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It’s time to Appify the Mobile Web

Ciprian Borodescu
Co-Founder & CEO
how to better reach and target
mobile audience
app problems

fragmentation
approval process

poor discoverability
shared revenue
app problems

30% shared revenue
on Apple Store
solution

app.domain-name.com
mobile web app
key benefits

up to 10x more effective distribution

NO shared revenue constraints
$348

billion

market

http://www.researchandmarkets.com

global publishing
industry in 2017
digital revenues
newspapers

consumer magazines
16%

11%
9%
5%

2012

http://www.pwc.com

2017

2013

2017
200
http://www.nielsen.com

million

our target

small and medium
publishers
pricing

free
lite

€

19

per month

plus

€

39

per month

pro
traction

500 beta publishers
+150,000 articles
~200,000 mobile readers
awards

Finalists at
Mobile Premier Awards, Barcelona
Silver Prize at
Mobilio Awards, Bucharest
Second Prize at
Girls in Tech, Paris
team
Ciprian

Alexandra

CEO

CTO,
2nd place at GIT Paris

Ionut

HTML5 Platform
Architect
2011
now
now
thank you

feedback@appticles.com

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