Home Study Marketing Course

Home Study Marketing Course
Stop Struggling. Start Growing. http://www.growyourbusiness.club

My name is Fraser Hay, and founder of Grow Your Business ® Club. I’m a former Scottish & UK Shell Livewire winner, Royal Bank of Scotland and Prince’s
Trust Scotland Winner, have over 300 videos on You Tube, and my last 3 kindle books reached the #1 download slot on Amazon in less than 5 days. I’ve
tested hundreds of marketing approaches over the years, and want to share with you what I’ve learned from the mistakes I made, so you don’t have to.
I also want to introduce you to some friends of mine, who are all experts at what they do and all prepared to help you Grow Your Business®
©CopyrightFraserJ.Hay2015
What’s inside ?
Do you know where your next 5, 10 or 50 leads are coming from? (We do.)

What’s inside ?
Marketing & Business Planning
You don’t suppose you ever…
• Lack Clarity, Vision or Purpose?
• Wonder why others succeed at marketing and you don't?
• Feel stressed about a lack of pipeline?
• Not identified the root of your marketing problems?
• Get frustrated by your lack of progress and sales?
• Feel under pressure to get your marketing "sorted"?
UPGRADE at get it included PLUS MORE !!!
• Identify why your marketing isn't working & how to fix it
• Learn how to raise your awareness levels
• How to set and achieve realistic marketing objectives
• Discover which marketing activities are consuming your time.
• Master what it's like to Know, Like and Trust
• Learn how to take your marketing to a whole new level

Email Marketing 2/18
Don't suppose you ever...
• Want your emails opened and read?
• Want to learn how to build a list - fast?
• Feel stressed about a lack of signups?
• Want to increase the response to your next email campaign?
• What is the legal definition of "SPAM"?
• Want a means of generating ezine subscribers?
• Need an automated system for following up prospects?
• Discover 12 Ways to create and redefine a powerful USP
• Learn the power of a Squeeze Page or Landing Page
• Find out how to generate signups via your website
• Get 14 Ways to encourage people to give you their email address
• Master little known copywriting tips to increase email response.
What’s inside ?

Copywriting
• Want your blogs to generate more enquiries?
• Want more appointments from your sales letters?
• Need a better conversion to bids, and tenders?
• Want to learn how to write words that sell?
• Need a copywriting system that works?
• Discover 12 Parts of the Quill Copywriting System
• Learn the 8 different types of Headlines that get results
• Find out why people use Bullet Points (.) in their sales copy
• Receive all 9713 Power words & phrases in the English language.
• Use our FREE Long Copy Webpage sales letter template
• Discover how to use ethical bribes and scarcity to increase sales
What’s inside ?

6Stop Struggling. Start Growing. http://www.growyourbusiness.club
Selling By Phone
• Struggle to get appointments by phone?
• Struggle to close 100% of your sales meetings?
• Hate travelling to prospects' homes and offices?
• Want to increase revenues with lower conversions?
• Struggle to generate passive income?
• Want to get paid by prospects to sell to them?
• Discover the 5 "Tells" of Telephone Selling
• Learn how to create a "30 Second Commercial"
• Discover how to qualify every prospect you speak to
• Learn how to sell to 10, 30 or 100 people at the same time
• Discover how to earn as much as £500 for an hour's work
• Learn how to resell your own content over and over again
What’s inside ?

Event Marketing 1/18
Don’t suppose you ever…
• Want more bums on seats at your events?
• Want more sales from your events?
• Want additional revenue streams from your online events?
• Want more referrals from your events?
• Want to increase the Life Time Value of your clients?
• Discover The 7 Steps to Successful Seminar Selling
• How to get improve your cash flow by getting paid in advance
• How to get other people to promote your event
• Discover 8 powerful, often overlooked ways to promote yourself
• Why Recording your events could add £££ to your bottom line
• How to create up to 9 additional revenue streams from each
• How to never run out of content ideas
What’s inside ?

Social Networking
• Struggle to generate FANS online?
• Frustrated with generating new FRIENDS online?
• Want more FOLLOWERS online?
• Need more Referrals?
• Want more opportunities?
• Need more exposure online?
• Discover 7 Reasons why your online profile isn't working
• Learn how I generated 400+ testimonials on one social network
• Discover how to get found on page 1 of Linkedin search results
• Learn 42 Ways to generate traffic to your online profile
• How to generate backlinks for FREE
• Discover 7 powerful tactics to make your profile more engaging
What’s inside ?

Market & Marketing Research
• Struggle to find new opportunities?
• Do you monitor the effectiveness of your brand online?
• Know what the latest developing trends are in your industry?
• Wonder how your competitors generate leads?
• What tools are people using to find solutions like yours?
• Fed up losing business to others and don't know why?
• Discover the latest trends in your industry
• Learn what prospects are typing in to find your website
• Discover the latest sales opportunities in your niche
• Learn how to monitor your brand's effectiveness online
• Discover which sites drive traffic to your competitors
• Discover 10 Powerful Research Tools that you can use daily
What’s inside ?

Online Publishing
• Want a greater ROI from your website?
• Want more sales from your website?
• Want more signups via your website?
• Want more revenue streams from your website?
• Want to increase the Life Time Value of your clients?
• Want your content read by a much wider audience?
• Discover 14 essential tips for creating a newsletter
• Learn of 10 online locations that can drive signups to your ezine
• Discover how to publish a digital book in 60 minutes or less
• Learn how to sell advertising space in your newsletters
• Discover 6 steps to successful ezine advertising
• Over 50 online locations that will publish your ezine articles.
• How to get your kindle eBook on the Amazon Best Seller’s List
What’s inside ?

Affiliate & JV Marketing
• Want to pay only for results?
• Want to pay only for more leads?
• Want to pay only for more sales?
• Want other website owners to recommend you to their list?
• Want an extra 50, 500 or 5000 people referring you business?
• Discover 4 ways you can compensate your affiliates & Partners
• Learn specific strategies for motivating partners to sell more
• Learn the simple mistakes people make and how to avoid them
• Discover the power of a multi tier commission structure
• How to track your joint venture deals using FREE software
• Learn the pros and cons of allowing a 3rd party to manage your
network
What’s inside ?

Local & National Marketing
• Struggle to generate local business?
• Frustrated with generating local awareness?
• Want spend less, but achieve more?
• Need more results locally?
• Want more impact in your local area?
• Need more local exposure online & offline?
• Discover 99 places in your community to distribute your leaflets
• Learn simple effective ways of driving traffic to your retail store
• Discover specific online tactics for generating local business
• Master a tactic that generated 8000 enquiries within 4 days
• Discover simple offline tactics that still work in 2011
• How to get publicity in the local (and national) press & media.
What’s inside ?

Advertising & Branding
• Struggle with press advertising?
• Get offered cheap ads that fail to produce a profit?
• Had to buy advertising in order to receive editorials?
• Pay full rate card prices when others get their ads for a lot less?
• tried advertising in the past, but haven't recently?
• need & want more business but flatly refuse to try advertising?
• use the same ads online as you do offline?
• Discover a 100 year old tip for planning your advertising
• Learn how to get up to an 80% discount on all your advertising
• Take part in the forensic analysis of an ad that generated £10K
• How to track & monitor the response to your ads
• Discover which sites to advertise on for FREE online
• How a simple classified ad generated £5000 in 24hrs
What’s inside ?

Social Media & Online Marketing
• Struggle to generate an ROI from your website?
• Frustrated back the lack of page 1 listings on the search engines?
• Want more backlinks?
• Need more traffic?
• Want more leads and signups?
• Want to position yourself as an expert online?
• Discover "EXPERT" sites where journalists seek you out
• Learn how to post on 50 social media sites simultaneously
• Get spidered and found by Google within 60 minutes
• Discover a unique piece of software to manage ALL your SEO
• Learn how to leverage document sharing sites to generate leads
• and much, much more
What’s inside ?

Sales & selling
• Visited a prospect and it was a complete waste of time?
• During an appointment, the prospect controlled the meeting?
• Spent up to 2 hours travelling to and from a prospect meeting?
• Need more Sales?
• Want more Proposals accepted?
• Want a better response to your sales appointments?
• Discover a powerful 4 step process to get the order - fast
• How to craft an elevator pitch that gets results
• The No. 1 reason why people WILL buy from your competitors
• The 7 reasons why people might NOT buy from you
• Learn how to apply NLP techniques online to increase response
• How the creator of “Wonder Woman” can help you win sales
What’s inside ?

Referral Marketing
• Struggle to generate referrals?
• Received poor quality referrals in the past & want to prevent it
• Wanted a network of advocates referring you opportunities?
• Wanted a referral generation system that works every time?
• Wondered why some people always get referrals and you don't?
• Get apprehensive (and so don't) in ASKING for referrals?
• Discover a powerful referral marketing system that works
• Learn how to generate 200 referrals and 30 hot leads in 57 mins
• Discover the 10 reasons why people hate asking for referrals
• 4 Powerful tools you can use within 5 mins to generate referrals
• 3 Sources of referrals that you've completely forgotten about
• Discover 4 powerful, proven & effective questions to ask
What’s inside ?

Reporting & ROI
• Needed a written marketing plan or business plan document?
• Get embarrassed at not knowing your current cost per lead?
• Wondered how much you actually spend on “marketing”?
• Want to create a tax free income from your business?
• Want to prove to “others” that your marketing works?
• Want to sell up, EXIT or retire before your 50?
• How to pull all 18 sessions together to create a practical plan
• How to demonstrate an ROI to shareholders & stakeholders
• How to calculate how many leads you need
• How to get the investment you need or want
• How to lower your cost per sale and cost per lead
• How to grow personally, professionally & commercially
What’s inside ?

Feedback
What others say:
I’ve been involved with business systems, processes and managing people for
over 20 years. What you have done here is simplify and demystify the whole
subject of marketing and lead generation to create a systemised approach that
anyone can follow, and I mean…ANYONE.”
HR & Development
Coach

Feedback
What others say:
“Just one of the hundreds of techniques contained in this program netted our biggest
deal of the year - a large contract with a global investment bank. We got a 24x return
on the investment with that one sale and I think that speaks volumes
for how much I value the Lead Generation MBA”
I.T. Consultant

Feedback
What others say:
The wealth of material, structure and content are outstanding and the way of putting it
across is very motivating and challenging. I would strongly recommend this course for
anyone who runs a business.
Property
Developer

Feedback
What others say:
"This is dynamite. "
jam packed solid full of crucial information for marketing/lead generation.
highly recommended.
Stage
School

What’s inside ?
EXTRA FREE BONUS
FREE PROSPECT DATA
Allow us to target, select and provide you with 100 potential
Client records that match your criteria from the prospect profile
That you create with session 7 of the Lead Generation MBA.
• Industry
• Activity
• Region
• County
• Town
• Postcode
• Turnover
• No. of Employees
* Bonuses May Change from Time to Time
100 FREE RECORDS
THAT MATCH YOUR
CRITERIA
How much are 1,3,or 5 NEW
clients worth to you?

What’s inside ?
EXTRA FREE BONUS
PRACTICAL TACTICS LIBRARY
1000 additional practical and powerful tactics for you to test .
Receive all 3 volumes of practical tactics that have been tested
over the last 10 years – online and offline.
Each concept and tactic is clearly
explained in under 1 minute…
…ready for you to apply on
your business …IMMEDIATELY

What’s inside ?
EXTRA FREE BONUS
PRACTICAL TACTICS LIBRARY
Document, your proposition, your audience,
and your roll-out strategy in 90 minutes or
less with this excellent fill-in-the –blanks
template .
“so simple. So powerful and practical.
Best of all, I can refer to the LGMBA on how
to implement everything.”

Become A FREE Member
You don't suppose you ever...
• Sent an email that didn’t get opened?
• Wrote a blog and not get a single like or comment?
• Cancelled a workshop due to lack of numbers?
• Placed an ad or bought advertising space & the ad bombed?
• Attended a tradeshow or exhibition & didn’t recoup the cost?
• Wondered why a particular webinar didn’t “take off”?
• Thought about writing a book but didn’t know if it would sell?
As a FREE Member at Grow Your Business® Club:
• Test content topics, workshop themes & headlines
• Test prices, discounts, payment teams & terms of service
• Test online promotional strategies, tactics & techniques
• Get feedback & opinions from real people in your marketplace
• Get vital elements of your campaign working before you roll out
Apply what you learn inside Grow Your Business® Club
…Test your new marketing approaches online, without spending any money.

Become an FREE Member.
You don't suppose you ever...
• Wanted new business contacts to connect with, or…
• A NEW channel for promoting your upcoming events?
• wanted to position yourself as an expert in your tmarket?
• Struggled to get backlinks or “google juice” to your website ?
• Wanted a marketing framework to help grow your business®?
• Wanted to showcase your talent, skills and wisdom?
• joined a social network and just “lurked” waiting for results?
As an Ordinary Member at Grow Your Business® Club:
• Post and promote their upcoming webinars & workshops
• Demonstrate their expertise and products by uploading videos
• Access over 200 marketing videos & over 500 marketing blogs
• Increase their reach by sharing content via Linkedin & Pinterest
• Benefit from others sharing their content on Facebook & Twitter
Apply what you learn inside Grow Your Business® Club
…Test your new marketing appraoches online, without spending any money.

Imagine, 12 months from now…
…what it could be like for you and your business.
Imagine for a moment what it would be like; a year from now; having
identified and addressed each of the marketing issues, challenges &
obstacles that are holding you back and preventing you from achieving
the results you crave.
How would you feel? How do you want to feel this time next year?
How will you feel if those issues remain as they are - unresolved?
• Decide to change the way you manage your marketing
• Commit to holding The Grow Your Business Club accountable
with your marketing
• Act now, before your competitors do

You now have 3 choices…
…It’s your business. You make the decisions. You decide how much success you want.
Decide:
•It’s NOT for you, you’re happy to keep struggling on, wrestling with the
issues, challenges & obstacles that are preventing you from achieving the
marketing results you crave.
or
• Not now, but maybe in 6 months time, whilst you continue to fight
fires, lose money, and rip your hair out, hoping that your cash flow will
improve by then.
or
• YES, You recognise the importance, relevance and value of what’s on
offer. You recognise you need help, want help and are prepared to roll
up your sleeves and “get stuck-in”. More importantly, you love the idea
of a money back guarantee - a no brainer, really!

Take Action Today
Before Your Competitors Do.
SIGN UP and immediately start making progress, and growing your business.
Call us on +44(0)1542 841319 and get your questions answered.
Email us at fraser@growyourbusinessclub.co.uk
with any questions that you may have or need help with.
Use the “contact us” link on our website.
Take Action Today Before Your Competitors Do.
Please Note: The course is also included with a
BOARDROOM Membership at

Home Study Marketing Course

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