The document discusses the rise of hardcore social gaming and the company CMUNE. It notes that CMUNE's game UberStrike is the #1 first person shooter game on Facebook and discusses the company's vision for cross-platform, 3D social gaming on mobile and desktop. The document provides predictions for the future of social and mobile gaming, including that core gaming genres like first person shooters will be top grossing on social platforms, immersive console-like games will see fast growth on mobile, and games will increasingly be cross-platform and delivered as a service.

1. The
Rise
of
Hardcore
Social
Gaming.
UberStrike:
Cross-­‐pla>orm,
3D,
Social,
Mobile.
#1
FPS
game
on
Facebook,
coming
to
iOS
&
Android.
Ludovic BODIN, CEO, CMUNE

2. Who
uses
Facebook?

3. Who
uses
Facebook?

4. Who
plays
games
on
Facebook?

5. Who
develops
games
on
Facebook?

6. Who
develops
games
on
Mobile?

7. iOS
/
Android?

8. Who
am
I?
• Co-­‐Founder
&
CEO
of
CMUNE.
• 7+
years
in
Asia.
• 13+
years
internaJonal
entrepreneur
/
gaming
&
internet.
• North
&
LaJn
America
-­‐
French
/
Europe.

9. About
CMUNE
•
Leading
game
developer
&
publisher
•
Hardcore
3D
Social
Games.
•
CMUNE
publishing
plaPorm
&
Unity3d.
•
UberStrike
•
#1
first
person
shooter
&
3D
game
on
Facebook.

11. WE are
HIRING!

12. “UberStrike,
you
feel
like
you’re
playing
a
console
game.”
Gareth
Davis,
Pla/orm
Manager,
Facebook

13. UberStrike
#
1
browser-­‐based
FPS
game
worldwide.
•
5M
registered
players.
•
3M
emails.
#1
FPS
on
Facebook.
•
1M
MAU.
#
1
FPS
on
Apple
Mac
Apps
Store.
•
1%
of
all
the
App
Store
download
worldwide.

14. Investment
Thesis
(c.
2012)
FPS
is
Top
Grossing
Game
on
ANY
pla>orm.
AcJvision
/
Call
of
Duty
=
USD
1B
sales
in
2011.
Nexon
/
Sudden
A^ack,
Combat
Arms,
CS
online.
Tencent
/
Cross
Fire
=
USD
1B
sales
in
2011.

15. Investment
Thesis
(c.
2012)
…
not
available
yet
on
Web,
Social
&
Mobile.

16. Investment
Thesis
(c.
2012)
900
800
700
600
500
400
MAU
300
The
Market.
200
100
USD
1B
0
China
Facebook

17. 8
Investment
Thesis
(c.
2012)
7
6
5
4
ARPU
3
The
MoneJzaJon.
2
1
0
China
West

18. Investment
Thesis
(c.
2012)
USD
1B
FPS
-­‐
Tencent
China
FPS
-­‐
West
Facebook

19. Investment
Thesis
(c.
2012)
1200
1000
800
600
400
The
Bonus.
200
0
2012
2014

20. 100B
reasons
to
be
excited
about.

21. CMUNE
3D,
Web-­‐Games,
Social
&
Mobile
Games.
The
1B
who
like
FPS.
The
1M
developers
who
like
The
850M
who
like
The
100B
reasons
to
like
The
250M
plugin,
and
we
like

22. Why
CMUNE
&
UberStrike
5M+
users,
1M
players
per
month
&
800K
fans.
Apple
players,
the
1%
of
all
download
worldwide
&
$22
DARPPU.

23. Why
CMUNE
&
UberStrike
Social
&
believe
in
the
Power
of
cross
plaPorm,
bringing
your
brand
to
new
plaPorm
and
new
devices.

24. Why
CMUNE
&
UberStrike
Free
Games
and
believe
in
…
•
…
the
Power
of
Free.
Source:

25. Web / Social Mobile / tablets
HD Mac/PC Client

26. Web / Social Mobile / tablets
HD Mac/PC Client

28. Last
year
@GMIC

32. CMUNE
announces
funding
from
Atomico.

33. THANKS
GMIC
&
the
GWC
Team!

34. Future
of
Social
&
Mobile
Gaming
:::
Top
5
predicUons

35. PredicJon
#5
Core-­‐Games
including
FPS
are
going
to
be
among
the
Top
Grossing
Games
on
the
Web
&
Social,
as
they
are
on
ANY
other
pla>orms.

36. PredicJon
#4
Immersive
console-­‐like
games
are
going
to
rapidly
grow
on
mobile,
specifically
tablets,
and
represent
a
bigger
market
than
the
tradiUonal
console-­‐games
market.

37. PredicJon
#3
Games
will
be
cross-­‐pla>orm
and
allow
a
conUnuous
&
complementary
experience
between
pla>orms
and
devices.

38. PredicJon
#2
New
leaders
in
the
gaming
industry
will
emerge
from
within
Asia,
parUcularly
China,
to
operate
and
dominate
on
a
worldwide
scale.

39. PredicJon
#1
Games
as
a
service
will
become
the
industry
standard,
delivering
happiness
in
China
&
the
rest
of
world.

40. Top
5
PredicJons
-­‐
Summary
#5:
Core-­‐Gaming
will
be
Top
Grossing
on
Web/Social.
#4:
Immersive
Console-­‐like
games
will
have
the
fastest
growth
on
mobile/tablets.
#3:
Cross-­‐pla>orm
and
cross-­‐devices
games
will
dominate.
#2:
New
leaders
from
Asia/China
will
emerge
&
dominate
worldwide.
#1:
Game
as
a
Service
will
become
the
industry
standard,
delivering
happiness
in
China
and
all
around
the
world.

41. About
the
Future
Of
Social
&
Mobile
Gaming.

42. About
the
Future
Of
Social
&
Mobile
Gaming.
“The
best
way
to
predict
the
future
is
to
create
it.”
*
Alan
Kay

43. Thank
You!
ludovic@cmune.com

44. NOW
JOIN
US
IN
BEIJING
!!!
• Game
Developer
(Unity
addicted)
• Mobile
Developer
(Unity
addicted)
• Senior
Back-­‐end
developer
• AnalyJcs
guru
HIRING! • Kick-­‐ass
Ninjas
&
Pirates
hiring@cmune.com