Presentation for panel discussion at ALA

1. ALA Chicago 2009
Helene Blowers
Digital Strategy Director
Columbus Metropolitan Library
http://www.flickr.com/photos/medvekoma/3297637666/

4. 11 languages
15 countries
400 + individual programs
(consolidated programs only counted once)
750+ libraries & organizations
10,000 ? Individuals participating

9. http://yprlconnect.blogspot.com/

10. http://ihcpl2.blogspot.com

11. http://morethingsonastick.pbworks.com/

12. 23 Things Library Survey – August 2008
10% Size of Library
22% <25
26-100
101-250
251+
21%
47%
Of the programs surveyed
open their program to ALL
employees regardless of
job status or job class.
Yarra Plenty Regional Library Learning 2.0 Launch
http://www.flickr.com/photos/yarraplenty/1511103734/

13. 23 Things Library Survey – August 2008
Creating motivation…
51.60% 53.20%
60.00% 48.40%
50.00%
40.00%
30.00% 21%
20.00%
10.00%
0.00%
Individual Prize Certificates None
incentives drawings
http://www.flickr.com/photos/kcls27things/776940329/

14. 23 Things Library Survey – August 2008
70% Individual Incentives
60% No Incentives
60% 56%
50%
37%
40%
34%
30%
20%
10%
0%
Participation rate Completion rate
Learning 2.0 Rules – Finance Staff g
http://www.flickr.com/photos/8724138@N07/635493692/

15. 23 Things Library Survey – August 2008
What was Administrations and
Management support for the
learning program?
42.4%
Supportive,
but NOT active
57.6%
Extremely
Support &
ACTIVE
Eastern Kentucky University Libraries
http://www.flickr.com/photos/trucolorsfly/1732302968/

16. 23 Things Library Survey – August 2008
60.0 53.9 55.4
50.0
39.4
40.0
Participation
Rate
30.0 25.2
20.0
Completion
Rate
10.0
S1
0.0
S2
Inactive support
ACTIVE Support

17. 23 Things Library Survey – August 2008
Top 4 Outcomes & Impacts:
• Increased knowledge and comfort level with
social media/ 2.0 tools (45 responses)
• Increased confidence in one’s own ability as
competent learner (15 responses)
3) Teambuilding among co-workers (11 responses)
4) New and improved enhancements to
customer services (9 responses)
Halifax Public Library Learning 2.0
http://www.flickr.com/photos/iamthebestartist/1418649573/

18. 23 Things Library Survey – August 2008
Maybe,
Would you encourage your But only with
Improvements
organization to do a program like
23 Things again?
Yes,
It was Definitely
Valuable
No,
Program was not
worth effort.
http://www.flickr.com/photos/rexlibris/2435740801/

19. 23 Things Library Survey – August 2008
Active Management
Participation
is the key defining factor in creating a
successful learning program
http://www.flickr.com/photos/generated/2084287794/

20. http://www.flickr.com/photos/30166940@N03/2827028042/

22. "What matters here is technical capital, it's social capital. These
tools don't get socially interesting until they get technologically boring. It
isn't when the shiny new tools show up that their uses start permeating;
it's when everyone is able to take them for granted.“
- Clay Shirky, Ted Talk 6/09
http://www.flickr.com/photos/milivoj/2166043959/

23. “Web 2.0 generally refers to a second generation of services available on the WWW
that lets people collaborate and share information online.” - Wikipedia.com
“Social media is the use of electronic and Internet tools for the purpose of sharing and
discussing information and experiences with other human beings.” - Wikipedia.com ‘07

24. “Web 2.0 generally refers to a second generation of services available on the WWW
that lets people collaborate and share information online.” - Wikipedia.com
“Social media is the use of electronic and Internet tools for the purpose of sharing and
discussing information and experiences with other human beings.” - Wikipedia.com ‘07

26. Brian Reich - EchoDitto
“We have to concede that
the number and power of
conversations we are
having with each other are
the things that are building
brands right now. Not the
communications and the
controllable collateral
organizations create for
themselves.”

27. “With Web 2.0, we’ve come full circle to the early promise of the
Internet and what made it great in the first place. If Web 2.0
represents community and social collaboration on a grand
scale, then in many ways we’ve simply gone back to the Web 0.0
future.”
- Bob Greenberg, CEO and global CCO of R/GA | AdWeek
http://www.flickr.com/photos/shenghunglin/2431690360/

28. “It’s not about building a field of dreams …
http://www.flickr.com/photos/mischiru/317713794/

29. “It’s not about building a field of dreams …
http://www.flickr.com/photos/vickimoore/3004369034/
… It’s about cultivating a community garden.”
- H. Blowers

30. Helene Blowers
Digital Strategy Director
Columbus Metropolitan Library
hblowers@columbuslibrary.org
My Slides are @
http://www.flickr.com/photos/gregwake/2961213279/ www.LibraryBytes.com