1. INDUSTRIAL PSYCHOLOGY
Is the study of HUMAN BEHAVIOR in
the work-related aspects of life and the
application of knowledge of human
behavior in minimizing human problems
at work.

2. HUMAN WORK IS CONCERNED WITH THE
PRODUCTION AND DISTRIBUTION OF GOODS
AND SERVICES FOR THE IMPROVEMENT OF
ECONOMY.
THE TECHNOLOGICAL DEVELOPMENTS IN THE
PAST HUNDRED OF YEARS HAVE BROUGHT
ABOUT MAJOR CHANGES IN THE NATURE AND
ORGANIZATION OF HUMAN WORK LIKE
MANUAL WORK TO THE PRESENT AUTOMATED
WORK THEREBY CREATING JOBS IN THE
CREATION AND MAINTENANCE OF MACHINES.
THE CONTINUING TREND TOWARD
AUTOMATION IS FURTHER ALTERING THE NATURE
OF MANY JOBS.

3. PREMISES OF INDUSTRIAL PSYCHOLOGY
1. That INDUSTRY should produce those
goods and services that fulfill the reasonable
needs of consumers considering their
physical welfare and personal values.
2. That it is desirable to increase the
effectiveness of human involvement in the
production and distribution of goods and
services.

4. 3. That in the PRODUCTION it is desirable to maintain
or enhance certain HUMAN VALUES (
health, safety, job satisfaction,etc)
4. That marked disparities between the above
objectives and their reasonable fulfillment are the
sources of most of the human problems in industry.
5. That knowledge of and insight into human
behavior gained through psychological research
and through experience can help minimize such
problems.

5. DEVELOPMENT OF IND’L.
PSYCHOLOGY
THE EARLY INDUSTRIAL PSYCHOLOGISTS
WERE CONCERNED ONLY WITH
PROBLEMS OF PERSONNEL SELECTION,
BUT THEIR INTEREST GREW AND EMBRACE
OTHER AREAS , SUCH AS ADVERTISING
AND SELLING, ACCIDENTS, AND
EMPLOYEE RATING PROCESSES.

6. FOCAL CHANGES IN IND’L.
PSYCHOLOGY
Today, considerable interest is added in
HUMAN RELATION aspects of Personnel
Management with especial concern for
group interaction,supervision and
leadership process, communications
and Job Satisfaction.

7. Parallel to this development during the
past decades has been the
development of HUMAN FACTORS
ENGINEERING or simply
ERGONOMICS...as it is called in other
countries.
The objective of ERGONOMICS or
HUMAN FACTOR ENGINEERING is to
design physical equipment and facilities
tailored to human abilities and
limitations.

8. PSYCHOLOGISTS CALL THIS
SEGMENT OF INDUSTRIAL
PSYCHOLOGY as ENGINEERING
PSYCHOLOGY

9. OBJECTIVE OF INDUSTRIAL PSYCHOLOGY
To provide the basis for minimizing some
of the human problems in the industry.

10. MODUS OPERANDI OF INDUSTRIAL
PSYCHOLOGY
1.Identification of problems to be
treated.
2.The use of various methods of
collection and analysis of relevant data.
3.The findings resulting from these
methods and associated analyses.
4. The application of such findings to the
problems at hand.

11. IDENTIFICATION OF THE PROBLEMS
1.Organizational ineffectiveness
2.Inadequate job performance of
people
3.High personnel turnover rates
4.Injuties
5.Poor employee morale
6.Dissatisfaction
7.Controversy and occasional conflict
8.Failure to fulfill the reasonable needs of
consumers

12. Two Faces Of Industrial
Psychology
1. As a RESEARCHER applying
Science.
2. As a PROFESSIONAL applying
knowledge and insight to solve
practical problems.

13. Industrial Psychology as a
PROFESSION
Examples:
CONSULTANTS
PROGRAM DEVELOPER
INDIVIDUAL EVALUATION

14. Consultants:
management development
equipment design
training methods
PROGRAM DEVELOPMENT:
develop and install training or personnel
selection program
INDIVIDUAL EVALUATION:
assess potentials of individuals for specific
positions or promotions
counselling individuals themselves

15. CHAPTER 2
BEHAVIORAL RESEARCH
Job Related Behavior As A
Factor For PRODUCTIVITY
Job related behaviors vary
along two dimensions.
1.QUANTITATIVE – could be
measured.

16. 2. QUALITATIVE – could be
qualified.
TYPES OF MEASUREMENT OF
VARIABLES FOR BEHAVIOR

17. 1. Nominal Scale – categorized
as
male or female, rural or
urban(places of residence), job
classification(
carpenter, plumber etc.), in
education..degree holder, H.S.
graduate

18. 2. ORDINAL SCALE – is used to
characterize the rank order on
some variable of individual
cases in a sample, such as...
Rankings of a group of
employees according to job
performance or the ranking of
jobs according to pay level.

19. 3. INTERVAL SCALE – it is used to
know or understand human
abilities and attributes... Such as
a player’s statistical
performance

20. 4. RATIO SCALE – this is used to
know the variables of physical
measurement in carrying out
various types of job activities.

21. BASIC RESEARCH STRATEGIES
Importance of Research:
#To answer some questions.
#Come up with a possible
answer to the result obtained.

22. RESEARCH STRATEGY CAN BE
DEVELOPED STARTING WITH THE
FOLLOWING QUESTIONS.
1. What variables need to be
studied ?
2. How should these variables be
treated ?
3. In what settings should the
research be undertaken ?