1. How
to
Start
a
Healthy
Meals
Business
More
and
more
of
us
want
to
eat
healthier
and
get
in
be4er
shape.
The
demand
for
health
products
has
been
huge
for
years
and
the
trend
con:nues
to
rise
as
more
and
more
of
us
become
more
concerned
about
our
weight
and
wellbeing.
Most
families
are
also
very
:me
poor.
A
delivery
service
of
healthy
meals
would
be
a
godsend
for
them.
How
Do
You
Start
a
Healthy
Meal
Business?
It’s
not
all
that
difficult.
The
first
thing
to
realize
is
that
you’ll
want
to
have
knowledge
of
healthy
ea:ng
and
just
what
makes
a
healthy
meal
(and
what
doesn’t).
You’ll
also,
of
course,
have
great
cooking
skills
and
the
ability
to
prepare
tasty,
fresh
meals.
If
you
have
a
passion
or
a
way
of
ea:ng
that
you
know
enhances
health
and
you
want
to
share
this
with
people,
having
this
kind
of
business
can
be
very
sa:sfying.
How
do
you
find
your
first
customers?
First
put
the
word
out
amongst
your
friends.
If
they
know
you
well,
they’re
probably
not
going
to
be
surprised
you’re
turning
your
love
of
healthy
ea:ng
into
a
business,
and
would
be
glad
to
support.
Does
your
husband
or
partner
have
a
day
job?
Perhaps
they
could
let
their
workmates
know
about
your
business.
Do
you
belong
to
a
local
gym?
Create
a
flyer
and
ask
if
you
can
display
it
there
with
your
contact
informa:on.
Do
the
same
for
your
local
natural
grocery
store,
your
library,
spas,
yoga
studios,
local
cafes
where
you
know
your
prospects
go
to.
Start
small
and
build
slowly.
The
way
it
tends
to
work
is
that
customers
will
sign
up
for
your
healthy
meals
delivery
service.
They
may
sign
up
on
a
monthly
basis
or
weekly
basis.
You
may
also
have
an
op:on
of
daily
delivery
if
you
choose.
The
reason
most
companies
tend
to
sign
up
customers
on
a
monthly
basis
is
because
this
sets
a
commitment
and
they
know
how
much
food
they’ll
need
ahead
of
:me,
as
well
as
running
costs.
How
flexible
you
are
in
this
area
is
en:rely
up
to
you.
It
is
best
to
get
people
to
commit
to
as
long
a
:me
as
possible.
Every
day,
you’ll
deliver
fresh,
healthy
meals
to
the
customer’s
home
or
place
of
work.
You’ll
also
provide
a
menu
each
week
for
customers
to
choose
their
meal
op:ons
for
the
following
week.
If
decide
to
target
a
specific
niche,
for
example,
those
that
are
interested
in
raw
food,
you
don’t
have
to
offer
too
many
op:ons
as
it
will
seem
more
‘specialized’.
However,
if
you’re
going
more
mainstream,
you
should
have
a
few
choices
that
people
can
choose
from.
An
excellent
way
to
differen:ate
yourself
would
be
to
appeal
to
people
with
specific
health
issues.
You
may
start
a
service
specializing
in
food
for
diabe:cs.
Or
for
families
with
au:sm.
Or

2. for
people
who
want
healthy
weight
loss
without
depriva:on.
If
you
do
a
search
using
the
Google
External
Keyword
tool,
you
can
check
the
search
volume
of
different
keywords
to
see
what
the
demand
for
a
specific
niche
is
and
take
it
from
there.
Who
Is
This
Business
Right
For?
This
is
a
great
business
for
someone
who
loves
cooking
and
all
things
healthy.
The
more
enthusias:c
you
are
about
spreading
your
company’s
message
and
ethos
about
healthy
ea:ng
and
wellbeing,
the
be4er
your
success
will
be.
If
you
have
a
genuine
love
for
helping
people
get
what
they
want,
the
sky
could
be
the
limit.
Of
course,
great
cooking
skills
are
essen:al,
as
is
being
highly
organized
and
people-­‐friendly.
Organiza:on
will
be
crucial
in
your
day-­‐to-­‐day
management
such
as
scheduling
delivery
:mes
and
routes,
as
well
as
organizing
the
cooking
side
of
things.
Sourcing
produce
will
also
be
important.
Get
to
know
your
local
farmers
markets
in:mately
and
see
if
you
can
buy
produce
wholesale
(you
will
need
to
register
your
business
officially
at
some
level
in
order
to
get
a
whole
sale
number,
en:tling
you
for
wholesale
pricing.
Check
your
local
laws
for
more
informa:on).
Being
confident
and
people-­‐friendly
will
also
help
as
this
will
help
you
gain
new
customers
and
keep
old
ones
happy
Never
be
afraid
to
ask
for
referrals,
especially
if
someone
pays
you
a
compliment
about
the
food.
Offer
an
incen:ve
program
where
you
give
someone
a
li4le
extra
if
they
refer
you
to
a
couple
of
customers.
If
you’re
doing
the
deliveries
yourself,
there
may
be
a
lot
of
interac:on
between
you
and
your
customers.
Eventually,
you’ll
want
to
outsource
that
to
a
concierge
or
delivery
service.
If
you’re
savvy,
you
should
price
this
out
right
at
the
beginning
and
charge
any
delivery
charges
right
at
the
beginning
so
your
customers
won’t
be
put
off
by
a
delivery
charge
later.
Make
sure
right
at
the
beginning
to
create
the
impression
you
are
delivering
a
premium,
select
service.
You
want
to
a4ract
and
build
the
right
clientele
who
expects
the
very
best
and
isn’t
afraid
to
pay
for
it.
If
you
deliver
high
quality
AND
convenience,
you
will
become
an
essen:al
in
these
people’s
lives.
This
means
customer
longevity
which
is
extremely
important.
Eventually
you’ll
want
to
streamline
your
service
as
much
as
possible.
That
means
online
communica:on
via
email,
online
ordering,
billing
and
customer
support.
But
build
up
to
that.
Set
yourself
apart
first
with
warm,
personal
and
efficient
customer
service.
As
your
business
grows,
then
look
to
leverage
your
efforts.
What
about
the
Legali>es?
Different
areas
will
require
different
things,
but
you’ll
want
to
check
with
your
local
county
office
to
ensure
you
meet
all
their
requirements.
There
will
be
special
rules
and
regula:ons
to
do
with
food
handling.
These
may
vary
depending
on
whether
you
start
from
your
home
kitchen
or
from
a
business
premise.

3. If
you
love
cooking
and
healthy
ea:ng,
this
may
be
the
perfect
business
for
you.
With
an
upward
trend
in
our
drive
to
be
thinner,
healthier
and
happier
–
a
healthy
meals
delivery
service
fits
right
in.