3. Introduction - Bachelor of Mass Media or BMM is a three year full time degree programme includes six semesters. BMM is considered as one of the most sought after course.. This degree programme prepares the students in carving a career in various sectors of the media. This course has been introduced with the aim to offer the students a concrete ground for developing good communication skills. Further, the course also nurtures the creative skills of the students. Bachelor of Mass Media provides the students with a perfect blend of theoretical programme and practical applications.
8. Advertising. On-job training is also provided through internship in the second year of this course. Apart from these, seminars, group discussions and field visits are frequently undertaken in the course of three years.