Road Party Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 12
  • 13. Examples of Heroes Perception of Heroes Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 13
  • 14. Examples of Symbols Definition of Beauty Perception of Each Other Asian Westerner The copyright of Yang Liu, a Chinese raised in Germany, and appear in her book “Ost trifft West” (East meets West) 28/03/2014Intercultural Communication, Spring Semester 2014 14
  • 15. Thank you for your attention! 28/03/2014Intercultural Communication, Spring Semester 2014 15