Jan Wallen, Speaker, Author, Consultant, presents the first of a multi-part series "Maximizing Your LinkedIn and Social Media Connections."

1. Maximize LinkedIn
Speaker: Jan Wallen LinkedIn Works!
www.OnlineNetworkingExperts.com jan@linkedinworks.com
(203) 545-6104
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

2. Jan Wallen
Wrote the book on LinkedIn – literally . . .
Author of Mastering LinkedIn in 7 Days or Less – New! 2012 version
available at www.LinkedInWorks.com and Amazon.com
Member of Official, Invitation-only Friends of LinkedIn
Over 20 years with Fortune 500 and Big 4 firms. PricewaterhouseCoopers
brought Jan in to start and manage a selling skills program for their
partners and senior consultants.
Expert on LinkedIntelligence (www.LinkedIntelligence.com)
Contact: jan@linkedinworks.com -- (203) 545-6104
www.LinkedInWorks.com www.OnlineNetworkingExperts.com
Articles: www.LinkedInWorks.com/book-articles
© Copyright 2008-2012 Jan B. Wallen. All rights reserved

3. Social Media is a Game Changer --
It’s changing the way we do business
 People are looking for products and services differently
 Online first
 Talking to their friends and colleagues
 Asking for Recommendations
 Companies are looking for Experts and checking their
credentials online – work with the best
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

4. The Power of LinkedIn
 160+ million members connected worldwide
 200+ countries
 150+ industries
 CEOs of all Fortune 500
 82% are decision-makers
© Copyright 2008-2012 Jan B. Wallen. All rights reserved. .

5. Real-Life Success Stories:
 From Stranger to Client with 1 phone call: Account
Executive
 Endless Stream of Prospective Clients: Sales Presentation
Expert & Corporation
 More Face-to-Face Meetings that turn into clients
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

6. Maximizing LinkedIn
 Your Networking Philosophy
 Quality
 Quantity
 Your Profile – Your Handshake
 Not your resume
 A sales and marketing piece & additional website
 What you want everyone to know
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

7. Your profile
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

8. Profile Strategies – Consistent Brand
 Headline = a Tagline
 “PR & Publicity that Tells Your Story”
 Financial Advisor: “I help business owners retire 2-3
years earlier than they thought they could”
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

9. Your profile
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

10. LinkedIn as a Networking Tool
 Business intelligence
 Find your buyer
 Referrals & introductions
 Promote yourself, your events, your book
 Timesaver Tip: Take the sales conversation offline
© Copyright 2008-2012 Jan B. Wallen. All rights reserved. .

11. Connect & Build your Network
 Invitations
 Accept or not
 Send a message – if you don’t know them
 Send a message after you accept -- welcome
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

12. Message when you connect
Reply – don’t accept yet
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

13. How to Find Clients
How Clients Find You -- Searches
 People
 Companies
 Advanced searches
 Search Results lists
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

14. Find potential clients
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

15. Search results list
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

16. Premium Programs
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

17. Premium Programs
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

18. Timesaver Tips
 What’s the 1 thing that will make the most difference
for your business this week?
 Focus on that all week
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

19. Your Next Steps and Action Plan
What are your Top 3 Next Steps?
What’s the 1 thing that will make the most difference
for your business this week?
1.
2.
3.
www.LinkedInWorks.com jan@linkedinworks.com
www.OnlineNetworkingExperts.com
© Copyright 2008-2012 Jan B. Wallen All rights reserved

20. For the Articles -
 Go to:
www.LinkedInWorks.com/book-articles
Exactly what to do, step-by-step – the fast way:
Mastering LinkedIn in 7 Days or Less book
© Copyright 2008-2012 Jan B. Wallen All rights reserved
.

21. Your Next Steps:
 More proven strategies & complimentary webinars:
www.OnlineNetworkingExperts.com
 Workshops, webinars, coaching available
 Connect on LinkedIn:
http://www.linkedin.com/in/janwallen
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

22. Autographed copies here – see Jan after the meeting
www.LinkedInWorks.com
© Copyright 2008-2012 Jan B. Wallen. All rights reserved.