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Customize your Learning at MMA Forum Los Angeles 2011
November 16-17, 2011 | SLS Hotel, Beverly Hills
Please use this 15% discount code when
booking: MMAF_iloop15
Dear Colleague,
As the premier authority on mobile marketing, the MMA has access to top thought leaders and
practitioners in the industry and is able to deliver an unparalleled level of content quality and
networking opportunities. Customize your mobile marketing education at MMA Forum Los
Angeles: your opportunity to hear from experts on your specific interests, tailored to your
level of expertise.
Special Guest Speaker:
Antonio R. Villaraigosa
41st Mayor of Los Angeles
Don't Miss Our Nov. 16
Workshops:

2. The workshops on Nov. 16 offer opportunities to either catch up on the fundamentals or
participate in the expert roundtables that consist of keynote addresses, case study
reviews and interactive, themed discussions and panels. The workshop and roundtables
will help you develop an in-depth understanding of consumer behavior in today’s
marketplace: mobile, social, location, commerce, search, and more.
In addition, on Nov. 17, the general session program features industry leaders and
six main conference tracks that include something for everyone:
 What’s On the Horizon with Advertising?
 The Marketer Speaks
 Mobile Relationship Management
 Industry Trends You That Drive Success
 Every Cloud has a Silver Lining - the Future of Mobile Cloud Computing
 Engaging Business, Government and Creating the Modern Day Organization
Additional featured speakers include:
 Jeff Hawley, Director, Customer Experience Group, Yamaha Corporation of
America
 Martin Lange, Global Head Mobile, OgilvyOne Worldwide
 Brandon Lucas, Vice President and General Manager, Mobile, BET Networks
 Jason Miller, Digital Content and Community Manager, P.F. Pei Wei
 Jonathan Stephen, Senior Producer of Mobile Products, JetBlue Airways
 Matt Stringer, Senior Vice President, Marketing, Men’s Wearhouse, Inc.
For more details, view the agenda.
Show your leadership and generate valuable business exposure: Don’t miss the
opportunity to show your leadership through the MMA Forum series. There are a number of
sponsorship opportunities still available, including workshop and track sponsorships. Request
the sponsorship rate card and/or contact us at sponsor@mmaglobal.com.