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Public Sphere: Gov 2.0 - John Shanahan
1.
Online communities Linking the
citizens and customers into decision making in a totally new way
2.
3.
4.
5.
6.
7.
Old way
Big vision, big policy & a lot of time policy citizens policy
8.
New way
Micro launches, small policy, insights, iterations Small policy policy Small policy
9.
Colmar Brunton Communities
10.
11.
The Your Community
Platform activities quick profile discussions Activities online focus messages news polls / connect groups
12.
13.
14.
8,000 potholes and
other broken things have been fixed
15.
The keys to
successful online communities
16.
1.LISTEN Talk with citizens
in context. Listen to their ideas before they get skewed. To uncover issues, ask good questions, focusing on how people feel
17.
2. ORGANISE Around issues
people really care about and/or want to change.
18.
3. CROWD WISE Co-create
with citizens, offer innovation as standard. Learn to feed off the wisdom of crowds.
19.
4. ENGAGE Provide utility,
education, entertainment and connection .
20.
5. COMMIT Spend long-term
quality time with participants. Build lasting relationships, create arenas for subscription and meaningfulness.
21.
“It's not about
you. It's about all of us"
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