"Speaking Out” is Iconsulthotels CEO Martin Kubler’s monthly column about all things travel & leisure in Travel & Tourism News Middle East, the longest established travel trade publication in the Middle East. In June 2014, Martin coined the term "SloLoTo" and wrote about slow, local, tourism and discovering your own backyard. Find out more at http://www.ttnworldwide.com/Article/15078/ or www.iconsulthotels.com Would you like Iconsulthotels experts to write for you, too? Have a look at http://qoo.ly/3ntq9