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What is a podcast?
• Digital audio file that’s created, shared, and heard

• Automatically downloaded to your computer and synced 
  to your MP3 player
PODCAST: Use In Today’s Society
Materials such as reports, manuscripts, and lectures can 
be recorded and delivered automatically

It can be played anywhere, anytime, many times

In a fast paced society, it gives you the control

An opportunity for new channels
of communication in higher ed
RSS: Staying Up To Date
RSS, or Really Simple Syndication, delivers regularly 
changing web content

This program allows you to subscribe to the information 
wanted (FEED)

Feeds are similar to web bookmarks

This saves time and effort
RSS: Software
Software automatically updates your computer

When you are connected, the information is put directly 
onto your device

You are ready to go…

Examples include:
  FeedDemon
  Google Reader
  NewsGator
  NewzCrawler
PODCAST: Educational Tool
Harnessing the growing use of MP3 devices among college 
students, podcasts can be utilized for education

Information is continually provided regarding academic 
interest areas, course information, and social networking

Knowledge can be easily distributed, stored, and shared 
between academic parties

The leading provider is iTunes U
PODCAST: Who Is Using iTunes U
Launched in 2007, iTunes U now holds more than 250,000 
educational files

Used by top Universities all over the world including 
Stanford, MIT, Yale, Duke, UC Berkley, Cambridge, and 
Oxford

These podcasts allow students to study at their own pace, 
whenever and wherever they want
PODCASTING in Higher 
          Education
According to a study conducted by Lonn & Teasley (2009), 
audio/video podcasts provide students with the ability to 
learn “on‐demand”, and is based on their learning styles.

Duke gave free iPods to the incoming freshman class of 
2004.  Duke found that 75% of freshman surveyed  
reported using the iPods in at least one course and was 
helpful in replaying lectures on their own time.

Several studies (Evans, 2008; Brittain, Glowacki, Van 
Ittersum, & Johnson, 2006) suggest podcasting as an 
effective learning tool.
PODCASTING in Higher 
          Education
In the Lonn & Teasley (2009) study, results indicated that 
students use podcasts mainly for reviewing concepts and 
lecture materials from classes they’ve already attended 
(n=675; large midwestern university)

Students reported listening to the podcasts more often at 
their desktops than on mobile audio/video devices.

Instructors and students agreed that podcasts help 
students to learn, but students were less sure it improved 
teaching.
PODCAST: Issues in Higher 
         Education
Affects class attendance for on‐campus classes

Copyright and intellectual property issues

Impact on faculty
Subscribing to a PODCAST 
PODCAST and RSS: In Business
Instructional information materials can be broadcast over 
a large company, decreasing the hassle of training

Sales, marketing, and advertising information can easily 
be sent out in a timely manner

Keeps employers up to date with the latest company news
PODCAST and RSS in Health Ed
PODCAST and RSS in Health Ed
PODCAST and RSS in Health Ed
CDC guide to best practice:
  What is the purpose of the podcast?
  Know the audience
  Audience‐centered content organization
  To repurpose or not to repurpose?
  Less is more
  Production quality
  Regular and frequent release
  Cross marketing
  Be complete…but limited
  Transcripts to meet Section 508
  Audience participation
Selected References
Brittain, S., Glowacki, P., Van Ittersum, J., & Johnson, L. 
(2006). Podcasting lectures. Educause Quarterly, 29(3), 
24–31 Available: http://www.educause.edu/ir/ 
library/pdf/eqm0634.pdf.
Evans, 2008 C. Evans and C. Evans, The effectiveness of m‐
learning in the form of podcast revision lectures in higher 
education, Computers & Education 50 (2) (2008), pp. 491–
498.
Lonn, S. & Teasley, S. (2009). Podcasting in higher 
education: What are the implications for teaching and 
learning? The International and Higher Education, 12(2), p. 
88‐92.

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