1. Planning the contents page
Agency Name Unleashed magazine
Model Keirum Williams
Camera height/angle/distance Medium shot/straight ahead
10 metres away roughly
Location Leaning against the wall, flats staircase.
Lighting Nothing added, natural lighting.
Mise-en-scene (incl. props, costume) Jumper, jeans, trainers, new Era Cap.
Attempted connotation The location contributes to the urban theme of my
magazine, the brick background I have included also
makes it appear more ‘Ghetto’.
Planned denotation Poses, gun shots- with his fingers or across his face.
Contingency (in case of model absence/weather) Photo shoot outside- model- member of class against
the railings or playing basketball.
Alternate angle Low angle aiming up at the model.
Thinking points: Use of natural light
Comments: Chosen model is representative of the typical buyer that “Unleashed” magazine aims to attract.
Magazine clearly puts across message that the magazine is aiming to attract youthful urban people with a keen
interest in music. Fact that Keirum Williams is of a black ethnicity, as well as other images featured in the
magazine, also shows that the magazine is aiming to attract a range of different type of teenagers rather than
a specific kind. Through this the connotation that R&B music is purely for black people is dispelled of.