Brand Tango is a marketing agency with over 20 years of experience in strategy, creative design, advertising, and interactive design. It has a team of 12 creative professionals who have worked with various clients across many industries. The document provides examples of Brand Tango's print and digital designs for clients, which have won numerous awards. It also describes their capabilities in areas such as branding, websites, and marketing systems.
2. PORTFOLIO
Brand Tango is a consortium of strategy, creative and
marketing professionals with decades of experience Brand Tango
between them. The work you’ll see in this digital portfolio
Brand Tango is part of a new breed of hybrid advertising and communications agencies
was created by Brand Tango’s creative print collateral
offering a unique entrepreneurial approach for B2B and B2C based clients. Consider
team. This remarkable shop of 12 people has worked with
the advantages of a new level of strategic thinking, integrated marketing and
a variety of clients across many disciplines and they are
fresh creative solutions that work together to create emotional connections with your
ready to tango for you.
target audience. If you’re ready for a new perspective on winning market share in a
cluttered and competitive world then Brand Tango is the right agency for you.
Partial Client List
Sunbeam® Sunbeam Hospitality® Oster® Mr Coffee® Great Coffee.com, XM® Satellite Radio, Volvo Aero® Zodiac® Spirit Incentives® Big Cedar Lodge®
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Radiology Corporation of America® Broadcast Arts Group® Fort Lauderdale Museum of Art, W Atlee, Burpie, WJ Clark and Co., Boyer, 3M, Lowe’s
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3. Your logo is the cornerstone of your brand.
BRAND
It’s the face that people associate your company.
We have created logos for companies large and
small. We examine all aspects of your identity and
create a mark that helps you stand
IDENTITY
out. In many cases, our identity work becomes
the catalyst for a whole new design language
that takes the essence of your brand deep into
the hearts and minds of consumers.
4. Logo Design
Top Row: Howard Group (Real estate), Buyer Product Solutions (Coffee industry consultancy), Fiesta Fresh (Premium chilies, produce), Metafig Corporation (Technology)
Bottom Row: Clark Production Services (Packing company), Footways (Herb and spice line), Botanical Body Care (cosmetic for W Atlee, Burpee), Bluefish Concierge (Hospitality)
5. Logo Design
Top Row: Mainstreet Commerce (Technology), Inspire (Oster), Running Rabbit (Licorice), Arra Gardens (Real estate)
Bottom Row: Silly Goose (General stores in Michigan), Timely Reader (Capstone industries), W.J. Clark & Co (Gourmet food company), Woodland Pantry (Gourmet mushrooms)
6. ADDY ARDY
award award
winner winner
Grand Incentives Letterhead System
9. Print Collateral
PRINT
The collateral we’ve created for our clients
has won numerous awards, from ADDY’s
to the AIGA. Simply put, our work helps you
stand out. We have a unique, contemporary
approach to design that we have adapted
to suit many different types of companies.
We carefully analyze the market and then
design materials that put you on the cutting
edge. In fact, many of our clients have
told us that the work we create is often
emulated in their industries in an attempt
to keep up. You know what they say about
imitation... and yes, we are flattered.
10. ADDY ARDY
award award
winner winner
Sunterra Referral Program
We designed, wrote and produced this package which consists of an outer package, poly CD holder and 24 page brochure all within three business
weeks. The client had an extremely tight launch date and was extremely pleased with the professional results.
11. ADDY ARDY
award award
winner winner
ADDY ARDY
award award
winner winner
Trial Membership Program
This piece was designed to be a generic lease option. It had to be highly flexible so pockets were created so that travel components could easily be
swapped out. The outer packaging is done in a sea glass blue poly with plastic snap closure.
12. ADDY ARDY
award award
winner winner
ADDY ARDY
award award
winner winner
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Vacation Rewards Gift Card
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A plastic card gives credibility to the mini-vacation gift. The outer carrier make the piece more substantial.
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13. ADDY ARDY
award award
winner winner
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Club Navigo – Explorer
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An exit program for Island One Resorts’ Club Navigo.
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14. ADDY ARDY
award award
winner winner
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VTT Capabilites Brochure
A corporate brochure for a call center.
15. ADDY ARDY
award award
winner winner
ADDY ARDY
award award
winner winner
Gift of Joy Referral Piece
This direct mail piece encouraged Vacation Club owners to give “the gift of joy,” a complimentary mini-vacation to visit the resort.
16. Sunset Group Corporate Capabilities Brochure Greeked Title
This spiral bound brochure abounds with color and Mexican visual cues. Miniature bound-in brochures highlight the company’s property portfolio and
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corporate officers. The smaller brochures can be removed and used individually if needed.Description Greeked Description Greeked Description Greeked Description
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17. Big Cedar Wilderness Club Owner’s Kit
Leather and antiqued linen help to create the rustic elegance found throughout this 100 page owner’s guide.
Rustic imagery and earthy colors create a warm yet masculine feel.
From the personal portfolio of James Kluetz – Creative Director
18. Big Cedar Wilderness Club
Big Cedar Wilderness Club™ is a beautiful luxury resort located in the Ozark Mountains. Rustic elegance defines it’s look and feel.
Leather, wildlife drawings and a muted color palette is infused with contemporary layout to achieve a luxury feel that’s appropriate for today’s adventure traveler.
From the personal portfolio of James Kluetz – Creative Director
19. Bluegreen Annual Report
Entitled “the changing face of business”, this award-winning annual report features a spinning wheel and window that reveals icons that become
the table of contents. Foil stamping, die cuts and blind embossing complete the elegant look of this piece.
From the personal portfolio of James Kluetz – Creative Director
20. Levitt and Sons Capabilities Brochure
Levitt and Sons homebuilders has enjoyed a legacy that spans decades. That story is embodied in this capabilities brochure.
From the personal portfolio of James Kluetz – Creative Director
21. LeisurePath
Go where the wind takes you. This tagline and the design and packaging for this successful travel club was the brain child of our Creative Director.
From the personal portfolio of James Kluetz – Creative Director
22. LeisurePath
Inside Spread of the LeisurePath travel club member binder.
From the personal portfolio of James Kluetz – Creative Director
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Vacation Sampler
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From the personal portfolio of James Kluetz – Creative Director
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and several travel industry leaders. Greeked Description Greeked Description Greeked Description.
From the personal portfolio of James Kluetz – Creative Director
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An expanded vacation club that was a partnership between Bluegreen Corporation Description Greeked Description Greeked Description Greeked Description
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From the personal portfolio of James Kluetz – Creative Director
26. ADDY ARDY
award award
winner winner
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Ft. Lauderdale Museum of Art - Newsletter
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Tutankhamun and the Golden Age of the Pharaohs.
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27. ADDY ARDY
award award
winner winner
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Ft. Lauderdale Museum of Art - King Tut Gala Invite
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Coast to Coast Grand Getaways
Contains membership guide for members of the Coast to Coast Grand Getaways travel club Description Greeked Description Greeked Description Greeked
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30. ADDY ARDY
award award
winner winner
American Favorites Coffee Bags Greeked Title
Full line of American Favorites illustrated coffee packaging. Greeked Description Greeked Description Greeked Description Greeked Description Greeked
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31. Jarden/Margaritaville Cooperative Packaging Greeked Title
This package communicates life in Margaritaville. Themeing includes naming of product (Frozen
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Concoction Maker), logo mark, photography, descriptive copy and loose hand drawn illustrations Greeked Description Greeked Description Greeked Description
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32. Interactive Design
INTERACTIVE
We’ve designed some great web sites on
the very branding platform we’ve helped to
develop for our clients. Speaking with the
same voice and making that voice exciting
and fresh is what we do. Beyond that, we’re
always working with our clients to identify
ways to generate leads and new business
using a variety of media from radio to
multi-media sales tools. Combined with a
cohesive print platform, this new media
becomes a powerful and cost-effective
business generator.
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