The poster analysis document summarizes three movie posters for the film "The Bling Ring". Poster 1 features bright yellow text against a black background matching the film trailer. The director's name is prominently displayed to attract audiences. Poster 2 depicts an image from the trailer and features the tagline to provide more context about the materialistic characters. Poster 3 focuses on different pairs of sunglasses representing each character, tying into symbols used in the trailer. Additional information is kept small at the bottom to avoid distracting from the main visual elements of each poster.

1. The Bling Ring Poster Analysis

2. The yellow is bright and stands
out on the black background. The
bold, capital font is used in the
film trailer titles and the same
colours are also used reinforcing
the brand identity to the
audience and showing the links
between the two products
The tag line stands out at the
bottom – it gives some clue
to the storyline of the film
and the materialistic
characters in the film
POSTER 1
Focal point of the poster
The directors name stands out. The
surname ‘Coppola’ is well
respected in the film industry so
this could attract audiences

3. This font is used in the film
trailer on the titles which
represents the films brand
identity to the audience
POSTER 2
The tagline tells the audience more
about the film and goes with the
events that are seen in the film
trailer
Main image is from a shot used in
the trailer – the cast are wearing
the same outfits and are in the
same location. The image is the
main focus of the poster
The name ‘Sofia Coppola’ is
associated with the film and
is clearly shown in the trailer
to be recognisable
Saying it was ‘based on
actual events’ often entices
the audience to go see the
film as it makes it seem
more realistic
Information at the bottom of
the poster includes things such
as cast members names,
production companies etc

4. POSTER 3
The background is white so it keeps the
audiences focus on the images and makes
the sunglasses and the title stand out clearly
The sunglasses are the focal point and
main image of the poster. Each pair is
different to represent a different
character. The characters can often be
seen wearing sunglasses in the trailer and
they are used as a symbol to represent
wealth
Each pair of sunglasses includes a
tag line that associates a character
in the film with a pair of sunglasses
– helps to give the audience some
more information about the
different characters
More information about the
film like the rating and the
production companies are in
small writing at the bottom to
avoid distracting the audience
from the main image
The title of the film is placed at the
bottom of the poster and does not
have the main focus of the poster.
The text is black with a yellow
outline which follows the brand
identity of the titles used in the
trailer