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Social Strategy In Recruiting

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Heidi Forbes Öste, PhD
Heidi Forbes Öste, PhD

Presentation on Social Strategy for the Job Seeker made to Malmö Högskola students as a Career Services Seminar guest speaker by Forbes Öste

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! presented  by  Heidi  Forbes  Öste,  Global  Social  Strategist  &  Visual  PracLLoner
 heidi@forbesoste.com   28  November  2013,  Malmö  Högskola  Career  Services 2013©  Heidi  Forbes  Öste,  2BalanceU   SOCIAL  STRATEGY  FOR  JOB  SEARCH  
JOB  SEARCH  REQUIRES  SOCIAL  STRATEGY 2013©  Heidi  Forbes  Öste,  2BalanceU   Help recruiters see the value of ! YOU (and your network) ! not just your resume 2
SOCIAL  OPTIMIZATION:  DEVELOPING  AND  MAINTAINING   MUTUALLY  BENEFICIAL  AND  EFFECTIVE  RELATIONSHIPS 2013©  Heidi  Forbes  Öste,  2BalanceU  
KNOW  YOUR  STORY MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 4
KNOW  YOUR  STORY…AND  WHERE  YOU  WANT  IT  TO  GO MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 5
(RE)CONNECT  WITH  THE  PEOPLE  IN  YOUR  STORY 2013©  Heidi  Forbes  Öste,  2BalanceU   6
MAKE  YOUR  STORY  STAND  OUT  (APPROPRIATE) Let  them  see  you!   ! ! Note: Always have your current CV (pdf) as a base 2013©  Heidi  Forbes  Öste,  2BalanceU   Note & Share! your projects, ! work samples and ! the people involved 7
MAKE  YOUR  STORY  STAND  OUT  (VISUAL) 2013©  Heidi  Forbes  Öste,  2BalanceU   http://www.StoryResumes.com 8
MAKE  YOUR  STORY  STAND  OUT  (RELEVANT) 2013©  Heidi  Forbes  Öste,  2BalanceU   9 prezi.com/ruyclvyhynjn/my-visual-resume/
MAKE  YOUR  STORY  STAND  OUT  (KEEP  IT  SHORT) 2013©  Heidi  Forbes  Öste,  2BalanceU   https://vimeo.com/18458313# 10
SHARING  REINFORCES  NETWORK  CONNECTIONS PROJECTS/! INTERESTS 2013©  Heidi  Forbes  Öste,  2BalanceU   In THE FUTURE… KEY EVENTS 11
Heidi Forbes Öste Global Social Strategist & Visual Practitioner @forbesoste http://forbesoste.com THE ART OF SOCIAL STRATEGY Connecting People and Organizations using
 Social Optimization Strategy Advising on Social Media and Network Effectiveness

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Social Strategy In Recruiting

  • 1. ! presented  by  Heidi  Forbes  Öste,  Global  Social  Strategist  &  Visual  PracLLoner
 heidi@forbesoste.com   28  November  2013,  Malmö  Högskola  Career  Services 2013©  Heidi  Forbes  Öste,  2BalanceU   SOCIAL  STRATEGY  FOR  JOB  SEARCH  
  • 2. JOB  SEARCH  REQUIRES  SOCIAL  STRATEGY 2013©  Heidi  Forbes  Öste,  2BalanceU   Help recruiters see the value of ! YOU (and your network) ! not just your resume 2
  • 3. SOCIAL  OPTIMIZATION:  DEVELOPING  AND  MAINTAINING   MUTUALLY  BENEFICIAL  AND  EFFECTIVE  RELATIONSHIPS 2013©  Heidi  Forbes  Öste,  2BalanceU  
  • 4. KNOW  YOUR  STORY MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 4
  • 5. KNOW  YOUR  STORY…AND  WHERE  YOU  WANT  IT  TO  GO MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 5
  • 6. (RE)CONNECT  WITH  THE  PEOPLE  IN  YOUR  STORY 2013©  Heidi  Forbes  Öste,  2BalanceU   6
  • 7. MAKE  YOUR  STORY  STAND  OUT  (APPROPRIATE) Let  them  see  you!   ! ! Note: Always have your current CV (pdf) as a base 2013©  Heidi  Forbes  Öste,  2BalanceU   Note & Share! your projects, ! work samples and ! the people involved 7
  • 8. MAKE  YOUR  STORY  STAND  OUT  (VISUAL) 2013©  Heidi  Forbes  Öste,  2BalanceU   http://www.StoryResumes.com 8
  • 9. MAKE  YOUR  STORY  STAND  OUT  (RELEVANT) 2013©  Heidi  Forbes  Öste,  2BalanceU   9 prezi.com/ruyclvyhynjn/my-visual-resume/
  • 10. MAKE  YOUR  STORY  STAND  OUT  (KEEP  IT  SHORT) 2013©  Heidi  Forbes  Öste,  2BalanceU   https://vimeo.com/18458313# 10
  • 11. SHARING  REINFORCES  NETWORK  CONNECTIONS PROJECTS/! INTERESTS 2013©  Heidi  Forbes  Öste,  2BalanceU   In THE FUTURE… KEY EVENTS 11
  • 12. Heidi Forbes Öste Global Social Strategist & Visual Practitioner @forbesoste http://forbesoste.com THE ART OF SOCIAL STRATEGY Connecting People and Organizations using
 Social Optimization Strategy Advising on Social Media and Network Effectiveness