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“ The Write Stuff”: Ten Keys to Effective Business Writing Christine Harmon, Strategic Communications 2010 Small Business Expo
Key # 1: Keep it simple ,[object Object],[object Object],[object Object]
Key #2:  Keep your reader’s interest ,[object Object],[object Object],[object Object]
Key #3:  Don’t make “alphabet soup”   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key #4:  Use pictures to tell the story ,[object Object],[object Object],[object Object]
Key #5:  Be natural ,[object Object],[object Object],[object Object]
Key # 6:  Use complete sentences ,[object Object],[object Object]
Key #7:  Make short “copy blocks” ,[object Object],[object Object],[object Object],[object Object],[object Object]
Key #8:  Email counts as “writing” ,[object Object],[object Object],[object Object]
Key #9:  Build “color”   ,[object Object],[object Object],[object Object]
Key #10:  Spell check EVERYTHING ,[object Object],[object Object],[object Object]
Wrapping Up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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The Write Stuff (Christine Harmon)[1]

  • 1. “ The Write Stuff”: Ten Keys to Effective Business Writing Christine Harmon, Strategic Communications 2010 Small Business Expo
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