This document discusses video-based learning and UltraLearn.com's video learning solutions. It begins with an introduction to using videos for learning and the impact of interactive video from a case study. It then covers challenges in video-based learning and requirements for next-generation video learning solutions. UltraLearn.com's presentation follows, outlining their video authoring, management, distribution and tracking capabilities. Their solutions aim to make video learning interactive and measurable.

2.  Introduction
 Using Videos for Learning
 Impact of Interactive Video – a Case Study
 Challenges in Video-based Learning
 Requirements for next generation Video
Learning Solutions
 UltraLearn.com – Presentation

3.  Softech Worldwide LLC.
◦ based in Sterling, VA (since April 1997)
◦ complete Web-based solutions for Rich Media
Content:
 Authoring & Remixing
 Management & Profiling
 Distribution & Delivery
 Tracking & Reporting
 Working on video since 2002
 More than 300,000 learners
benefit from our solutions

4. 
We are learning-technology inventors, and business
process consultants for Learning

Working on video since 2002

More than 300,000 learners benefit from our invented
solutions

More than 20 yrs experience with training and learning

Microsoft Silverlight Partner – Pioneers in Microsoft
Silverlight based Rich Media Solutions for Video-based
Applications

Microsoft Gold Certified Partner (Competencies: Advanced
Infrastructure Solutions, ISV, Information Worker)

Certified for Quality Management Principles - ISO
9001:2000

6.  Rapidly becoming ubiquitous means of
communication and education
 Horizon Report 2008 (by EDUCAUSE Learning
Initiative):
◦ Content production becoming grassroots
◦ New forms of interaction and assessment for
collaborative learning
◦ Video has most potential for improving
the educational curve
◦ On-demand learning possible with
video and Internet combined

7.  Case Study: International Journal of Education and
Development using Information and
Communication Technology (IJEDICT), 2007
 Effectiveness of video as an instructional medium
in teaching rural children agricultural and
environmental sciences

8.  Assessing the impact of interactive video on
learning effectiveness
 Four different settings studied
◦ with interactive video
◦ with non-interactive video,
◦ without video
◦ traditional classroom
 Result:
◦ effectiveness contingent upon interactivity
◦ significantly better learning performance and higher
level of learner satisfaction
◦ Students using non-interactive video did not improve
Sciencedirect.com

9.  Video for Learning:
◦ Fastest way to learn
◦ Growing adoption
◦ Reusability
◦ Found to be as effective as classroom
◦ With interactivity, found to surpass classroom in
effectiveness
◦ Easy to produce, edit and deliver via today’s
technology
◦ No geographical boundaries when delivered online

11.  Converting videos into effective trainings
 Timely distribution to targeted audience
 A one-way medium
◦ with no feedback; no way of
knowing:
◦ who actually watched?
◦ how much of it was absorbed?
◦ what was the viewing pattern?
◦ did the viewer skip frames?

12.  Professional video production
 Adding Interactivity to videos for improved
effectiveness in a cost effective way
 Distribution/delivery
 Video Content/Library Management:
◦ Search within videos
◦ Quick knowledge retrieval
 Tracking & Analytics – was training completed
?
 Effectiveness & Calculating ROI

14.  Adapting to video learning and making it
Interactive should not increase your cost
 Solutions should offers a quick way for anyone to
upload video and turn it into an interactive
presentation without external help
 Ability to create Interactive video trainings should
be able to keep pace with ever increasing speed
of content generation

15.  Must have an assessment and feedback
mechanism thus engaging the learner.
 Allows ability to measure training
effectiveness.
 Knowledge (even within the video) should
be searchable for instant learning.

16.  Ideally, a SaaS offering to remove cost &
technical barriers to enter the video learning
realm.
 Should have easy ability to mashup content to
enrich, repurpose and reuse video
presentations
 The solution should be able to convert your
webcasts and recorded events into
Interactive Learning within no time

17.  Definition (wikipedia)
◦ Mashup (digital), a digital media file containing any
or all of text, graphics, audio, video, and animation,
which recombines and modifies existing digital
works to create a derivative work.
◦ Mashup (video), a video that is edited from more
than one source to appear as one
 Uses: Enhancing a message, clarifying a
point, illustrating text, pointing out an
important area in the video, new meaning to
old video!

19. Allows users to:
 Produce interactive videos with slides, sounds,
images, text and branched quizzes
 Broadcast to target audience allowing search
within videos
 Evaluate learner understanding and content
effectiveness from feedback and tracking analytics
…all on the web
…quickly and easily
…in a Software-as-a-Service (hosted) model
Rapid Creation, Instant Distribution, Easy Use, Real
Time Measurement

20. 1. Do you use videos for training and learning?
A. Yes
B. No
C. Planning to
2. What do you use video training for?
A. Product Knowledge
B. Compliance
C. Lectures
D. Ethics
E. Soft Skills
F. Safety
G. Corporate communication
H. Other

21. 3. Is your learning audience regionally dispersed?
A. No
B. Yes – across cities/states
C. Yes – global presence / multilingual
4. What is the size of audience that benefit from
your on-demand learning content
A. 1 - 100
B. 101 - 1000
C. 1001 – 10,000
D. 10,000 – 50,000
E. Above 50,000

22. 5. What is the size and growth of digital learning
assets in your repository?
A. No. of videos: ___
B. No. of new content added each year: ___
C. Average size of each video: ___ MB
D. Average quality of each video: ___ Kbps
E. Formats: SWF, FLV, WMV, MPG, Other: ___
6. Are you using and satisfied with your Learning
Management System?
A. Not using
B. Using LMS – but results are not visible or satisfactory
C. Using LMS – but is difficult or costly to maintain, or complex
to use
D. Using LMS – and satisfied
E. Please indicate which LMS you are using (if any): ___

23. 7. What are the key training and learning
requirements and challenges you are
considering?
A. Content production time/cost
B. Delivery / distribution time/cost
C. Results / feedback / analytics
D. Interactivity
E. Content Piracy / Digital Rights Management
F. LMS Complexity/Rigidity
G. Speed of business environment & learning need
changes
H. Other: ___

24. 8. How do you produce videos / interactive
learning content?
A. Outsource to service providers
B. Create in house
1. Please mention software tools you are using: ____
2. Please mention number of people involved in
production: ____
9. What is the time and cost involved in
producing an effective rich media learning
content?
A. Time: ___ weeks per production
B. Cost: $ ____ per production

25. 10. How do you deliver content to target audience?
A. Outsource to service providers
B. Distribute ourselves
1. Please mention the method of delivery:
a) CD/DVD
b) LAN/WAN/Intranet
c) Internet site (URL: ____)
d) Other: ____
2. Please mention number of people involved in content distribution: ____
11. Do you have control over who accesses your learning content?
A. Yes
B. No
C. Partially
12. What is the time and cost involved in distribution of learning
content?
A. Time: ___ weeks per content
B. Cost: $ ____ per content

26. 13. How do you evaluate results/effectiveness
of your learning content?
A. Not able to currently… searching for a solution
B. By tracking completion by each learner
C. By tracking detailed usage by each learner
D. By tracking individual quiz scores
E. By tracking consolidated reports over all users
F. By offline feedback, comments and questions
G. Other: ___