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USEFUL TIPS TO HELP YOU
MARKET YOUR PHYSICAL
THERAPY BUSINES
It's no secret. Customer experience is critical to marketing your physical
therapy business.
Buying Decisions
 Everything customers say about you
can influence the buying decisions of
people around them - of your
prospective clients.
 If they're happy, chances are they
would recommend you to their peers
looking for treatment.
 And if they're not satisfied, it could
only take minutes before they turn to
social media to share their
disappointment.
Taking Care of Your Patients
 Before you be able to go full blast in
marketing your business though, you
need to also increase your customer base.
 You can do this both, step by step, by
taking good care of your patients and
growing your network.
 Taking care of your patients means more
than giving them the service they want as
this should come automatically.
 It involves going beyond providing them
therapy with little things that could help
your business stay top of mind.
Here are a few tips you can use to market your physical therapy
business:
Speak Highly of Your Competitors
 Anything you say reflects
more about you than the
person you're talking
about
 Maintain a positive
attitude when talking
about your competitors
especially in front of your
customers.
Smile. First Things First, Welcome
Your Patients with A Genuine Smile
 Smile is contagious and is a good
first step to establishing rapport
with your customers.
 More than the quality of your
service, it's the emotion that you
pass on to your customers that stick
with them.
 If they feel comfortable with you
and you're able to interact with
them naturally, then that could
translate to them going back to
your clinic again.
Don't Just Talk, Listen
 Make the therapy easier
for you and your patient.
Find out what scares them
and what they look
forward to the session.
 When you speak, avoid
using clinical terms and try
explain in a manner they'd
easily understand.
Getting to Know People
 While you're at it, dedicate some
time too to getting to know people
that could help bring in referrals to
your business. Update your
website and make sure that your
contact details are provided and
easily seen.
 Visit physician offices near your
clinic, introduce yourself and make
friends. They might have patients
that are in need of therapy.
Meet With Your Partners
 Also, meet with your partners every now
and then. These relationships that you
build with your massage therapist or gym
instructors can benefit you in the long
run. You never know when they can get
you referrals so stay in touch.
 Unless you're the only physical therapy
business in the area, expect consumers to
look at all their options before making
their decision.
 You want them to hear positive feedback
so make it your mission to ensure that
your customers are happy.
Check out!
 Check out these Useful Tips To
Help You Market Your Physical
Therapy Business.
 Brought to you by PT Referral
Machine - The Only Complete
Physical Therapy Marketing
Solution.
 Check it out:
http://www.ptreferralmachine.com
for more details.

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Useful Tips To Help You Market Your Physical Therapy Business

  • 1. USEFUL TIPS TO HELP YOU MARKET YOUR PHYSICAL THERAPY BUSINES
  • 2. It's no secret. Customer experience is critical to marketing your physical therapy business.
  • 3. Buying Decisions  Everything customers say about you can influence the buying decisions of people around them - of your prospective clients.  If they're happy, chances are they would recommend you to their peers looking for treatment.  And if they're not satisfied, it could only take minutes before they turn to social media to share their disappointment.
  • 4. Taking Care of Your Patients  Before you be able to go full blast in marketing your business though, you need to also increase your customer base.  You can do this both, step by step, by taking good care of your patients and growing your network.  Taking care of your patients means more than giving them the service they want as this should come automatically.  It involves going beyond providing them therapy with little things that could help your business stay top of mind.
  • 5. Here are a few tips you can use to market your physical therapy business:
  • 6. Speak Highly of Your Competitors  Anything you say reflects more about you than the person you're talking about  Maintain a positive attitude when talking about your competitors especially in front of your customers.
  • 7. Smile. First Things First, Welcome Your Patients with A Genuine Smile  Smile is contagious and is a good first step to establishing rapport with your customers.  More than the quality of your service, it's the emotion that you pass on to your customers that stick with them.  If they feel comfortable with you and you're able to interact with them naturally, then that could translate to them going back to your clinic again.
  • 8. Don't Just Talk, Listen  Make the therapy easier for you and your patient. Find out what scares them and what they look forward to the session.  When you speak, avoid using clinical terms and try explain in a manner they'd easily understand.
  • 9. Getting to Know People  While you're at it, dedicate some time too to getting to know people that could help bring in referrals to your business. Update your website and make sure that your contact details are provided and easily seen.  Visit physician offices near your clinic, introduce yourself and make friends. They might have patients that are in need of therapy.
  • 10. Meet With Your Partners  Also, meet with your partners every now and then. These relationships that you build with your massage therapist or gym instructors can benefit you in the long run. You never know when they can get you referrals so stay in touch.  Unless you're the only physical therapy business in the area, expect consumers to look at all their options before making their decision.  You want them to hear positive feedback so make it your mission to ensure that your customers are happy.
  • 11. Check out!  Check out these Useful Tips To Help You Market Your Physical Therapy Business.  Brought to you by PT Referral Machine - The Only Complete Physical Therapy Marketing Solution.  Check it out: http://www.ptreferralmachine.com for more details.