Project booklet 09 july2014

Uttar Pradesh
State AIDS Control Society
website | mobile application | social media | manpower
Complete IT Solution for
HIV-AIDS Awareness Programme
SMS | Software | Android/ Mobile Application | Website
Usage of Technological Media for spreading awareness for eradicating AIDS
Design & Development by UPLC in association with MARG Software Solutions

Agenda
Website Design & Development
Mobile Application
Social Media Campaign
SMS Campaign
Regular Update

website (www.upsacs.in)
Home Page
Facility Locator
Picture Gallery

UPSACS
The website provides the
detailed information of the
Department along with its
various programmes
Resource
Audio-Visuals related to the
Department’s training and
other campaigns are maintained
on the website
Grievance System
Complaint & Grievance System
has been integrated with the
website to address grievances
of the user
SMS Notification
Website allows user to register
themselves to receive alerts &
notifications via SMS
Query
User can submit their specific
query to be answered from the
Department
Facility Locator
The website offers the visitors
to locate testing & other vital
facility centers across the
state of UP

Know AIDS
Visitors get all the details of
AIDS, its signs & symptoms,
prevention, statistics across
the state
FAQ
Detailed list of Frequently
Asked Questions is made
available on the website for the
visitors for the support
Activities
Various campaigns like
trainings/workshops, blood
donation camps are notified to
the visitors
Facts & Figures
Statistics across the State,
Nation & World are presented in
best fit form for analysis
Rich Content
Data Management Team has
been deputed to maintain the
updated content on the website
Department
Department can manage
Tender, News, Gallery, Notices,
and other important aspects on
the website

Interactive
Locate Facility Centers in your area
Visitor Notifications
Details on Training/Workshop
Register for SMS Alerts
Updated Content

Facility Locator
Statistics
mobile application
AIDS Awareness AIDS Awareness
Home Screen
for iOS Userfor Android User
Mobile App Available for free download
Google Play & iOS App Store
www.upsacs.in/StaticPages/mobile_app.aspx
Map Navigation

Mobile Application
Facility Locator
The mobile application gives
you the nearest facility center
from your current location
UPSACS
The mobile application provides
the basic details about the
Department and the Dignitaries
FAQ
Detailed list of Frequently
Asked Questions is made
available on the mobile
application
Query
User can submit their specific
query to be answered from the
Department
Know AIDS
Visitors get all the details of
AIDS, its signs & symptoms,
prevention, statistics across
the state

Mobile Application
Increased reach
Details of the testing centers
Navigation information to the nearest facility

social media campaign
Facebook Page
Twitter Page
Youtube Page

Facebook
Regular update is maintained at
the official Facebook Page of
the Department
Twitter
Synchronized update is
maintained at Twitter allowing
users to tune to the regular
tweets
You Tube
Video Gallery is maintained at
the You Tube on a dedicated
channel of the Department
/ upaidscontrol / upsacs
/ upsacs

Increased reach
Huge Public awareness
Repetitive exposure creating strong influence
Increased interaction
Community Creation

SMS Awareness Solution
Month Year Event
Total Sent
(in Lacs)
June 2014
World Blood
Donors Day
75.26
March 2014
Launch of ARV
Drugs
53.93
March 2014
Mode of
Transmission of
AIDS
42.39
Jan 2014
National Youth
Day
37.14
Dec 2013 Worlds AIDS Day 10.44
Total 219.17
SMS MIS Report (as on dated 30/06/2014)
sms campaign

SMS Campaign
Rich Database
Huge & rich citizen database
has been prepared across the
state to increase the reach of
notification
Analytics
Detailed analytical reports are
prepared on a real-time basis
for management information
Alert
Notification Alerts are sent
instantaneously to a rich
database

SMS Campaign
Dec 2013
World AIDS Day
SMS Delivered: 8.85 Lacs
Jan 2014
National Youth Day
Mar 2014
Mode of Transmission of AIDS
Mar 2014
Launch of ARV Drugs
Jun 2014
World Blood Donors Day
* Hindi & English SMS

SMS Campaign
This World AIDS Day let us resolve to
understand HIV/AIDS and stand up against
discrimination. For more information dial
1800-180-2500.
Issued in public interest by U.P. State AIDS
Control Society.
Event: World AIDS Day
Broadcast Date: 01st Dec 2013
On this National Youth Day know 4 causes of spread of
AIDS:
1. Unsafe Sex
2. Infected Blood Transfusion
3. Infected Syringe and
4. Infected Pregnant Woman to Child
You may get tested at the nearest District Hospital or
ICTC Centre.
Issued by UP State AIDS Control Society. Call Toll Free
No.1800-180-2500.
Event: National Youth Day
Broadcast Date: 12th Jan 2014
इस युवा दिवस पर जाने एड्स के चार कारण
१.असुरक्षित सेक्स
२.असुरक्षित खून
३.असुरक्षित ससररिंज
४.एड्स ग्रससत माता से होने वाले बच्चें को।
डायल करें टोलफ्री न० 18001802500.
उ०प्र०रा० एड्स ननयंत्रण सोसाइटी द्वारा जारी
Event: National Youth Day
Broadcast Date: 12th Jan 2014

regular update

SMS Campaign
Onsite Resource
Resources have been deputed
at the Department to support
for regular content update
Web Information
Skilled resources maintain &
audit all the media to keep the
sanctity of the content
Database creation
Regular update of the platforms
Continuous support

Uttar Pradesh State AIDS Control Society
www.upsacs.in
/ upaidscontrol / upsacs
SMS MIS Report
IT Solution for HIV-AIDS Programme by MARG Software Solutions

Project booklet 09 july2014

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Project booklet 09 july2014