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Generating Leads from Your Website Hall Web Services
Who We Are Jenika Scott Channel Marketing Manager [email_address] ,[object Object],[object Object],[object Object],@Hall_Web @jenika29
Got Questions? ,[object Object],[object Object]
About You ,[object Object],[object Object],[object Object],What you will learn: ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What Do People Want?
Research Phase vs. Buying Phase
Research Phase vs. Buying Phase
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why Choose You?
Conversion  - Getting someone that comes to your site to take your desired/specific action User Conversion starts with… USER Contact Us Download now Click here Free Trial View a demo Call us More information
[object Object],Effective User Conversion
[object Object],[object Object],[object Object],[object Object],[object Object],Common User Conversion Goals
[object Object],[object Object],[object Object],Conversions – How it works
[object Object],[object Object],Conversions – How it works
[object Object],[object Object],Conversions – How it works
What should I offer my users? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who Am I and Why Am I Here? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],?
[object Object],Know Your Customers Financial Management Software Solution Finder - General
[object Object],Know Your Customers
Learn from Website Analytics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],User Conversions – DO
Putting It There Graphically
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],User Conversions – DON’T
Show Value in Exchange ,[object Object],[object Object],[object Object],[object Object],[object Object],Please complete the form below to download your FREE whitepaper.
Understand Buying “Fears” ,[object Object],[object Object],[object Object],[object Object],Photo Credit http://www.flickr.com/photos/everest_colleges/4170123940/
Establishing Trust Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Measure What’s Working ,[object Object],[object Object],[object Object],Step 1: Click Button Step 2: View landing page Step 3: Fill out the form Step 4: Receive the offer GOAL * Incorporating a UC strategy and then modifying that strategy based on how people use your site is critical to the success of the site.
What Can You Do Today? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recap ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
Learn More ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Follow Hall: @Hall_Web Follow Jenika: @jenika29

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