2. Bauer Media Group, Europe’s largest privately owned publishing
Group. The Group is a worldwide offering over 300 magazines in 15
countries, as well as online, TV and radio stations. They joined the
Bauer Media Group in January 2008 following acquisition of Emap
plc’s consumer and specialist magazines, radio, TV, online and
digital businesses. Collectively, the Group employs some 6,400
people.
Our business is built on influential media brands with millions of
personal relationships with engaged readers and listeners. Our
strategy is to connect audiences with excellent content through our
broad multi-touch point brand platforms, wherever and whenever
and however they want. Our wide portfolio of influential brands
gives us advantages over pure play magazine or radio competitors.
Today, Bauer Media spans over 80 influential brand names covering
a diverse range of interests including heat – the must have weekly
celebrity title, Parkers, MATCH!, CAR and Yours.
Bauer Media is a sister company of H Bauer Publishing, publisher of
the UK's biggest TV listings, Take a Break and Bella.
3. BAUER MEDIA REACHES OVER NINETEEN MILLION UK ADULTS EVERY
WEEK.
We have more than eighty influential media brands, spanning a wide
range of interests, including heat, GRAZIA, Closer, MCN, FHM,
Parkers, MATCH, Magic 105.4, Kiss 100, Kerrang and 4Music. Our
business is built on millions of personal relationships with engaged
audiences.
We connect people and communities with compelling and quality
content, whenever, wherever and however they want.
The Inside is our exclusive panel of 15,000 Bauer Media consumers
aged 16+ recruited from across our portfolio of brands including
FHM, Heat, More, Kerrang!, Kiss, Magic, Empire and Grazia. We
research key categories to bring you in-depth insight throughout
the year. The first of our key category deep-dives this year is on
motoring.
4. As a broadcaster and publisher Bauer Media’s
challenge is to anticipate consumer trends and work
with technological developments to ensure our
content is available whenever, wherever and however.
Our advertising teams have a complete 360 degree
view across all of our brands, across all platforms,
and are passionate about developing customer
partnerships through high calibre creative ideas that
take advantage of our brands' consumer engagement.
Our portfolio delivers huge scale, yet individual
brands have unrivalled intimate relationships with
consumers, achieving high levels of loyalty, which we
are able to penetrate with advertising activity.