Mais conteúdo relacionado Semelhante a When customer service goes social (20) Mais de Guy Stephens | @guy1067 (7) When customer service goes social3. A world of information © 2011 Capgemini. All rights reserved. 90% Government target for superfast broadband penetration by 2015 14.8m iPad’s sold in first 12 months (5x more than analyst predictions) 45% iPhone Smartphone users download at least one app per week 60,000+ Apps built for iphone, Android & BB The combination of broadband connectivity, the explosion of hardware devices, apps and social networking has enabled users to define how, when and where they interact with brands, content & services 140m Tweets per day $119 billion M-Commerce predicted to reach this by 2015 700m Facebook users worldwide 1 billion Google searches a day 7. A story about my washing machine © 2011 Capgemini. All rights reserved. 10. A different type of customer service is emerging © 2011 Capgemini. All rights reserved. 11. Different roles are emerging © 2011 Capgemini. All rights reserved. Creator Participant Prisoner Promoter Bystander Voyeur Passenger Listener Passerby Pundit Explorer 16. Knowing where your brick wall is © 2011 Capgemini. All rights reserved. “ With an open strategy, decision shifts from if you should be open... To how open you need to be to accomplish your overall strategic goals” [Charlene Li, Being open without giving away the store: The secret is a sandbox covenant] Notas do Editor © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. 43% of people check social networking sites before going to bed, 1 in 5 check when they wake up 28% of people have uploaded a picture of a meal they were eating to a social site, this increases to 47% for 18 – 34 year olds 27% of respondents expected a response within three days when complaining via a company web site, 1 in 5 expected a response within an hour on Twitter or on Facebook 50% of people login to social networking sites regularly throughout the day On Facebook more than 30 billion pieces of content (web links, news stories, blog posts, notes, photo etc) shared each month © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved. © 2010 Capgemini. All rights reserved.