ACE January Newsletter

1. EVENTFUL
TIMES JANUARY 2009
FROM THE CHAIR
Crunch time
As Chairman of the
Association for
Conferences and Events
(ACE), I welcome you to
the new ACE newsletter,
As economic gloom continues to descend, the conference and
events industry meets and greets the challenges.
Eventful Times.
Since 1971, ACE has
acted as a forum and
information centre for the meetings
industry. Eventful Times will expand our
effectiveness, providing a platform for
the Association’s Members and the
wider industry.
As well as listing ACE networking
events, Eventful Times is a resource for
anyone who wants to be ‘in-the-know’ in
the events business, featuring key issues
affecting the industry. This insight will
help members to succeed with their
business, and provide an essential
platform to promote ACE. Share prices have plunged, banks fallen by the complacent, I am quietly convinced we shall
We will face similar triumphs and wayside, and the housing market is on its see this one through.”
challenges in the year ahead and knees, but what will the new year bring for the Experience has taught him survival
Eventful Times will be there for us conference and exhibitions industry? strategies and when to use them: “This is time
sharing the innovative responses made Geoffrey Gray-Forton is founder and to invest in our company and build on what it
by our members. chairman of Meetings World (1969) Associates offers to our clients. Looking ahead I am
As we begin 2009, let us work together (MWA), based in Bournemouth, specialising in cautiously confident.”
and support our membership in every international meetings and events, and is a There is no denying the climate has marked a
aspect of the industry. Collectively, we founder of ACE International. change in fortunes and reports of quieter times
have the opportunity to rise above the “Business is generally stable. However, some are becoming more regular. Brian Kirsch,
challenges and enjoy success. associations and corporate enterprises are managing director of Braintree-based Event
On behalf of ACE, I hope you enjoy adopting a ‘wait and see’ approach before Assured, which offers insurance to the events
Eventful Times and wish you continued allocating funds for marketing and industry, acknowledges a downturn: “When
success in this coming year. entertainment. So far indications suggest little we return to work after the summer holidays, it
Best wishes. change for 2009,” he says. is usual for the phones to start going. But it
Michael Sharp With years in the industry behind him, Gray- didn’t happen last year. Usually the business
ACE Chairman and Managing Director, Forton is not fazed: “MWA survived the three just comes in but this time we had to chase it.
Central Hall Westminster day week in the 1970s and subsequent “There are fewer events happening. A lot of
economic downturns. Without being CONTINUED ON PAGE 2
 Public Courses include:
NCFE Level 3 Certificate in Event
There couldn’t be a better time to invest in training for you or your staff.
Management
Ventura is a leading provider of training for businesses and individuals
An Introduction to Event Management
in the events industry. Our courses will help to give you the edge, An Introduction to Managing Conferences
whether you are an individual seeking to enhance your career and Risk Assessment for the Events Sector
recruitment prospects, or a business looking to strengthen your position
in difficult trading conditions. All courses are delivered by industry Corporate Programmes include the
professionals and are run in convenient locations across the UK. We following, or we offer bespoke training:
also offer distance learning options and can provide courses and Positive Customer Service
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put yourself ahead of the rest in 2009! Presentation Skills
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Telephone: 01795 661063 Conflict Management
EVENTFUL TIMES JANUARY 2009

2. INDUSTRY NEWS REGIONAL FOCUS
CONTINUED FROM PAGE
corporate events are being
postponed or cancelled, especially
over the next three months. This
increase in business follows a
major £250,000 investment in
London’s London is one of the world’s
best connected cities for
business.
calling
in the financial sector. The market technology, including ‘ask the
is definitely flat.” audience’ response keypads, LED
His response is, like that of lighting and projectors.
Meetings World, to promote Event Director of Media 1 Productions,
Assured in a bid to secure the Steve Bindley, is upbeat: “We have
business available. a busy schedule lined up over the London 2012 Olympics is on the horizon and
“People will always need coming quarter, which will see us promises to bring business as well as sporting
insurance. During times like these, travelling across three continents
insurance is even more important. in as many weeks. Demand for
excellence to the city.
If something goes wrong, and you creative, high-quality events
are not protected, the loss will continues to be strong from a
have more of an impact on your wide range of sectors including
overall budget. pharmaceuticals and dental, and
London factfile
“We are stepping up our we have developed a team and n Manchester: 2 hours 15 mins DRIVING
marketing – when the going gets equipment base that can perform (via Virgin Trains) In 2003 London became the
tough the tough get going. We in a worldwide market.” n Newcastle: 3 hours (via National world’s first major city to introduce
have started a new website Christine Kelly is managing Express East Coast) a Congestion Charge to reduce the
geared to one area of the industry director of Gemini International, a What you need to know to be in-the-know. n Edinburgh: 4 hours 30 mins (via flow of traffic into its centre from
and that will snowball. For the Cheshire-based event London 202: the National Express East Coast) Monday to Friday. Restrictions
forthcoming year we hope to management company: “We are promise of . Getting there gateway. It is home to many of the typically apply between 8.30am
secure our business by winning a not feeling the type of large-scale business on the London is one of the world’s best- UK’s low-cost airlines, serving 2. Getting around and 6.30pm Monday to Friday and
bigger market share.” downturn that is being reported in horizon. connected cities. With five mostly European and TUBE from 8.30am to 1.30pm on
Despite the economic the press, but are aware that international airports serving 273 Mediterranean destinations. The The London Underground, or ‘the Saturdays.
downturn, Macclesfield-based changes are likely. Adapting for London has taken over the mantle focus for the whole world. And we destinations, high-speed rail links airport is located 64km (40 miles) Tube’ as it is universally known to
international conference and that change is our strategy. We are of Olympic city and the country must be careful how we price to continental Europe and an north-east of London. Express rail Londoners, is normally the quickest . Staying in London
event producer, Media 1 working closely with our clients to will soon be in the grip of ourselves. Fortunately London is extensive public transport services into central London take and easiest way of getting round Whether you’re looking for short-
Productions, is preparing for its really understand their needs and Olympics fever. This prestigious busy anyway, but we want to keep network, London is capable of 45mins. London. term, luxury, central or even cheap
busiest quarter this year, offering them creative ways of event will bring a range of sporting it that way. dealing efficiently with large London Luton For detailed information on the London accommodation, you’ll
organising 12 international events utilising their budgets to get more brilliance to the capital but what “Times are difficult. Everyone is numbers of travellers. London Luton Airport (LTN) is a hub Tube, buses, the Docklands Light find it.
value.” will it mean to the events and being pushed and we all have to London Airports for many low-cost airlines, mostly Railway (DLR), trams or local trains HOTELS: These are plentiful in the
Geoffrey Gray- The downturn at home also conference industry and how can keep moving forward. But the Fast track immigration services for operating short-haul flights to and within London visit the Transport capital. Choose from top-end
Forton means looking for opportunities a business secure itself a slice of Olympics will bring in business conference groups are available at from Europe. Luton Airport is 51km for London website or phone the luxury to cheap and cheerful.
further afield: “Gemini is in a the action? and it’s great to have that on the Heathrow and Gatwick. (32 miles) north-west of London. 24 hour Travel Information Service BED BREAKFAST: Bed and
strong position in terms of quality “There are opportunities on so horizon.” Heathrow Rail connections into central on +44 (0)20 7222 1234 or email Breakfast accommodation (BBs)
of service and experience around many levels,” said a spokesperson Adrian Clark, principal of London Heathrow Airport (LHR) is London take around 30 minutes. travinfo@tfl.gov.uk in London can offer a more
the globe, not just here in the UK. for London 2012. “Looking ahead, London-based tourism services one of the world’s busiest airports, Oyster card prices are always intimate experience in a smaller,
We are currently working on a this situation will ramp up, consultancy, ACTS, and honorary handling more international Getting to London by cheaper than paper tickets for the more independent environment.
number of interesting new especially from around 2010. The treasurer and council member of passengers than any other. The International Rail Tube. The cash single fare for all BBs are also a great way to see
projects in Spain, South Africa and best advice to any company is to ACE, believes preparation is key. airport is located 32 km (20 miles) Eurostar operates frequent daily journeys via Zone 1 is £4, up to London on a budget.
China, to name a few.. go on to our website and see the “We have a good product in the west of London and has excellent high-speed services connecting £2.50 more than the Oyster fare. SERVICED APARTMENT and SELF
“We will continue to maintain ‘Compete For’ section where all form of the London Olympics and public transport connections. Paris and Brussels to London. BUS CATERING: If you want short term
our energy and enthusiasm as we the opportunities are registered.” we want people to come and Express trains connect Journey times range from 2 hours Buses are a quick and convenient accommodation in London, then
start to see some light at the end The current slump in the learn about it. We need tourist passengers to central London in 15 15 minutes from Paris or 1 hour way to travel around London, why not rent a serviced
of the tunnel in this period of economy is no stumbling block for guides to be trained and ready but minutes. and 51 minutes from Brussels. providing plenty of sightseeing apartment? An apartment is a
current economic gloom.” the optimism of the Olympics. how many people are coming to Gatwick Trains arrive at St Pancras opportunities en route. There is a cheaper, more flexible alternative
“The Olympic Games are coming London, where from and what London Gatwick (LGW) is the International station in central flat fare throughout the bus to a hotel. You can eat in, saving on
We are not feeling the type of to London,” said the spokesperson. they will need is an unknown second largest airport in the UK London. network, 90p with pre-pay Oyster restaurant bills, and come and go
“There is an unmoveable deadline, quantity.” after Heathrow. Gatwick is located Getting to London by National card or Bus Saver tickets (sold in as you please
large-scale downturn reported in July 2012. The Games are coming He believes that executing the 45km (28 miles) south of London. Rail books of six, for £6) and £2 if you
the press, but changes are likely. and there will be lots of
opportunities.”
London Olympics well will create
opportunities for the future:
Rail connections into central
London take around 30 minutes.
London is the hub of the UK’s rail
network, with frequent services to
are paying by cash. Travelcards are
valid on buses.
Source: http://business.
visitlondon.com
Dermot Waldron, a director at “Already there are things London City all regions from the city’s centrally-
EVENTFUL TIMES IS PUBLISHED BY Cavendish Conferences, which has
five venues across London, agrees.
happening – Olympics-related
meetings are taking place all over
London City Airport (LCY) is
situated approximately 9.5km (6
located mainline railway stations.
Rail services in the UK are run by a
LONDON FACTS
“Personally I think it’s fantastic for London. If London makes a good miles) east of Central London and number of private train operating n About 7 million visitors come to London on business each year
the future of London. In the lead- job of the opening and closing just 4.8km (3 miles) from the companies. n London has over 1000 venues, plus a wide choice of professional
up there will be opportunities for ceremonies, the legacy of the business district of Canary Wharf. Popular city-centre-to-city-centre event services
Publisher: Gordon Lyster. Editor: Lisa Millard. small businesses as well as big Olympics should promote tourism London City handles short-haul journeys to London n Over the last 10 years, there’s been over 50% growth in
Deputy Editor: Alan Seeley. Production Manager: Phil Long. ones. A lot of businesses will do in Britain for the next 10 years flights with a strong emphasis on n Bristol: 1 hour 45 mins (via First international business trips to the UK
Business Development Manager: Rob McGowan. very well out of it.” across business as well as leisure.” business travel. Excellent, quick Great Western) n One third of the Fortune Global 500 companies have their
Contact Information: Phone +44 0207 9 9076 While noting the potential, he n See the London 202 Compete connections into the city. n Cardiff: 2 hours (via First Great European headquarters in London.
Email: rob@eventsandpublishing.com advises realism when it comes to For information at www. Stansted Western)
Website: www.eventsandpublishing.com tender and hopes venues will not competefor.com/ London Stansted Airport (STN) is n Birmingham: 1 hour 30 mins (via Source: http://business.visitlondon.com/
get greedy: “London will be the london202business/links.html London’s third international Virgin Trains)
2 JANUARY 2009 EVENTFUL TIMES EVENTFUL TIMES JANUARY 2009

3. THE VENUE
Central Hall Westminster Goldring Security Services
Michael Sharp is Chairman of ACE and Managing Director, Central Hall Westminster. He offers
Eventful Times an insider’s guide to this unique venue.
We host a range of events here,
from educational to political
awareness days, many rallies and
People Experience Excellence
anniversary meetings for a whole
range of associations and groups.
We have 2000 events every year
and about 75% relate to the
church’s activities. Within the
building we are privileged to have
the offices of the Methodist
Event Support
Greater London District and two Planning, security and safety, stewarding and crowd 5 Maidstone Mews, 72-76 Borough High Street, London SE1 1GN
of the three Bishop equivalents management. Conferences, exhibitions, special Tel: 020 7357 8788 Fax: 020 7403 7887
are positioned here. So we also venues. admin@rgarchitects.com www.rgarchitects.com
host a great number of non-
commercial events. Central Hall Westminster is an This is what we do. Richard Griffiths Architects has an established reputation for
As we are a relatively small carrying out work of the highest quality in the repair and creative
award-winning and historically
Central Hall Westminster is nearly team, my role involves being part significant building. Our people combine friendliness, experience and adaptation of historic buildings and are pleased to be architects
to Westminster Central Hall.
100 years old and we celebrate of every aspect of the business. I professionalism to achieve excellence at every event.
our Centenary in 2012. Central look after a team of 20 direct Westminster is a great plus and a progressively more desirable
Hall Westminster was originally employees and five major service we are easily accessible by plane, venue. This is what makes them special. We work in conservation consultancy, historic building repairs
and the design of new buildings that respond to their historical
constructed as the Head Quarters partners who collectively employ main line train, tube and all kinds The coming year will bring some
context. Projects include Sutton House for the National Trust, the
building of the Wesleyan between 50 and 200 operatives. of public transport. challenges in light of the current
Southwark Cathedral Millennium Project, Lambeth Palace and a
Methodist Church. The plan was During 2004/05 the building Our plan is for ongoing economic predictions, but www.goldringsecurity.com new admissions centre at Kenilworth Castle. The practice has
for it to provide appropriate underwent extensive improvements in our service, be it bookings are coming through and evonprint 90 RIBA, Civic Trust and Europa Nostra awards. 1 20/11/08
been awarded x 130 ad (ace newsletter):Layout 0
meeting facilities, a place of refurbishment – mostly ‘behind from catering to cleaning the the mood from the public info@goldringsecurity.com 020 8394 2522
worship, administrative offices the scenes’ changes. At that time a building to AV facilities. This will attending events is that we must
and a place for refreshment. And disused concrete stairwell was allow us to stay competitive and keep going to keep the economy
all of these factors are still taken out and turned into two turn Central Hall Westminster into going.
relevant today. lifts, servicing all four floors, and
It is an award-winning building therefore making Central Hall
integrated construction solutions
and is now Grade II* Listed. Westminster DDA (or Accessibility) CENTRAL HALL FACTS
Designed by architects Lanchester compliant. There are plans for
Rickards, the style is distinctive further refurbishment to the n Holds in excess of 5000 people
and neo-Baroque, looking older Lower Ground Floor and the Café, n Capacity for over 2000 in our magnificent Great Hall
than it actually is. The external seating 200, in readiness for the n We welcome on average 12,000 people per week into the
design provides a useful 2012 Centenary. building
marketing logo. We are fortunate Central Hall Westminster is n Cafeteria is open daily providing hot meals (breakfast and lunch)
that the internal decorations are extremely versatile in terms of as well as snacks and light refreshments.
not too precious that it makes us room configuration, variety and
afraid to use the building, so it
creates a very user-friendly
size and we can accommodate
meetings from two to 2000. Being
Central Hall Westminster, Storey’s Gate, London SWH 9NH.
Telephone: 020 764 880 or see www.c-h-w.com
Kings Place
Does your
business stand
environment. located in the heart of
out from the crowd?
C
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4 JANUARY 2009 EVENTFUL TIMES EVENTFUL TIMES JANUARY 2009

4. QA ACE NEWS
SPOTLIGHT ON...
market is changing on an offerings. Ensure customer
ACE membership EVENTS DIARY
January 2–22
Patti
ongoing basis, it has always been expectation is managed with The Event Show, Olympia
thus. Market forces drive integrity. Don’t try to turn an Established in 1971, ACE is one of bodies. All these members organise recognised by ACE and a mix of London.
outcomes. Perception and overseas destination into Little the broadest membership events, purchase venues, facilities advertising, promotion, data Sell and source products and
Heaven budgets play a key role.
Q: What are the key
Britain. And don’t put in place a
complicated programme which
can create its own problems.
organisations in the meetings
industry. ACE acts as a forum and
information centre for members
and services from the most
comprehensive range of suppliers.
Each segment of the
gathering and networking
opportunities are on hand to take
advantage of all situations.
services. Registration: Sarah
Brownlee on 02476 571 109 or
sarah.brownlee@
Head of AXA Sun Life Events components you look for when involved in all facets of the industry membership from the Conference To find out more about your oceanmedia.co.uk
selecting a supplier, venue and Q: What are the core including corporate companies, and Event Industry has its own membership organisation call John
and based in Bristol. activity? components of a successful professional institutions, charities, unique demands but one common Thompson on: 0480 479, or February 0–2
A: In a supplier, innovation, event? societies, local authorities, trade challenge, that of how to develop email ace@aceinternational.org Business Travel Show, Earls
Q: What does your job involve? achievers, exchange relevant creativity, design and realistic A: Exceeding expectation, associations and educational business. That challenge is or visit www.aceinternational.org Court London.
A: My job is to design and deliver information on industry issues budget control. In a venue, delivering to quality and budget, Buy or manage company travel,
a compliant motivation strategy
which would include a range of
and AXA matters and promote
company loyalty, commitment
location, quality, reputation and
image and, in an activity, fun,
innovation, creativity and design
are important. Identifying your
NEW MEMBERS books, business trips and
source meeting venues.
incentive and prize programmes, and ambition. low risk, and something which target audience and Glasdir Conwy Rural Cubitt Music Management Trevor Roberts Associates Ltd www.businesstravelshow.com
corporate hospitality, creates an opportunity to bond understanding and delivering to Development Centre 40 Cubitt Terrace, London Atlas House, St. Georges Square
competitions, conferences Q: What range of events do you and network with colleagues your customer are key, as is Plas Yn Dre, Station Road SW4 6AR Bolton BL 2HB February 24-26
and motivational events organise for AXA Sun Life and and offers value for money. taking initiative and being brave. Llanrwst, Conwy LL26 0DF Contact: Jocelyn Abbott Contact: Shelagh Pooley International Confex, Earls
designed to increase motivation, what does this involve? Contact: Karen Owen Telephone: 020 7720 8660 Telephone: 0204 8678 Court, London.
encourage staff retention and A: We organise corporate Q: How many events a year do Telephone: 0492 640 640 Fax: 020 7720 8660 Fax: 0204 8676 Venues, destinations and
ultimately increase sales. hospitality, product launches, you organise? Patti Heaven Fax: 0492 642 90 E-mail: jabbott@cubittmusic.co.uk E-mail: mail@tra-ltd.co.uk support services for event
team building events, A: From 120 to 150. Head of events, AXA Sun Life E-mail: glasdir@conwy.gov.uk Website: www.cubittmusic.co.uk Website: www.tra-ltd.co.uk/ organisers.
Q: What is incentive travel and conferences, overseas incentives, AXA Sun Life, AXA Centre, Website: www.glasdir.com www.international-confex.com
what does it involve? trade shows and golf Q: What are the do’s and don’ts Brierly Furlong, Description: Cubitt Music Description: A leading provider of
A: Incentive travel rewards and programmes. when it comes to incentive Stoke Gifford, Description: Set in the beautiful Management provides corporate practitioner-presented training for If you would like to see your
motivates key performers who travel? Bristol BS4 8SW Conwy Valley, occupying a entertainments with electrifying planning and development events, business news or views
fulfil the requisite qualification Q: Have you seen changes in the A: Do try to fit in with the patti.heaven@axa-sunlife.co.uk spectacular rural location, Glasdir performances of ‘four-hands-at- practitioners, with clients across in Eventful Times, email the
criteria .The aim of the events is market? dynamic of the destination and Tel: +44 (0) 7 989 64 is one of the finest locations for one-piano’ virtuosity, sprinkled the UK. TRA specialises in editorial team: rob@
to reward and motivate top A: While we would all agree the maximise location-specific Mob: +44 (0) 7977 98899 business conferences, meetings with sparkling, humorous providing training and consultancy eventsandpublishing.com
and training. anecdotes from the world of music support for the planning service.
FOCUS ON...
Making corporate events easy
Ventura Training
Darrow Godin
Ventura, the trading name of week period at Central Hall
Ventura Travel Management Ltd, Westminster, covering 10 key
Conferences offers training, recruitment and event management elements
Live events at home abroad bring together colleagues associates, businesses clients for
Seminars HR solutions to the travel, events and assessed by portfolio.
a whole host of purposes…to celebrate entertain, to train inform, and to build long-term
Product Launches and hospitality sectors. “Training enhances career
business relationships. Michelle Ramsey is the prospects for those looking to
Promotional Events
Trade Delegations director and founder of Ventura enter the industry or achieve
As a fully bonded travel agency, Eton Travel is in a position to book and administer group and / Training: “We work on a national career progression. Effective
Road Shows
or individual travel to and from an event. This enables us to keep our clients fully informed of basis offering cost-effective training helps motivate
Travel Incentives
their attendees travel itineraries, thereby assisting with ground and transfer logistics. solutions ranging from off-the- individuals and ensures that
Team Building shelf resolutions to bespoke skills and knowledge are kept up
Sporting Events
Our Events team are knowledgeable experienced Event Consultants who are training programmes.” to date which helps with Recent NCFE level graduate Melanie Westall (L) and Michelle
Staff Celebrations Michelle worked in company revenue, reputation Ramsey (R) of Ventura Training
innovative creative yet down to earth practical, ensuring that your events exceed
Awards Dinners operational travel and events and growth.”
expectations yet remain on budget.
Corporate Hospitality before starting Ventura Training Training is delivered by ex- roles. “We do have a number of work with more corporate
in 2006 and has established the event professionals, from people who contact us looking clients in 2009, especially in the
As travel event specialists we are ideally placed to propose outstanding destinations,
business as a recognised centre different areas of the industry for an entry qualification into the events sector, and to develop our
venues experiences, whatever your requirements. We make all the arrangements leaving for delivery of NCFE and courses are tailored to meet event sector and we are in recruitment stream into
you free to concentrate on your wider objectives. qualifications and a training corporate needs and provide discussion with NCFE to deliver executive search.”
partner of the Association of public delegates with realistic the NCFE Level 2 Certificate in
Eton Travel is a leading independent agency providing a comprehensive portfolio of integrated travel management Conference and Events (ACE). experiences in order to give a Event Planning which is suitable For further information contact
services. Professional and fully licensed, Eton Travel gives you complete peace of mind. On the 20th November, Ventura is one of only two balanced overview and a for those without industry Michelle Ramsey on 079
Eton Travel was the winner of the ‘Company of the Year’ award for Royal Borough of Windsor Maidenhead. providers in the UK offering the pragmatic training experience. experience or those not quite 6606, email
NCFE Level 3 Certificate in Event Professionals completing the ready for the challenges of a coursemanagement@
For more information visit: www.etontravel.com or email at: events@eton-travel.co.uk or telephone our Events Team Management. This course is held training courses come from Level 3,” said Michelle. venturatraining.co.uk or see
on: 01753 740 185. on a part-time basis over a 15- industry across a wide range of “I am hoping to be able to www.venturatraining.co.uk
6 JANUARY 2009 EVENTFUL TIMES EVENTFUL TIMES JANUARY 2009 7

5. A very warm welcome to
this special venue that
is committed to
service excellence
C ENTRAL H ALL
W e s t m i n s t e r
L ONDON
Meetings Conferences up to
2,000
Exhibitions up to 1,400 sq
metres
Filming and Photo Shoot
Locations
Concerts and Recitals
Audio Visual Services
Banqueting
Art Gallery
Café – 200 seats
– Groups welcome
Storey's Gate, Westminster, London, SW1H 9NH
T: 0207 222 8010 F: 0207 222 6883
E: info@c-h-w.co.uk W: www.c-h-w.com
8 JANUARY 2009 EVENTFUL TIMES