2. Purpose of CD Covers
To Protect the CD from getting Damaged
For the artist to advertise their music product
To denote the artists personal style
To Include tracklists
3. Trey Songz-Ready
The album cover is of a mid shot of Trey
looking right at the viewer, this is used to
show the viewer his muscle and body art.
Additionally this gives the viewer an aspect
of voyeurism as it could be said that he is
The lighting from above is used to define his
body and enhance his muscular tone, this seems
to have been done to show his athleticism and
creates a connection between the audience who
may aspire to look like Trey.
4. Bashy
teenagers, this cover art appeals to teens as
Bashy is sat on a Mozilla Firefox logo
which is a widely used web surfing
application amongst teenagers who are
known for spending too much time on the
internet. The title of the album is the web
an advertisement technique used to engage
the audience and get them following the
latest news and songs posted on the
webpage.
5. Britney Spears
It is made clear that Britney Spears is meant
to be the center of attention in the artwork
by use of the border around the center midshot of Britney which connotes her
The name of the star seems to be of
higher importance than the actual
album name as Britney Spears
dominates the album cover by
stretching the whole width of the
album whereas the viewers
attention is not brought to the
actual album name. This may have
been used as a marketing technique
so Britney spears fans know straight
away that this is her album.
6. Kelly Rowland
A Mid shot is used of the star to
include both K
expression whilst also getting her
body in the shot to present her in a
voyeuristic manner which seems to
be a convention of R&B album
covers.
Kelly's appearance is coded for strong
visual and erotic impact and thus can be
-be-looked-at-
theory
7. Overall Points to consider
Most R&B album covers make use of:
A mid-shot of the star
Present the artist in a voyeuristic manner
Use simple colour schemes & monochrome themes
Different font used for the Artists name and the name of the
album
A simplistic design
Portrait album covers are mostly used by R&B solo artists