SlideShare uma empresa Scribd logo
1 de 9
Investment Opportunity Delta Café www.thedeltacafe.com Confidential Information
Delta Cafe 2 Our Brand
Delta Cafe 3 Executive Summary The Delta Caféis a food distributor located in Olympia Fields, IL, the firm is an Illinois S. Corporation.  It has vendor relationships with Walgreen’s, Jewel Foods and CVS Pharmacy in Illinois and Wisconsin.  Its  product lines consist of the following: Salty snacks consisting of flavored pork rinds, nachos, original, hot and bbq Gourmet cookies, Chocolate chip, peanut butter and butter Specialty flavored chips, buffalo blue cheese and baby back ribs Barbeque Sauce 	Salty snacks are the major product line, gourmet cookies are being sold in test markets and chips should be in stores in May of 2011, as well as bbq sauce.  The company’s first full year of operation was 2010.
Delta Cafe 4 Accomplishments to Date Delta Café has secure vendor relationships with three national vendors, Supervalu (Jewel), Walgreens, and CVS Pharmacy Delta Café has increased its product mix from three to four flavors of pork rinds, two flavors of chips, three flavors of cookies, and one barbeque sauce Delta Café is engaged in conversations with three regional vendors and the U.S. Military, for distribution to army bases east of the Mississippi
Delta Cafe 5 Industry Dynamics There are no signed contracts in this industry.  Sales cycles to access new  accounts are between 6 months to 1 year. Typically, suppliers research and develop a product and take it to regional or national chains for distribution. Package design, shipping and marketing costs are the  responsibility of the supplier. These products can placed on shelves, in separate kiosks or display shippers in a store.  The opportunity to scale and manage this company is real.  We have expanded our product mix within one year and are aggressively pursuing opportunities with retailers, other distributors, and government agencies. Money is made in the food distribution industry through volume and breadth of distribution. Without these elements, success is severely limited. Opportunities are greater with multiple products and larger chains. Scale means a great deal.  It is usually obtained through distributors who can carry your product line to other stores and into other regions of the country.   Delta Café is pursuing such a strategy.
Delta Café  Ltd.  ManagementTeam Greg Washington is the owner and CEO of the firm. He has over 25 years of banking, finance, and entrepreneurship experience. Mr. Washington has been a senior financial and strategic marketing advisor to a variety of firms. Greg is responsible for new business development, marketing and day-to-day business management.  Darryl Armstrong is Director of Operations for the firm.  Mr. Armstrong has over 30 years experience with Kraft Foods, in the areas of finance, logistics and marketing.  Darryl is responsible for inventory management and sales promotion.
Delta Cafe 7 Year to date Production Schedule December 2009 through May 2011 Jewel Foods - 9372 bags Walgreens - 8604 bags CVS - 504 bags (one initial order in October 2010) Cookies - 4 dozen (launched in December 2010 test market) Chips  - first order in May 2011 Barbeque sauce - first orders in May 2011
Delta Cafe 8 Financials Our first order was placed in late December of 2009 and delivered to Jewel the first week of January of 2010. Since that time, we have sold over 18,000 bags to our customers. These sales are based on only 3 orders placed by Jewel during 2010. They have ordered 3 times already in the first quarter of 2011. We have delivered 1 small order to 21 CVS stores and we have consistently delivered to over 30 Walgreens stores in both Illinois and Wisconsin.   Even with the introduction of several new flavors, products and multiple sales channels, sales are projected to be in the range of  less than $50,000 for 2011. Our strategy is to maximize the efficiency of our business to ensure that we are profitable and growing the firm correctly, versus growth for the sake of growth. Our projections do not include the sale of chips in 2011. Sales in 2010 were less than $20,000 this was the first full year of operation.  Sales cycles to secure new clients are between 6 to 18 months.
Delta Cafe 9 How Money Is Made (4) Manufacturer produces product & ships to distribution site (3) Order sent to manufacturer (1) Client places order via EDI or fax (2) Order reviewed by Delta Café A/R order  systems  (7) Customer pays Delta Café within 45 days (6) A/P reviews order & pays invoice (5) Invoice submitted by  supplier to  Delta Café

Mais conteúdo relacionado

Mais procurados

Nancy E. Cushing Resume Executive Resume
Nancy E. Cushing Resume Executive ResumeNancy E. Cushing Resume Executive Resume
Nancy E. Cushing Resume Executive ResumeNancy Cushing
 
Francis Flores - Papa Johns Case Analysis
Francis Flores - Papa Johns Case Analysis Francis Flores - Papa Johns Case Analysis
Francis Flores - Papa Johns Case Analysis Francis Flores
 
Great Harvest Bread Company Marketing Plan
Great Harvest Bread Company Marketing PlanGreat Harvest Bread Company Marketing Plan
Great Harvest Bread Company Marketing PlanCassidy Glebavicius
 
hormel foods nrl_020201
hormel foods  nrl_020201hormel foods  nrl_020201
hormel foods nrl_020201finance46
 
Launching Krispy Natural: Cracking the Product Management Code
Launching Krispy Natural: Cracking the Product Management CodeLaunching Krispy Natural: Cracking the Product Management Code
Launching Krispy Natural: Cracking the Product Management CodeSaurabh Singh
 
Burger king
Burger kingBurger king
Burger kingcylax3
 
Applebees Pitch Brief
Applebees Pitch BriefApplebees Pitch Brief
Applebees Pitch BriefCubeyou Inc
 
The Franchise Proposal
The Franchise ProposalThe Franchise Proposal
The Franchise ProposalSebastian Yoon
 
TMMG Franchise Opportunity Presentation
TMMG Franchise Opportunity PresentationTMMG Franchise Opportunity Presentation
TMMG Franchise Opportunity PresentationNelson Rivera
 
S51 - Ben & Jerry's in Japan
S51 - Ben & Jerry's in JapanS51 - Ben & Jerry's in Japan
S51 - Ben & Jerry's in JapanJochem Donkers
 
Ben & Jerry Organizational Design
Ben & Jerry Organizational DesignBen & Jerry Organizational Design
Ben & Jerry Organizational DesignMubashir Ahmed
 
DECA International Business Plan
DECA International Business PlanDECA International Business Plan
DECA International Business PlanJennifer Lyon
 

Mais procurados (20)

Nancy E. Cushing Resume Executive Resume
Nancy E. Cushing Resume Executive ResumeNancy E. Cushing Resume Executive Resume
Nancy E. Cushing Resume Executive Resume
 
Francis Flores - Papa Johns Case Analysis
Francis Flores - Papa Johns Case Analysis Francis Flores - Papa Johns Case Analysis
Francis Flores - Papa Johns Case Analysis
 
Turtle Creek Business Plan
Turtle Creek Business PlanTurtle Creek Business Plan
Turtle Creek Business Plan
 
Great Harvest Bread Company Marketing Plan
Great Harvest Bread Company Marketing PlanGreat Harvest Bread Company Marketing Plan
Great Harvest Bread Company Marketing Plan
 
hormel foods nrl_020201
hormel foods  nrl_020201hormel foods  nrl_020201
hormel foods nrl_020201
 
Updated_11-14
Updated_11-14Updated_11-14
Updated_11-14
 
Launching Krispy Natural: Cracking the Product Management Code
Launching Krispy Natural: Cracking the Product Management CodeLaunching Krispy Natural: Cracking the Product Management Code
Launching Krispy Natural: Cracking the Product Management Code
 
Burger king
Burger kingBurger king
Burger king
 
Applebees Pitch Brief
Applebees Pitch BriefApplebees Pitch Brief
Applebees Pitch Brief
 
KFC Pitch Brief
KFC Pitch BriefKFC Pitch Brief
KFC Pitch Brief
 
The Franchise Proposal
The Franchise ProposalThe Franchise Proposal
The Franchise Proposal
 
Gregg C 2016 updated -2
Gregg C 2016 updated -2Gregg C 2016 updated -2
Gregg C 2016 updated -2
 
TMMG Franchise Opportunity Presentation
TMMG Franchise Opportunity PresentationTMMG Franchise Opportunity Presentation
TMMG Franchise Opportunity Presentation
 
Retail Pulse - July 2014
Retail Pulse - July 2014Retail Pulse - July 2014
Retail Pulse - July 2014
 
S51 - Ben & Jerry's in Japan
S51 - Ben & Jerry's in JapanS51 - Ben & Jerry's in Japan
S51 - Ben & Jerry's in Japan
 
What's my taco bell doing in your forever 21
What's my taco bell doing in your forever 21What's my taco bell doing in your forever 21
What's my taco bell doing in your forever 21
 
Ben & Jerry Organizational Design
Ben & Jerry Organizational DesignBen & Jerry Organizational Design
Ben & Jerry Organizational Design
 
LL Bean Case Study
LL Bean Case StudyLL Bean Case Study
LL Bean Case Study
 
DECA International Business Plan
DECA International Business PlanDECA International Business Plan
DECA International Business Plan
 
Ben And Jerrys Big
Ben And Jerrys BigBen And Jerrys Big
Ben And Jerrys Big
 

Destaque

Food Labels Project By Dylan
Food Labels Project By DylanFood Labels Project By Dylan
Food Labels Project By Dylanguesta4e494
 
Trabajo sueper importante de karla y palo muy importante 201
Trabajo sueper importante de karla y palo muy importante 201Trabajo sueper importante de karla y palo muy importante 201
Trabajo sueper importante de karla y palo muy importante 201periodicovirtual
 
Bit soc levy fee information presentation
Bit soc levy fee information presentationBit soc levy fee information presentation
Bit soc levy fee information presentationBIT_SOC
 
"So why are you tired???" PowerPoint by Dr. Dan Galarion
"So why are you tired???" PowerPoint by Dr. Dan Galarion"So why are you tired???" PowerPoint by Dr. Dan Galarion
"So why are you tired???" PowerPoint by Dr. Dan GalarionCarla Gomez
 
Comparison To Peers
Comparison To PeersComparison To Peers
Comparison To Peers10021980
 
Yellow14 desire lines
Yellow14 desire linesYellow14 desire lines
Yellow14 desire linescyclecities
 

Destaque (7)

Food Labels Project By Dylan
Food Labels Project By DylanFood Labels Project By Dylan
Food Labels Project By Dylan
 
Widewayinc
WidewayincWidewayinc
Widewayinc
 
Trabajo sueper importante de karla y palo muy importante 201
Trabajo sueper importante de karla y palo muy importante 201Trabajo sueper importante de karla y palo muy importante 201
Trabajo sueper importante de karla y palo muy importante 201
 
Bit soc levy fee information presentation
Bit soc levy fee information presentationBit soc levy fee information presentation
Bit soc levy fee information presentation
 
"So why are you tired???" PowerPoint by Dr. Dan Galarion
"So why are you tired???" PowerPoint by Dr. Dan Galarion"So why are you tired???" PowerPoint by Dr. Dan Galarion
"So why are you tired???" PowerPoint by Dr. Dan Galarion
 
Comparison To Peers
Comparison To PeersComparison To Peers
Comparison To Peers
 
Yellow14 desire lines
Yellow14 desire linesYellow14 desire lines
Yellow14 desire lines
 

Semelhante a 40blnptch

Flavourly Marketing Plan Fall 2015
Flavourly Marketing Plan Fall 2015Flavourly Marketing Plan Fall 2015
Flavourly Marketing Plan Fall 2015Molly Sweeney
 
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docx
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docxRunning Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docx
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docxrtodd599
 
Local stake11 25
Local stake11 25Local stake11 25
Local stake11 25Ryan Flynn
 
Paper on Detecting and Responding to Findings of Fraud, Wast.docx
Paper on Detecting and Responding to Findings of Fraud, Wast.docxPaper on Detecting and Responding to Findings of Fraud, Wast.docx
Paper on Detecting and Responding to Findings of Fraud, Wast.docxherbertwilson5999
 
300297-2-print_ready_revised
300297-2-print_ready_revised300297-2-print_ready_revised
300297-2-print_ready_revisedJessica Phillips
 
Walmart 2005 Annual Report
Walmart 2005 Annual ReportWalmart 2005 Annual Report
Walmart 2005 Annual Reportearningsreport
 
wal mart store 2005 Annual Report
wal mart store 2005 Annual Reportwal mart store 2005 Annual Report
wal mart store 2005 Annual Reportfinance1
 
Sun Flour Baking Co Business Plan
Sun Flour Baking Co Business PlanSun Flour Baking Co Business Plan
Sun Flour Baking Co Business PlanRayOrtega12
 
30 Years and Growing1$ at a time30years strong, or.docx
30 Years and Growing1$ at a time30years strong, or.docx30 Years and Growing1$ at a time30years strong, or.docx
30 Years and Growing1$ at a time30years strong, or.docxtamicawaysmith
 
Loeb's crunch investor deck 2015.v4
Loeb's crunch investor deck 2015.v4Loeb's crunch investor deck 2015.v4
Loeb's crunch investor deck 2015.v4Gbarrera26
 
Departmentation by Product
Departmentation by Product Departmentation by Product
Departmentation by Product nawal16
 
Retail marketing final project
Retail marketing final projectRetail marketing final project
Retail marketing final projectHafeez Rehman
 

Semelhante a 40blnptch (20)

Flavourly Marketing Plan Fall 2015
Flavourly Marketing Plan Fall 2015Flavourly Marketing Plan Fall 2015
Flavourly Marketing Plan Fall 2015
 
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docx
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docxRunning Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docx
Running Head VIRGIN MARY BEVERAGE COMPANY1VIRGIN MARY BEVERAGE.docx
 
Update_11-18
Update_11-18Update_11-18
Update_11-18
 
updates_11-18
updates_11-18updates_11-18
updates_11-18
 
Local stake11 25
Local stake11 25Local stake11 25
Local stake11 25
 
Intro to FreshSource
Intro to FreshSourceIntro to FreshSource
Intro to FreshSource
 
Paper on Detecting and Responding to Findings of Fraud, Wast.docx
Paper on Detecting and Responding to Findings of Fraud, Wast.docxPaper on Detecting and Responding to Findings of Fraud, Wast.docx
Paper on Detecting and Responding to Findings of Fraud, Wast.docx
 
300297-2-print_ready_revised
300297-2-print_ready_revised300297-2-print_ready_revised
300297-2-print_ready_revised
 
Walmart 2005 Annual Report
Walmart 2005 Annual ReportWalmart 2005 Annual Report
Walmart 2005 Annual Report
 
wal mart store 2005 Annual Report
wal mart store 2005 Annual Reportwal mart store 2005 Annual Report
wal mart store 2005 Annual Report
 
Sun Flour Baking Co Business Plan
Sun Flour Baking Co Business PlanSun Flour Baking Co Business Plan
Sun Flour Baking Co Business Plan
 
30 Years and Growing1$ at a time30years strong, or.docx
30 Years and Growing1$ at a time30years strong, or.docx30 Years and Growing1$ at a time30years strong, or.docx
30 Years and Growing1$ at a time30years strong, or.docx
 
Loeb's crunch investor deck 2015.v4
Loeb's crunch investor deck 2015.v4Loeb's crunch investor deck 2015.v4
Loeb's crunch investor deck 2015.v4
 
Bask
BaskBask
Bask
 
U-Vend Presentation
U-Vend PresentationU-Vend Presentation
U-Vend Presentation
 
Departmentation by Product
Departmentation by Product Departmentation by Product
Departmentation by Product
 
Retail marketing final project
Retail marketing final projectRetail marketing final project
Retail marketing final project
 
LeanMeals v1-2
LeanMeals v1-2LeanMeals v1-2
LeanMeals v1-2
 
Staple-Sinclair - AC600 - Due Diligence Report - WFM - Week 8
Staple-Sinclair - AC600 - Due Diligence Report - WFM - Week 8Staple-Sinclair - AC600 - Due Diligence Report - WFM - Week 8
Staple-Sinclair - AC600 - Due Diligence Report - WFM - Week 8
 
SWOT analysis .docx
SWOT analysis                                                 .docxSWOT analysis                                                 .docx
SWOT analysis .docx
 

40blnptch

  • 1. Investment Opportunity Delta Café www.thedeltacafe.com Confidential Information
  • 2. Delta Cafe 2 Our Brand
  • 3. Delta Cafe 3 Executive Summary The Delta Caféis a food distributor located in Olympia Fields, IL, the firm is an Illinois S. Corporation. It has vendor relationships with Walgreen’s, Jewel Foods and CVS Pharmacy in Illinois and Wisconsin. Its product lines consist of the following: Salty snacks consisting of flavored pork rinds, nachos, original, hot and bbq Gourmet cookies, Chocolate chip, peanut butter and butter Specialty flavored chips, buffalo blue cheese and baby back ribs Barbeque Sauce Salty snacks are the major product line, gourmet cookies are being sold in test markets and chips should be in stores in May of 2011, as well as bbq sauce. The company’s first full year of operation was 2010.
  • 4. Delta Cafe 4 Accomplishments to Date Delta Café has secure vendor relationships with three national vendors, Supervalu (Jewel), Walgreens, and CVS Pharmacy Delta Café has increased its product mix from three to four flavors of pork rinds, two flavors of chips, three flavors of cookies, and one barbeque sauce Delta Café is engaged in conversations with three regional vendors and the U.S. Military, for distribution to army bases east of the Mississippi
  • 5. Delta Cafe 5 Industry Dynamics There are no signed contracts in this industry. Sales cycles to access new accounts are between 6 months to 1 year. Typically, suppliers research and develop a product and take it to regional or national chains for distribution. Package design, shipping and marketing costs are the responsibility of the supplier. These products can placed on shelves, in separate kiosks or display shippers in a store. The opportunity to scale and manage this company is real. We have expanded our product mix within one year and are aggressively pursuing opportunities with retailers, other distributors, and government agencies. Money is made in the food distribution industry through volume and breadth of distribution. Without these elements, success is severely limited. Opportunities are greater with multiple products and larger chains. Scale means a great deal. It is usually obtained through distributors who can carry your product line to other stores and into other regions of the country. Delta Café is pursuing such a strategy.
  • 6. Delta Café Ltd. ManagementTeam Greg Washington is the owner and CEO of the firm. He has over 25 years of banking, finance, and entrepreneurship experience. Mr. Washington has been a senior financial and strategic marketing advisor to a variety of firms. Greg is responsible for new business development, marketing and day-to-day business management. Darryl Armstrong is Director of Operations for the firm. Mr. Armstrong has over 30 years experience with Kraft Foods, in the areas of finance, logistics and marketing. Darryl is responsible for inventory management and sales promotion.
  • 7. Delta Cafe 7 Year to date Production Schedule December 2009 through May 2011 Jewel Foods - 9372 bags Walgreens - 8604 bags CVS - 504 bags (one initial order in October 2010) Cookies - 4 dozen (launched in December 2010 test market) Chips - first order in May 2011 Barbeque sauce - first orders in May 2011
  • 8. Delta Cafe 8 Financials Our first order was placed in late December of 2009 and delivered to Jewel the first week of January of 2010. Since that time, we have sold over 18,000 bags to our customers. These sales are based on only 3 orders placed by Jewel during 2010. They have ordered 3 times already in the first quarter of 2011. We have delivered 1 small order to 21 CVS stores and we have consistently delivered to over 30 Walgreens stores in both Illinois and Wisconsin. Even with the introduction of several new flavors, products and multiple sales channels, sales are projected to be in the range of less than $50,000 for 2011. Our strategy is to maximize the efficiency of our business to ensure that we are profitable and growing the firm correctly, versus growth for the sake of growth. Our projections do not include the sale of chips in 2011. Sales in 2010 were less than $20,000 this was the first full year of operation. Sales cycles to secure new clients are between 6 to 18 months.
  • 9. Delta Cafe 9 How Money Is Made (4) Manufacturer produces product & ships to distribution site (3) Order sent to manufacturer (1) Client places order via EDI or fax (2) Order reviewed by Delta Café A/R order systems (7) Customer pays Delta Café within 45 days (6) A/P reviews order & pays invoice (5) Invoice submitted by supplier to Delta Café