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Return Fortuneto regional communities 
Hideo Sagara 
Zenkyoren 
August 2014 
1
Village =Unification of farm houses =Regional autonomy 
✔Co-operative use and management of irrigation canals and farm roads 
✔Co-operative work of rice planting and harvesting 
✔Annual festivals of praying for a big crop and of thanksgiving of harvest 
✔Ceremonial occasions (Wedding, Funeral, Recognition) 
✔Financial reciprocal help 
Mutual Aid in the farm village in Japan 
2 
“The village”, which was a set of farm houses, was organized and developed as a management body to enable intensive agriculture in its area, and at the same time, it became a regional autonomy. 
Mountain district 73% Flat land district 25% 
Area for cultivation per populationJapan 4areUSA 140are 
In the farm village of Japan, regional autonomy has developed for a long time, and the mutual aid by the autonomy has been practiced. 
Most of farm work cannot be completed only by a family labor
“Oshin, a girl in a poor farm”a Japanese soap opera 
3 
Why are families making rice, so poor? 
Why can families making rice, not eat rice? 
Why are families not making rice, full up with rice? 
Although Oshin’sfamily cultivated rice, her family was so poor. Oshinwas bound to a wholesaler but the family that Oshinbegan service, was so rich, even they did not produce rice. They made profit by selling off rice from the left to the right. 
Promotion of industry 
The top priority policy after the Meiji Restoration (1867)
Kyosai (共済) is a mutual aid with insurance 
The customers whom mutual and commercial insurers intended for was the social upper class. 
After the Meiji Restoration (1867) 
Funds collected by the farm villages 
should be returned to the farm villages!! 
1948 
4 
However, the funds collected by the postal life insurance from the farm villages were used into the cities and not into the farm villages. 
Start of “Kyosai” (共済)by the agricultural cooperatives 
Start of the state-run postal life insurance to diffuse insurance to farmers and workers 
共(kyo) means `share it together’ 
済(sai) means `relieve poverty’ 
Only cooperatives can use the brand of “Kyosai”(共済) 
Farmers were exploited by the capitalists called “the laird”, the trading capital like wholesale rice dealers and suffered extreme poverty. How about ”Insurance”…? 
Ref. Memorial magazine ‘Records of Zenkyoren for the 50thanniversary of foundation’
Toyohiko Kagawa 
5 
Farm village reconstructions start from acquisitions of long-term funds by the agricultural cooperativesas mutual aid organizations. 
Rebuilding of Japan begins with cooperative life insurance. 
Toyohiko Kagawa 
Father of cooperative movements in Japan
ICA Co-operative principle and our objectives 
Co-operative identity, values and principle 
A co-operative is an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly-owned and democratically-controlled enterprise. 
Definition 
Co-operatives are based on the value of self-help, self-responsibility, democracy, equality, equity and solidarity. In the tradition of their founders, co-operative members believe in the ethical values of honesty, openness, social responsibility and caring for others. 
Values 
6 
✔We do our operation with the idea of mutual aid that is the origin of cooperatives. We always provide relief and satisfaction in response to trust and the expectation of members and policyholders. 
✔We support members and policyholders by providing the total indemnification of life, fire and motor with the best coverage, price and services. 
✔We support the community by providing the various range of social welfares in order to make it wealthy and peaceful. 
Zenkyoren objectives 
Ref. ICA co-operative identity, values and principle
Contribution to the community 
Return the funds to their origins 
We are open existence for a community and help personal self-act. 
We positively work on an increase of the health of local inhabitants, open the cooperative facilities to the public, promote the cultural and educational activities of the local inhabitants, support the ecology movements. 
7 
✔We support the community by providing the various range of social welfaresin order to make it wealthy and peaceful. 
Zenkyoren objectives 
Contribution to the community
Long-term funds and welfare activities 
8 
Long-term funds 
Welfare activities 
1956Medical examination patrol 
1966Foundation of corporate juridical person of welfare 
1973Donation of ambulance and emergency medical facilities 
Opening a rehabilitation centre 
1992Business authorization of nursing care activities 
1995Subsidy to build a nursing care facilities, to purchase an apparatus for a nursing care 
2003Temporary housing to lend to natural disaster victims 
2004Musical to enlighten road safety for the preschooler Distribution of a seat preventing a leak from a roof 
2006Support of upbringing of the service dog 
2008Safe diagnosis of the careful driving for the elderly 
2009Bicycling safety class for junior/high school student 
2010Caravan to enlighten road safety for the preschooler and primary schoolchild 
¥Billion 
Increasing long term funds allow us to expand our activities to the various types of social welfare. 
All activities are still continuing.
Main activities of social welfare 
9 
Social welfare activities 
Road safety education 
Health care 
Road safety education 
Driving safe diagnosis 
Donation for facilities of road safety 
Medical examination 
Subsidy for nursing care facilities and equipment 
Support for victims 
Operation of rehabilitation centre 
Support of upbringing of service dogs 
Subsidy for ambulances 
and PR activities of doctor helicopter 
Temporary housing to lend 
Distribution of sheets
Return funds to the community 
Road safety educationMusical 
To decrease traffic accidents 
Musical for preschooler 
Over 200,000 attendance since 2004 
10 
Road safety education Demonstration at school 
Road safety education Caravan Play 
Caravan play for preschooler 
Over 450,000 attendance since 2010 
Simulated experience education by the demonstration of stunt man for junior high and high school students 
Over 220,000 attendance since 2009
Return funds to the community 
Driving safe diagnosis for the elderly 
To decrease traffic accidents 
11 
Driving simulation 
Over 1,700 events since 2008 
Donation of road safety facilities 
Drivers can easily recognize children 
Mirror at the crossroads 
Drivers and pedestrian can easily recognize each other at the crossroads 
Over 23,000 mirror donated since 1996
Return funds to the community 
12 
To be healthy for the future 
Subsidy to take medical examinations 
Subsidized over 31 million testee since 1975 
Subsidy to purchase ambulances 
Subsidized 212 ambulances since 2009Support public relations for doctor helicopter
Return funds to the community 
13 
To live in peace for the futureSubsidy to build nursing care apartment housesSubsidy to purchase nursing care equipment 
Subsidized 242 institutions since 1995 
Subsidized 267 institutions since 1995
Return funds to the community 
14 
To come back his/her normal life after traffic accidentOperation of rehabilitation facilities 
Over 13,000 patients since 1973 
Rehabilitation centre in Shizuoka 
Hospitalization : 116 beds 
Training facility for disabled : 80 patients 
Rehabilitation : 120 patients 
Staff : 307 
Over 19,000 patients since 1973 
Hospitalization : 110 beds 
Training facility for disabled : 134 patients 
Rehabilitation : 100 patients 
Staff : 347 
Rehabilitation centre in Oita
Return funds to the community 
15 
To come back his/her normal life after traffic accident 
Support of upbringing of service dog 
Over 15,000 people needs a service dog. 
No. of service dog is 72 (as of July 2014) 
Service dog - A dog trained to care for people who are in ill or disabled 
Service dogs support the life of people who are in ill or disabled in various scenes of everyday 
life, such as handing a receiver when telephone rings, bringing a drink bottle from refrigerator, 
taking off clothes and socks, pulling a wheelchair on a step or a slope, pushing buttons of lifts 
and etc. 
Copyright : Japanese Service Dog Resource Academy 
Japan Service Dog Association
Return funds to the community 
Distribution of roof sheets (free of charge) 
Support of the life rebuilding for the victims 
More than 1,900 houses to lend since 2003 
100 to 200 houses to lend annually 
More than 170,000 sheets to give since 2004 
More than 90,000 sheets to give in case of the great East Japan EQ 
Free temporary housing for eight months, in case that a policyholder was not able to live in its house by natural disaster or a fire 
Free roof sheets for covering damaged roof by natural disasters (210 sq ft) 
16 
Subsidy of interests on borrowed money 
Subsidy (up to 10 years) of interests on loans for recovery from natural disasters. 
Temporary housing to lend (free of charge)
Members and Users Feedbacks 
17 
Kids could get 
ideas how they 
across the zebra 
crossings safely 
with a lot of fun. 
I can expand the area where I want 
to go, and I find myself with much 
more health both physically and 
mentally. 
I have never seen such 
serious students who stared 
the demonstrations from the 
first to the end. 
I would like to 
recommend 
much more 
people to go to 
this show to save 
the children.
Inherit the wish of Toyohiko Kagawa 
18 
Zenkyorenwill deepen roots in communities through the contribution activities and will support the life of local inhabitants.
Note 
19

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Return Fortune to regional communities

  • 1. Return Fortuneto regional communities Hideo Sagara Zenkyoren August 2014 1
  • 2. Village =Unification of farm houses =Regional autonomy ✔Co-operative use and management of irrigation canals and farm roads ✔Co-operative work of rice planting and harvesting ✔Annual festivals of praying for a big crop and of thanksgiving of harvest ✔Ceremonial occasions (Wedding, Funeral, Recognition) ✔Financial reciprocal help Mutual Aid in the farm village in Japan 2 “The village”, which was a set of farm houses, was organized and developed as a management body to enable intensive agriculture in its area, and at the same time, it became a regional autonomy. Mountain district 73% Flat land district 25% Area for cultivation per populationJapan 4areUSA 140are In the farm village of Japan, regional autonomy has developed for a long time, and the mutual aid by the autonomy has been practiced. Most of farm work cannot be completed only by a family labor
  • 3. “Oshin, a girl in a poor farm”a Japanese soap opera 3 Why are families making rice, so poor? Why can families making rice, not eat rice? Why are families not making rice, full up with rice? Although Oshin’sfamily cultivated rice, her family was so poor. Oshinwas bound to a wholesaler but the family that Oshinbegan service, was so rich, even they did not produce rice. They made profit by selling off rice from the left to the right. Promotion of industry The top priority policy after the Meiji Restoration (1867)
  • 4. Kyosai (共済) is a mutual aid with insurance The customers whom mutual and commercial insurers intended for was the social upper class. After the Meiji Restoration (1867) Funds collected by the farm villages should be returned to the farm villages!! 1948 4 However, the funds collected by the postal life insurance from the farm villages were used into the cities and not into the farm villages. Start of “Kyosai” (共済)by the agricultural cooperatives Start of the state-run postal life insurance to diffuse insurance to farmers and workers 共(kyo) means `share it together’ 済(sai) means `relieve poverty’ Only cooperatives can use the brand of “Kyosai”(共済) Farmers were exploited by the capitalists called “the laird”, the trading capital like wholesale rice dealers and suffered extreme poverty. How about ”Insurance”…? Ref. Memorial magazine ‘Records of Zenkyoren for the 50thanniversary of foundation’
  • 5. Toyohiko Kagawa 5 Farm village reconstructions start from acquisitions of long-term funds by the agricultural cooperativesas mutual aid organizations. Rebuilding of Japan begins with cooperative life insurance. Toyohiko Kagawa Father of cooperative movements in Japan
  • 6. ICA Co-operative principle and our objectives Co-operative identity, values and principle A co-operative is an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly-owned and democratically-controlled enterprise. Definition Co-operatives are based on the value of self-help, self-responsibility, democracy, equality, equity and solidarity. In the tradition of their founders, co-operative members believe in the ethical values of honesty, openness, social responsibility and caring for others. Values 6 ✔We do our operation with the idea of mutual aid that is the origin of cooperatives. We always provide relief and satisfaction in response to trust and the expectation of members and policyholders. ✔We support members and policyholders by providing the total indemnification of life, fire and motor with the best coverage, price and services. ✔We support the community by providing the various range of social welfares in order to make it wealthy and peaceful. Zenkyoren objectives Ref. ICA co-operative identity, values and principle
  • 7. Contribution to the community Return the funds to their origins We are open existence for a community and help personal self-act. We positively work on an increase of the health of local inhabitants, open the cooperative facilities to the public, promote the cultural and educational activities of the local inhabitants, support the ecology movements. 7 ✔We support the community by providing the various range of social welfaresin order to make it wealthy and peaceful. Zenkyoren objectives Contribution to the community
  • 8. Long-term funds and welfare activities 8 Long-term funds Welfare activities 1956Medical examination patrol 1966Foundation of corporate juridical person of welfare 1973Donation of ambulance and emergency medical facilities Opening a rehabilitation centre 1992Business authorization of nursing care activities 1995Subsidy to build a nursing care facilities, to purchase an apparatus for a nursing care 2003Temporary housing to lend to natural disaster victims 2004Musical to enlighten road safety for the preschooler Distribution of a seat preventing a leak from a roof 2006Support of upbringing of the service dog 2008Safe diagnosis of the careful driving for the elderly 2009Bicycling safety class for junior/high school student 2010Caravan to enlighten road safety for the preschooler and primary schoolchild ¥Billion Increasing long term funds allow us to expand our activities to the various types of social welfare. All activities are still continuing.
  • 9. Main activities of social welfare 9 Social welfare activities Road safety education Health care Road safety education Driving safe diagnosis Donation for facilities of road safety Medical examination Subsidy for nursing care facilities and equipment Support for victims Operation of rehabilitation centre Support of upbringing of service dogs Subsidy for ambulances and PR activities of doctor helicopter Temporary housing to lend Distribution of sheets
  • 10. Return funds to the community Road safety educationMusical To decrease traffic accidents Musical for preschooler Over 200,000 attendance since 2004 10 Road safety education Demonstration at school Road safety education Caravan Play Caravan play for preschooler Over 450,000 attendance since 2010 Simulated experience education by the demonstration of stunt man for junior high and high school students Over 220,000 attendance since 2009
  • 11. Return funds to the community Driving safe diagnosis for the elderly To decrease traffic accidents 11 Driving simulation Over 1,700 events since 2008 Donation of road safety facilities Drivers can easily recognize children Mirror at the crossroads Drivers and pedestrian can easily recognize each other at the crossroads Over 23,000 mirror donated since 1996
  • 12. Return funds to the community 12 To be healthy for the future Subsidy to take medical examinations Subsidized over 31 million testee since 1975 Subsidy to purchase ambulances Subsidized 212 ambulances since 2009Support public relations for doctor helicopter
  • 13. Return funds to the community 13 To live in peace for the futureSubsidy to build nursing care apartment housesSubsidy to purchase nursing care equipment Subsidized 242 institutions since 1995 Subsidized 267 institutions since 1995
  • 14. Return funds to the community 14 To come back his/her normal life after traffic accidentOperation of rehabilitation facilities Over 13,000 patients since 1973 Rehabilitation centre in Shizuoka Hospitalization : 116 beds Training facility for disabled : 80 patients Rehabilitation : 120 patients Staff : 307 Over 19,000 patients since 1973 Hospitalization : 110 beds Training facility for disabled : 134 patients Rehabilitation : 100 patients Staff : 347 Rehabilitation centre in Oita
  • 15. Return funds to the community 15 To come back his/her normal life after traffic accident Support of upbringing of service dog Over 15,000 people needs a service dog. No. of service dog is 72 (as of July 2014) Service dog - A dog trained to care for people who are in ill or disabled Service dogs support the life of people who are in ill or disabled in various scenes of everyday life, such as handing a receiver when telephone rings, bringing a drink bottle from refrigerator, taking off clothes and socks, pulling a wheelchair on a step or a slope, pushing buttons of lifts and etc. Copyright : Japanese Service Dog Resource Academy Japan Service Dog Association
  • 16. Return funds to the community Distribution of roof sheets (free of charge) Support of the life rebuilding for the victims More than 1,900 houses to lend since 2003 100 to 200 houses to lend annually More than 170,000 sheets to give since 2004 More than 90,000 sheets to give in case of the great East Japan EQ Free temporary housing for eight months, in case that a policyholder was not able to live in its house by natural disaster or a fire Free roof sheets for covering damaged roof by natural disasters (210 sq ft) 16 Subsidy of interests on borrowed money Subsidy (up to 10 years) of interests on loans for recovery from natural disasters. Temporary housing to lend (free of charge)
  • 17. Members and Users Feedbacks 17 Kids could get ideas how they across the zebra crossings safely with a lot of fun. I can expand the area where I want to go, and I find myself with much more health both physically and mentally. I have never seen such serious students who stared the demonstrations from the first to the end. I would like to recommend much more people to go to this show to save the children.
  • 18. Inherit the wish of Toyohiko Kagawa 18 Zenkyorenwill deepen roots in communities through the contribution activities and will support the life of local inhabitants.