Social Media for a Small Business
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...an overview of the principles of social media, and an outlined straight-to-the-point process of how to develop a strategy in order to effectively market a businesses using social media
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Social Media for a Small Business
- 1. Getting Down to Business with Social Media Marketing Friday, February 25, 2011
- 2. Entry Points photo by Oversocialize, flickr
- 3. Advertiser vs. Consumer You Tube: http://www.youtube.com/watch?v=heSudg-tfIk
- 4. only 14% of people trust advertisements statistic from You Tube video: Social Media Revolution | photo by mediaboytodd, flickr
- 5. 76% of people believe that companies lie in advertising statistic from Yankelovich 2009| photo by mediaboytodd, flickr photo by JulianBleecker, flickr
- 6. Start Listening number one.
- 7. Brand Management photo by The Rocketeer, flickr
- 8. Find Resources visit the blog at Reimagine Rural
- 10. Twitter Search
- 11. Google Reader
- 13. Engage People number two.
- 14. It’s just like a backyard BBQ photo by JulianBleecker, flickr
- 15. Be a resource
- 16. Be a resource Resource: Home Depot You Tube Channel
- 17. Find your passion conversation photo by friendtoall78, flickr
- 18. “Let’s hear your best captions for this photo…” Ask Engaging Questions photo by Black Hills Facebook Page, flickr
- 19. “Single 50 yr. old Arts Council looking for long-term friendship: likes long walks, exotic places, fine art and good food. Give us a try!” -Madison Area Arts Council Be Interesting + Social Tweet by Madison Area Arts Council
- 20. Social Media ≠ Advertising photo by truthout.org, flickr
- 21. Social Media = Relationship photo by Adam Foster | Codefor, flickr
- 22. Quiz Time!
- 23. What state has the highest percentage of Facebook users per capita?
- 24. South Dakota! statistics from Mashable
- 25. What percent of millenials have joined a social network?
- 26. statistic from Social Media Revolution
- 27. What are 40% of people doing while watching TV?
- 28. sleeping photo from eastangerine, flickr
- 29. Building a Social Media Strategy
- 30. Social Media Phobias photo by Intersection Consulting, flickr
- 35. let your fans do the talking
- 36. “Rumor has it…”
- 37. Mike Knutson Mike.Knutson@RuralLearningCenter.org Lindsey Karlson Lindsey.Karlson@RuralLearningCenter.org Thank you!