The IBV study demonstrates how software innovation drives business success. Download the IBV study here: http://ibm.co/16Xa17p

1. Because software delivery is core to capitalizing on technology innovation, increasing its
effectiveness can be a competitive differentiator.
Nearly 70% of organizations leveraging software delivery for competitive advantage
outperform their peers based on profitability.2
Improving software delivery starts with
understanding capabilities, practices, and results.
What actions should you be taking to achieve the software edge? What actions are your
competitors taking?
CEOs recently ranked technology as the #1
external force that will impact their organization.1
25%
leverage it effectively today2
Execs ranked software delivery
critical to competitiveness, but only
Technology factors
Market factors
People skills
Regulatory concerns
Macro-economic factors
Globalization
New technologies enable
new opportunities
Intelligent–connected
systems
2004 2006 2008 2010 2012
71%
Software innovation
equals business success
Click here to learn more
1
IBM Global CEO Study 2012
2
IBM Institute for Business Value, "The Software Edge," March 2013
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