SlideShare uma empresa Scribd logo
1 de 19
Relate to Clients on a business level Understanding your client 1
Introduction Interacting with Clients means	 Developing positive relationships Your organisation must be committed to giving optimal service Internal External If you want business you need Clients	 2
What is a Client? A Client or customer is a person or organisation that you or your organisation provide with a product or service.
Who are your Clients? Internal People from within the organisation to whom you provide a product or service External People outside your organisation to whom you provide a product or service 4
EXTERNAL CLIENT RELATIONS BUSINESS TO BUSINESS CLIENTS Suppliers >Contractors >Consumables >Marketing >Finance services >etc. Your Web Dev Company >Advertising >Marketing >Film/TV >Games >etc. PRODUCTS AND SERVICES >Animations >Video >Websites >Audio >SEM >SEO DIRECT CLIENTS >Galleries >Shops >SME’s >etc. What are some other example you can think of??
INTERNAL CLIENT RELATIONS Web Design Dept
Client or customer service is: Performing tasks for clients, Development of products for clients Maintaining products for clients Providing information and advice to clients. 
How should you behave? Good manners? Modern/Business Etiquette? Business-like manner Reflective Listener Be prepared Ethically 8 Can you give me an example each of the above in normal life that isn’t applicable in a professional business situation?
What skills do you need? The essential skills for successful client interaction are: Active listening Questioning techniques Feedback Understanding Empathy 9
What do you need to be aware of? Organisational Standards & Values Ethical Practice Community Standards Industry Culture Culture Standards Recent events in the organisation and in society 10
What are the issues for IT? Some issues that you may encounter when working in the IT industry are: Determining both hardware and software requirements Training needs Implementing and training in new procedures Negotiating support and service agreements Complaints about technology The above are traditional IT issues but just as relevant in the web industry 11
What questions do you need to ask yourself? Ask yourself these questions when dealing with a client: What is the most personable and professional way to greet my customers? How can I anticipate what my customers would like from me? How can I be sure I know a client’s requirements? 12
What questions do you need to ask yourself? You need to ask yourself these questions when dealing with a client: Which method will give me the most useful feedback? How do I manage speedy, efficient service and keep the personal touch? What so I do when a customer is unhappy? How can I communicate well with my customers over the telephone? 13
How do you ensure quality customer service? Follow Up! Maintain client records Seek feedback Reward customer loyalty Provide after-sales service 14
How do you ensure quality customer service? Telephone Skills ‘The telephone is an organisation’s front line’ Smile on the phone Answer promptly Confirm record details 15
How do you ensure quality customer service? Quality Assurance Use systems to ensure consistent quality in products and service 16
How do you ensure quality customer service? Problem Solving ‘Complaints are an opportunity to fix problems and improve service!’ Know your organisation’s procedures Stay clam Gather the facts Negotiate a solution-follow it up! 17
How do you ensure quality customer service? Greeting customers and identifying their needs Approach them in a friendly, professional manner Know your business Listen actively Ask open questions Offer a range of options 18
In Class activity Customer Service Think of a situation when you were on the receiving end of poor customer service. List the behaviours of the person that made you feel that the service was poor. Did you tell anyone about your experience? Did you buy the product or service you requested? List four things that the person serving you could have done to improve the exchange 19

Mais conteúdo relacionado

Mais procurados

Exceptional Customer Service Training Course in Lancashire
Exceptional Customer Service Training Course in LancashireExceptional Customer Service Training Course in Lancashire
Exceptional Customer Service Training Course in Lancashire
North & Western Lancahsire Chamber of Commerce
 

Mais procurados (20)

TELESALES TECHNIQUES
TELESALES TECHNIQUESTELESALES TECHNIQUES
TELESALES TECHNIQUES
 
Effective communication 1
Effective communication 1Effective communication 1
Effective communication 1
 
Managing Customer Service
Managing Customer Service  Managing Customer Service
Managing Customer Service
 
Sales excellence training
Sales excellence trainingSales excellence training
Sales excellence training
 
Sales skill development
Sales skill developmentSales skill development
Sales skill development
 
Customer service excellence
Customer service excellenceCustomer service excellence
Customer service excellence
 
Tone of voice
Tone of voiceTone of voice
Tone of voice
 
Customer Service PowerPoint PPT Content Modern Sample
Customer Service PowerPoint PPT Content Modern SampleCustomer Service PowerPoint PPT Content Modern Sample
Customer Service PowerPoint PPT Content Modern Sample
 
Customer service skills
Customer service skillsCustomer service skills
Customer service skills
 
Customer Service Essentials by Operational Excellence Consulting
Customer Service Essentials by Operational Excellence ConsultingCustomer Service Essentials by Operational Excellence Consulting
Customer Service Essentials by Operational Excellence Consulting
 
Customer Service Presentation
Customer Service PresentationCustomer Service Presentation
Customer Service Presentation
 
Customer Service
Customer ServiceCustomer Service
Customer Service
 
Exceptional Customer Service Training Course in Lancashire
Exceptional Customer Service Training Course in LancashireExceptional Customer Service Training Course in Lancashire
Exceptional Customer Service Training Course in Lancashire
 
Management Training Presentation
Management Training PresentationManagement Training Presentation
Management Training Presentation
 
Customer Service 101
Customer Service 101Customer Service 101
Customer Service 101
 
Creating And Maintaining Good Customer Relationships
Creating And  Maintaining  Good  Customer  RelationshipsCreating And  Maintaining  Good  Customer  Relationships
Creating And Maintaining Good Customer Relationships
 
Exceptional customer services by M. Saleem
Exceptional customer services by M. SaleemExceptional customer services by M. Saleem
Exceptional customer services by M. Saleem
 
Customer service-presentation
Customer service-presentationCustomer service-presentation
Customer service-presentation
 
How to Improve your Customer Service Skills by Scott Storick
How to Improve your Customer Service Skills by Scott StorickHow to Improve your Customer Service Skills by Scott Storick
How to Improve your Customer Service Skills by Scott Storick
 
Customer Services Ppresentation
Customer Services PpresentationCustomer Services Ppresentation
Customer Services Ppresentation
 

Destaque

7 Habits To Basic Account Development
7 Habits To  Basic Account Development7 Habits To  Basic Account Development
7 Habits To Basic Account Development
Greg Crouch
 
Client service & account management - Types of Clients
Client service & account management - Types of ClientsClient service & account management - Types of Clients
Client service & account management - Types of Clients
Aamir Abbasi
 
Account Management 101
Account Management 101Account Management 101
Account Management 101
Shahzeb Abbasi
 
Ad agency and its functions
Ad agency and its functionsAd agency and its functions
Ad agency and its functions
virdhi joshi
 

Destaque (10)

The art of client service final
The art of client service   finalThe art of client service   final
The art of client service final
 
Chapt8
Chapt8Chapt8
Chapt8
 
Account Management 101
Account Management 101Account Management 101
Account Management 101
 
7 Habits To Basic Account Development
7 Habits To  Basic Account Development7 Habits To  Basic Account Development
7 Habits To Basic Account Development
 
Client service & account management - Types of Clients
Client service & account management - Types of ClientsClient service & account management - Types of Clients
Client service & account management - Types of Clients
 
Account Management 101
Account Management 101Account Management 101
Account Management 101
 
Project Management vs Account Management
Project Management vs Account ManagementProject Management vs Account Management
Project Management vs Account Management
 
Ad agency and its functions
Ad agency and its functionsAd agency and its functions
Ad agency and its functions
 
Strategic Account Plan Template
Strategic Account Plan TemplateStrategic Account Plan Template
Strategic Account Plan Template
 
TEDx Manchester: AI & The Future of Work
TEDx Manchester: AI & The Future of WorkTEDx Manchester: AI & The Future of Work
TEDx Manchester: AI & The Future of Work
 

Semelhante a 1 understanding your clients

CUSTOMER EXPECTATION AND SATISFACTION
CUSTOMER EXPECTATION AND SATISFACTIONCUSTOMER EXPECTATION AND SATISFACTION
CUSTOMER EXPECTATION AND SATISFACTION
Amb Steve Mbugua
 
excellence-mark-white-paper-final
excellence-mark-white-paper-finalexcellence-mark-white-paper-final
excellence-mark-white-paper-final
Chris Marston
 
Day One Quality Customer Care
Day One Quality Customer CareDay One Quality Customer Care
Day One Quality Customer Care
sunil8888
 

Semelhante a 1 understanding your clients (20)

W4 2523 - Handling Customer's Inquiries.pptx
W4 2523 - Handling Customer's Inquiries.pptxW4 2523 - Handling Customer's Inquiries.pptx
W4 2523 - Handling Customer's Inquiries.pptx
 
Client management
Client managementClient management
Client management
 
CUSTOMER EXPECTATION AND SATISFACTION
CUSTOMER EXPECTATION AND SATISFACTIONCUSTOMER EXPECTATION AND SATISFACTION
CUSTOMER EXPECTATION AND SATISFACTION
 
Sm 12
Sm 12Sm 12
Sm 12
 
Branding Ma Francis
Branding Ma FrancisBranding Ma Francis
Branding Ma Francis
 
excellence-mark-white-paper-final
excellence-mark-white-paper-finalexcellence-mark-white-paper-final
excellence-mark-white-paper-final
 
How to make your customer happy
How to make your customer happyHow to make your customer happy
How to make your customer happy
 
Benefits of good customer service
Benefits of good customer serviceBenefits of good customer service
Benefits of good customer service
 
Customer Centric Service Marketing Slides
Customer Centric Service Marketing SlidesCustomer Centric Service Marketing Slides
Customer Centric Service Marketing Slides
 
Day One Quality Customer Care
Day One Quality Customer CareDay One Quality Customer Care
Day One Quality Customer Care
 
Business Process Outsourcing
Business Process OutsourcingBusiness Process Outsourcing
Business Process Outsourcing
 
John Murtagh Grad Dip Notes
John Murtagh Grad Dip NotesJohn Murtagh Grad Dip Notes
John Murtagh Grad Dip Notes
 
Customer Service - Appearance
Customer Service - AppearanceCustomer Service - Appearance
Customer Service - Appearance
 
Customer service is essential for the sustainable organization
Customer service is essential for the sustainable organizationCustomer service is essential for the sustainable organization
Customer service is essential for the sustainable organization
 
vivo : A brand
vivo : A brandvivo : A brand
vivo : A brand
 
Principles to increase customer loyalty
Principles to increase customer loyaltyPrinciples to increase customer loyalty
Principles to increase customer loyalty
 
Principles to increase customer loyalty
Principles to increase customer loyaltyPrinciples to increase customer loyalty
Principles to increase customer loyalty
 
Customer Service
Customer ServiceCustomer Service
Customer Service
 
Winning Customers Through Service
Winning Customers Through Service Winning Customers Through Service
Winning Customers Through Service
 
ICSA Presentation Sept 2010
ICSA Presentation   Sept 2010ICSA Presentation   Sept 2010
ICSA Presentation Sept 2010
 

Mais de hapy

Meta tags1
Meta tags1Meta tags1
Meta tags1
hapy
 
Meta tags
Meta tagsMeta tags
Meta tags
hapy
 
Meta tags
Meta tagsMeta tags
Meta tags
hapy
 
Week1 xml
Week1 xmlWeek1 xml
Week1 xml
hapy
 
What is a service level agreement week7
What is a service level agreement week7What is a service level agreement week7
What is a service level agreement week7
hapy
 
Week 4 market segmentation
Week 4 market segmentationWeek 4 market segmentation
Week 4 market segmentation
hapy
 
Business requirements documents
Business requirements documentsBusiness requirements documents
Business requirements documents
hapy
 
2 understanding client support needs
2 understanding client support needs2 understanding client support needs
2 understanding client support needs
hapy
 
3 proposing client support solutions
3 proposing client support solutions3 proposing client support solutions
3 proposing client support solutions
hapy
 
What is wordpress week 1
What is wordpress week 1What is wordpress week 1
What is wordpress week 1
hapy
 
Information Architecture Intro
Information Architecture IntroInformation Architecture Intro
Information Architecture Intro
hapy
 
Assessment Validation IT Conference 08
Assessment Validation IT Conference 08Assessment Validation IT Conference 08
Assessment Validation IT Conference 08
hapy
 
Wikispaces Help
Wikispaces HelpWikispaces Help
Wikispaces Help
hapy
 
Week12 Obtain Client Sign Off On Technical Documentation
Week12 Obtain Client Sign Off On Technical DocumentationWeek12 Obtain Client Sign Off On Technical Documentation
Week12 Obtain Client Sign Off On Technical Documentation
hapy
 
Week11 Determine Technical Requirements
Week11 Determine Technical RequirementsWeek11 Determine Technical Requirements
Week11 Determine Technical Requirements
hapy
 
Week10 Analysing Client Requirements
Week10 Analysing Client RequirementsWeek10 Analysing Client Requirements
Week10 Analysing Client Requirements
hapy
 
Week9 Define And Document Business Problems
Week9 Define And Document Business ProblemsWeek9 Define And Document Business Problems
Week9 Define And Document Business Problems
hapy
 
Week8 Topic1 Translate Business Needs Into Technical Requirements
Week8 Topic1 Translate Business Needs Into Technical RequirementsWeek8 Topic1 Translate Business Needs Into Technical Requirements
Week8 Topic1 Translate Business Needs Into Technical Requirements
hapy
 
Week7 Submit Analysis And Gain Agreement
Week7 Submit Analysis And Gain AgreementWeek7 Submit Analysis And Gain Agreement
Week7 Submit Analysis And Gain Agreement
hapy
 

Mais de hapy (20)

Meta tags1
Meta tags1Meta tags1
Meta tags1
 
Meta tags
Meta tagsMeta tags
Meta tags
 
Meta tags
Meta tagsMeta tags
Meta tags
 
Week 12 xml and xsl
Week 12 xml and xslWeek 12 xml and xsl
Week 12 xml and xsl
 
Week1 xml
Week1 xmlWeek1 xml
Week1 xml
 
What is a service level agreement week7
What is a service level agreement week7What is a service level agreement week7
What is a service level agreement week7
 
Week 4 market segmentation
Week 4 market segmentationWeek 4 market segmentation
Week 4 market segmentation
 
Business requirements documents
Business requirements documentsBusiness requirements documents
Business requirements documents
 
2 understanding client support needs
2 understanding client support needs2 understanding client support needs
2 understanding client support needs
 
3 proposing client support solutions
3 proposing client support solutions3 proposing client support solutions
3 proposing client support solutions
 
What is wordpress week 1
What is wordpress week 1What is wordpress week 1
What is wordpress week 1
 
Information Architecture Intro
Information Architecture IntroInformation Architecture Intro
Information Architecture Intro
 
Assessment Validation IT Conference 08
Assessment Validation IT Conference 08Assessment Validation IT Conference 08
Assessment Validation IT Conference 08
 
Wikispaces Help
Wikispaces HelpWikispaces Help
Wikispaces Help
 
Week12 Obtain Client Sign Off On Technical Documentation
Week12 Obtain Client Sign Off On Technical DocumentationWeek12 Obtain Client Sign Off On Technical Documentation
Week12 Obtain Client Sign Off On Technical Documentation
 
Week11 Determine Technical Requirements
Week11 Determine Technical RequirementsWeek11 Determine Technical Requirements
Week11 Determine Technical Requirements
 
Week10 Analysing Client Requirements
Week10 Analysing Client RequirementsWeek10 Analysing Client Requirements
Week10 Analysing Client Requirements
 
Week9 Define And Document Business Problems
Week9 Define And Document Business ProblemsWeek9 Define And Document Business Problems
Week9 Define And Document Business Problems
 
Week8 Topic1 Translate Business Needs Into Technical Requirements
Week8 Topic1 Translate Business Needs Into Technical RequirementsWeek8 Topic1 Translate Business Needs Into Technical Requirements
Week8 Topic1 Translate Business Needs Into Technical Requirements
 
Week7 Submit Analysis And Gain Agreement
Week7 Submit Analysis And Gain AgreementWeek7 Submit Analysis And Gain Agreement
Week7 Submit Analysis And Gain Agreement
 

1 understanding your clients

  • 1. Relate to Clients on a business level Understanding your client 1
  • 2. Introduction Interacting with Clients means Developing positive relationships Your organisation must be committed to giving optimal service Internal External If you want business you need Clients 2
  • 3. What is a Client? A Client or customer is a person or organisation that you or your organisation provide with a product or service.
  • 4. Who are your Clients? Internal People from within the organisation to whom you provide a product or service External People outside your organisation to whom you provide a product or service 4
  • 5. EXTERNAL CLIENT RELATIONS BUSINESS TO BUSINESS CLIENTS Suppliers >Contractors >Consumables >Marketing >Finance services >etc. Your Web Dev Company >Advertising >Marketing >Film/TV >Games >etc. PRODUCTS AND SERVICES >Animations >Video >Websites >Audio >SEM >SEO DIRECT CLIENTS >Galleries >Shops >SME’s >etc. What are some other example you can think of??
  • 6. INTERNAL CLIENT RELATIONS Web Design Dept
  • 7. Client or customer service is: Performing tasks for clients, Development of products for clients Maintaining products for clients Providing information and advice to clients. 
  • 8. How should you behave? Good manners? Modern/Business Etiquette? Business-like manner Reflective Listener Be prepared Ethically 8 Can you give me an example each of the above in normal life that isn’t applicable in a professional business situation?
  • 9. What skills do you need? The essential skills for successful client interaction are: Active listening Questioning techniques Feedback Understanding Empathy 9
  • 10. What do you need to be aware of? Organisational Standards & Values Ethical Practice Community Standards Industry Culture Culture Standards Recent events in the organisation and in society 10
  • 11. What are the issues for IT? Some issues that you may encounter when working in the IT industry are: Determining both hardware and software requirements Training needs Implementing and training in new procedures Negotiating support and service agreements Complaints about technology The above are traditional IT issues but just as relevant in the web industry 11
  • 12. What questions do you need to ask yourself? Ask yourself these questions when dealing with a client: What is the most personable and professional way to greet my customers? How can I anticipate what my customers would like from me? How can I be sure I know a client’s requirements? 12
  • 13. What questions do you need to ask yourself? You need to ask yourself these questions when dealing with a client: Which method will give me the most useful feedback? How do I manage speedy, efficient service and keep the personal touch? What so I do when a customer is unhappy? How can I communicate well with my customers over the telephone? 13
  • 14. How do you ensure quality customer service? Follow Up! Maintain client records Seek feedback Reward customer loyalty Provide after-sales service 14
  • 15. How do you ensure quality customer service? Telephone Skills ‘The telephone is an organisation’s front line’ Smile on the phone Answer promptly Confirm record details 15
  • 16. How do you ensure quality customer service? Quality Assurance Use systems to ensure consistent quality in products and service 16
  • 17. How do you ensure quality customer service? Problem Solving ‘Complaints are an opportunity to fix problems and improve service!’ Know your organisation’s procedures Stay clam Gather the facts Negotiate a solution-follow it up! 17
  • 18. How do you ensure quality customer service? Greeting customers and identifying their needs Approach them in a friendly, professional manner Know your business Listen actively Ask open questions Offer a range of options 18
  • 19. In Class activity Customer Service Think of a situation when you were on the receiving end of poor customer service. List the behaviours of the person that made you feel that the service was poor. Did you tell anyone about your experience? Did you buy the product or service you requested? List four things that the person serving you could have done to improve the exchange 19