1. TM
Copyright ©2010 :::: HedgeCo Websites :::: All Rights reserved The Benefits of the HedgeCo Website Platform

2. WHO IS HEDGECO?
HedgeCo LLC has been an active player in the Hedge Fund
industry since the company was formed and the
HedgeCo.Net Hedge Fund Database was launched in 2001.
Since its launch, both the technology and company that
powers HedgeCo.Net has grown. The HedgeCo.Net database
currently tracks over 6000 Hedge Funds, serving over
25,000 accredited investors with timely information, statis-
tics and graphs on Hedge Funds.
HedgeCo LLC, currently offers a wide range of Hedge Fund
specific services out of its offices in New York, and West
Palm Beach, FL.
In April of 2008 announced it's first round of
Venture Capital Funding*.
WWW.HEDGECO.NET
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3. THE HEDGECO WEBSITE EDGE
Using the experience gained from developing the
HedgeCo.Net database platform, HedgeCo developed the
HedgeCo Websites platform which brings the power and
scalability of HedgeCo.Net platform to an individual fund
level.
In the two years since we developed the platform, we have
deployed it to over 400 individual hedge fund websites.
Each page of the website comes with a dedicated “adminis-
trative panel” which will allow easy updating of the website.
Absolutely no technical knowledge is needed to edit or add
data to your website.
The platform has grown over the years and is currently in its
fourth major version.
WWW.HEDGECOWEBSITES.COM
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4. DESIGN
LEADDOG CAPITAL PARTNERS, INC
HedgeCo's design team created a distinctive web presence
for LeadDOG Capital by choosing recognizable imagery,
clean text and strong branding. The homepage is a striking
"on-line business card" with access to other pages limited
to qualified investors. Our design for the logo was simple
and modern but clearly portrays the fast-paced
strategy of LeadDog's fund.
WWW.LEADDOGCAPITAL.COM
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5. DESIGN
Design Considerations
Punta Bocana is a real estate project to create a resort
community overlooking Herradura Bay and the Pacific
Ocean in Costa Rica. The resort has been designed to
preserve the natural beauty and tranquility of its own rain
forests, beaches and exquisite topography, and the website
needed to reflect this natural beauty.
The secondary focus was on the investment side: to create a
unique experience to for each investor interested in becom-
ing part of this unique investment opportunity.
Functionality
The primary site offers website users the ability to view
information about the project, download documents, and
stay up-to-date on construction efforts. The secondary site
is specifically for investors who are interested in joining the
"Resident Club".
We have enjoyed working on this website and look forward
to getting more updates on the building progress of this
great new resort.
WWW.PUNTABOCANA.COM
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6. INTERNATIONAL INVESTMENT
AMERICAVEST
A Miami-based advisory firm, AmericaVest offers a full array
of financial planning and wealth management services
including turnkey Captive Insurance services and solutions.
Being a registered adviser, AmericaVest was able to keep
much of their information open to the public. In addition,
though, they required a suite of funds and information
available only to registered investors.
Our strategy was to organize multiple levels of site naviga-
tion in a clean, attractive layout, while allowing users to
easily switch between the English and Spanish translations.
The logo was designed in the tradition of conservative,
established financial corporations, but with a fresh, univer-
sal appeal.
WWW.AMERICAVEST.NET
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7. FUND OF FUNDS
Design Considerations
Passport Capital is a San Francisco-based fund of funds which
manages over $2 billion in assets. Their successful investment
strategies have been based on conservative risk-tolerant invest-
ment along many different market sectors, and they wanted their
website to reflect these goals.
After several logo revisions a typographical logo design was
settled upon. The chosen serif font characterized the stability of
the investment strategies. The global theme throughout the site
reflected the broad international scope of Passport Capital's
investments.
Compliance
Passport Capital is a Registered as an Investment Advisory firm
in the state of California. This status allows the firm to publish
more information than a non-registered hedge fund.
With a primary on transparency we built out a extensive front for
non-accredited investors, and a back end system which would
contain the specific investment information and only be available
to accredited investors.
Functionality
The investor-specific portion of the site was created using our
multi-fund website product. This allows Passport Capital to
manage multiple funds on the website.
Because of the specific requirements of this project we needed
to build several unique components. These additional compo-
nents included the Employment Opportunities page and the
categorized Management Team page.
WWW.PASSPORTCAPITAL.COM
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8. THE DESIGN DEVELOPMENT
PROCESS
Project Spedification
During this phase we discuss the project in depth and put
together our internal documents which map out the specifics of
your Hedge Fund Website project.
Contarct & Initial Payment
Once the specification and final cost has been agreed on, we
require a contract and 50% down payment. We require that a
point of contact be established who will make design decisions
on behalf of the company.
Design Phase
Our Creative Director will work with you during the Logo and
Website design phase. We require the point of contact to sign off
on the design before moving to the implementation phase. This
phase typically takes one to three weeks.
Implimentation Phase
When the design has been completed will move to the implemen-
tation phase where our programmers will implement the design
into our website platform. This phase typically takes four to ten
days.
Training & Data Entry
Once the implementation is completed we will walk you through
the platform and explain how to use the system to add all your
data. Once this phase is completed, and final payment is made
the site is ready to "go live".
Delivery of Final Product
After the site is finalized we will provide you with a hard copy of
your design elements by mailing them directly to your office.
WWW.HEDGECOWEBSITES.COM
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9. THE HEDGE FUND CALCULATOR
PACKAGE
The Hedge Fund Calculator Package provides your website
with the ability to generate statistics, graphs, and PDF
investor reports*
All the administration team is required to do is enter the
fund's net gain/loss, and the hedge fund calculator will
handle the rest.
Some statistics generated through the Hedge Fund Calcula-
tor are:
QUANTITATIVE STATISTICS
* Sharpe Ratio
* Sortino Ratio
* Treynor Ratio
* Alpha
* Beta
*R
* R Squared
RETURN STATISTICS
* Highest/Lowest Returns
* Average Returns / CAGR
* Average Gain / Loss
* Drawdown Analysis
* Profitable Percentage
* Standard Deviation
* Downside Deviation
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10. We look forward to working with you!
TM
101 N. Clematis St. 1350 Avenue of the Americas
Suite 511 24th Floor
West Palm Beach, FL 33401 New York, NY 10019
Phone: (561) 835-8690 Fax: (561) 828-3181 Phone: (212) 584-6115
Copyright ©2010 :::: HedgeCo Websites :::: All Rights reserved