Marketech is technology and design company based at New Delhi, India

1. Presented by: Ram N Kumar
Call: +91 9873916683 or email: ram@themarketech.in

2. The World TodayThe World Today

7. A Creative, Digital Marketing and
Technology Company, Blending
Insight, Creativity and Expertise to
Solve Business Problems
A Creative, Digital Marketing and
Technology Company, Blending
Insight, Creativity and Expertise to
Solve Business Problems

8. Our Lineage
Marketech a full service digital agency which
works as support system for agencies
Webgenie is web service and
SEO company under the aegis
of Marketech
Webgenie is web service and
SEO company under the aegis
of Marketech

9. Highlights
One-stop-Agency addressing the entire spectrum of digital services – Web
Consulting, Web Design, Web Applications, Mobile Solutions & Apps, Search
Marketing, Banner Advertising, Social Marketing and Hosting/Mailing Solutions
Best-in-class, marquee clientele in the Indian market. Rich experience working
with other digital agencies and partners
Deep international penetration and experience through international business
One-stop-Agency addressing the entire spectrum of digital services – Web
Consulting, Web Design, Web Applications, Mobile Solutions & Apps, Search
Marketing, Banner Advertising, Social Marketing and Hosting/Mailing Solutions
Best-in-class, marquee clientele in the Indian market. Rich experience working
with other digital agencies and partners
Deep international penetration and experience through international business

10. Team Structure
• Work Scheduling
• Quality & Testing
• Process
Management
• Client Acquisition
• Key Accounts
• Account Delivery
• Client Relations
FacingFacing OperationsOperations
• Creative
• Technology
• Search/ Social
• Media Execution
• Finance
• HR & Training
• Administration
• IT Administration
Facing Operations
ExecutionExecutionSupportSupport

11. Our services
Creative Art
& Design
Web
Technology
Mobile Apps
& Solutions
Interactive
Marketing
Creative Art
& Design
Web
Technology
Mobile Apps
& Solutions
Interactive
Marketing

12. Clients

13. There's a method to the madness of integrated marketing
communications. It's all about the three Rs:
Delivering the Right message
………………..To the Right audience
…………..Using the Right medium
Integrated Digital Communication Consulting
There's a method to the madness of integrated marketing
communications. It's all about the three Rs:
Delivering the Right message
………………..To the Right audience
…………..Using the Right medium

14. Design stands between
your intent and its
realization
We believe in Co-creating the user
experience along with you
Customized Creative Designs
We provide creative but relevant
design intelligence to your
business

15. • Creative Conceptualization & Graphic Art
• LOGO, BRANDING & VISUAL IDENTITY
• Print Creative & Production, Brochure Design
• Corporate Kit, Marketing Collaterals, POS Merchandise
• Corporate websites I Brand/ Campaign Microsites
• E-Newsletters, Direct Mailers | E-Greetings, Screen Saver
• Ad-banner Design | Campaign Landing Pages
• Multimedia Presentations
• WEB DESIGNS
• UI/UX DESIGNS FOR DIGITAL PLATFORMS
• PRE-PRESS DESIGN, PRINT
Creative Art & Design
• Creative Conceptualization & Graphic Art
• LOGO, BRANDING & VISUAL IDENTITY
• Print Creative & Production, Brochure Design
• Corporate Kit, Marketing Collaterals, POS Merchandise
• Corporate websites I Brand/ Campaign Microsites
• E-Newsletters, Direct Mailers | E-Greetings, Screen Saver
• Ad-banner Design | Campaign Landing Pages
• Multimedia Presentations
• WEB DESIGNS
• UI/UX DESIGNS FOR DIGITAL PLATFORMS
• PRE-PRESS DESIGN, PRINT

16. Analytics & Report
• Analytics tailored to Web 2.0 portals
– No. of user registrations, passive to
active users, no. of new customers
acquired through registered users, etc
• Activities
– Defining strategic objectives
– Setting ROI milestones
– Measuring and improving performance
• Areas
– Website Traffic monitoring
– Direct Marketing campaigns
– Online Media campaigns
• Analytics tailored to Web 2.0 portals
– No. of user registrations, passive to
active users, no. of new customers
acquired through registered users, etc
• Activities
– Defining strategic objectives
– Setting ROI milestones
– Measuring and improving performance
• Areas
– Website Traffic monitoring
– Direct Marketing campaigns
– Online Media campaigns

17. Web Technology
System Analysis, Consulting / SRS, Reverse Engineering
Build or Buy Decision, Custom and Framework
Windows & Linux Platform | API, Web Services, 3rd Party
Integration
eCommerce Platform | Corporate Intranet/ Extranet
Customized Internet Applications | Content Management System
| knowledge management tools | Mailing list application
eCommerce Platform | Corporate Intranet/ Extranet
Customized Internet Applications | Content Management System
| knowledge management tools | Mailing list application
Expertise on wide range of frameworks and Platforms-
Joomla | Drupal | Ruby-on-Rails | Wordpress | Zend | Magento
| OS Commerce | Cake Php | Code Ignitor | DotNetNuke |
vBulletin | Ektron

18. Our Focus Areas
Cloud Based
Development
Architecture design
& Development
Architecture
Assessment
Mobile Application
Development
Native Apps
Development
Mobile Web
development
Big Data & AnalyticsBig Data & Analytics
Strategy DefinitionStrategy Definition
Big Data Platform
Setup
Big Data Platform
Setup
18
Architecture
Assessment
Design &
Development for
Compliance
Mobile Web
development
Mobile Platform
Development
M-commerce
Big Data Platform
Setup
Big Data Platform
Setup
AnalyticsAnalytics
DevelopmentDevelopment
Application Security Service across Domain and PlatformApplication Security Service across Domain and Platform

19. marketech
Our Key Cloud Service Offering
Assessment and
Adoption Strategy
AWSWindows
Azure
SAAS
Application Development for
Various Platforms
Cloud Security Assessment
and
compliance
Monetization services for your Cloud Application
SalesForce.com

20. Develop Enterprise Mobility roadmap – which consists of
- Industry specialization.
- Platform recommendations.
Develop Enterprise Mobility roadmap – which consists of
- Industry specialization.
- Platform recommendations.
Implementation of your Enterprise Mobility roadmap.
- Cross Platform Application development
- User Experience
- Test and rollout.
Implementation of your Enterprise Mobility roadmap.
- Cross Platform Application development
- User Experience
- Test and rollout.
Our Mobility Service
Enterprise Mobile
Strategy & Assessment
Mobility
Implementation
Android
iOS
Windows
Titanium,
Phone Gap
20
Implementation of your Enterprise Mobility roadmap.
- Cross Platform Application development
- User Experience
- Test and rollout.
Implementation of your Enterprise Mobility roadmap.
- Cross Platform Application development
- User Experience
- Test and rollout.
20
For Clients looking for end-to-end Mobile Testing solution:
- Functional and non-Functional Testing – Security,
Compliance, Performance et al.
For Clients looking for end-to-end Mobile Testing solution:
- Functional and non-Functional Testing – Security,
Compliance, Performance et al.
Mobile Testing
Mobile Security
Services
For Clients looking for a comprehensive Security Testing and
Services Approach for different Mobile Platforms with respect to :
- Application
- User/DATA
For Clients looking for a comprehensive Security Testing and
Services Approach for different Mobile Platforms with respect to :
- Application
- User/DATA
Titanium,
Phone Gap
Secure
SDLC
Perfecto
Mobile

21. Our Application Security Services

22. marketech
Our Big Data Service Offerings
Strategize and Plan your big data initiative
Architect the solution
Implementing the solution
NoSQL
Social Media
Securing the solution
On boarding the data, process and store data for large-
scale analytics for business consumption.
Visualization
Smart Data - Footprint Reduction
Analytics

23. marketech
Technology and Platform Led Solutions
Highlights
o Cross disciplinary
experience
o Best practices cutting
across various lines of
business
o Depth of technology
experience
o J2EE, .NET, PHP,
integration, SOA, Web 2.0,
Content Management, e-
commerce, Security,
Portals, SaaS, etc
Core Expertise
o Reverse Engineering
o Modernization services
o Application Integration
Services
o Business Analytics
Services
o User Experience
o Application Security
o Performance Optimization
Mobile
o Cross disciplinary
experience
o Best practices cutting
across various lines of
business
o Depth of technology
experience
o J2EE, .NET, PHP,
integration, SOA, Web 2.0,
Content Management, e-
commerce, Security,
Portals, SaaS, etc
o Reverse Engineering
o Modernization services
o Application Integration
Services
o Business Analytics
Services
o User Experience
o Application Security
o Performance Optimization

24. Ecommerce
• Shopping catalogues
• Shop cart application
• Search
• Payment systems
• Mobile payments
• Ecommerce security
• CRM
• Dispatch management
• Vendor Management
• Banking integration
• MIS and analytics
• Shopping catalogues
• Shop cart application
• Search
• Payment systems
• Mobile payments
• Ecommerce security
• CRM
• Dispatch management
• Vendor Management
• Banking integration
• MIS and analytics

25. Multimedia
• Corporate Presentations
• Interactive AV films OR interactive
Presentations
• Narrative/Voice Over
• Online presentations
• Product Catalogues
Animation
• Story boarding and conceptualizing
• Architectural walkthroughs and 3D set designs
• Animation movies
• 3D and 2D character modeling
• Studio/outdoor shooting & editing
• Visual effects
• Voice over and background sounds
• Corporate Presentations
• Interactive AV films OR interactive
Presentations
• Narrative/Voice Over
• Online presentations
• Product Catalogues
• Story boarding and conceptualizing
• Architectural walkthroughs and 3D set designs
• Animation movies
• 3D and 2D character modeling
• Studio/outdoor shooting & editing
• Visual effects
• Voice over and background sounds

26. Mobile Apps &
Solutions
WAP sites – static and CMS
Mobile Apps - Native & HTML
Apps, Hybrid Apps
Integration on Mobile Platform -
Web CMS, Web Database, Off-line
Database
Integration on Mobile Platform -
Web CMS, Web Database, Off-line
Database
QR code applications
Augmented reality applications for
mobile platform

27. Interactive Media Marketing
We are experts at helping both B-to-B and B-to-C clients understand how
the Web and other interactive media can enhance their existing business
assets. We help you leverage them into significant ROI, whether you
measure that in sales, leads, readership, awareness or business
efficiencies.
A Web brand is judged not just by fonts and
Colors. The user’s experience on the site is the
critical factor.
We are experts at helping both B-to-B and B-to-C clients understand how
the Web and other interactive media can enhance their existing business
assets. We help you leverage them into significant ROI, whether you
measure that in sales, leads, readership, awareness or business
efficiencies.

28. Search Organic | Paid
Display Brand | Performance Campaigns
Mail Marketing
Social Marketing & Reputation Management
Social Apps. Social Media Optimisation -Identifying &
managing relationships with bloggers. Social bookmarking &
tagging. Managing video content with tags. Viral Marketing
Mobile Banner | Audio/Video | Device/Profile Targeted
Email Marketing

29. Web PR
• Publishing & releasing news
on the web
• Keeping track of UGC related
to a brand
• Reputation
management
online
– Co-ordination for replies
to negative UGC
– Publishing highly
optimized positive
articles to improve the
balance of positive
articles in SEO
• Publishing & releasing news
on the web
• Keeping track of UGC related
to a brand
• Reputation
management
online
– Co-ordination for replies
to negative UGC
– Publishing highly
optimized positive
articles to improve the
balance of positive
articles in SEO

31. Hella is one of the most premier and known automobile companies in the world. A market
leader in almost every other sense, Hella was struggling with its online presence for India
operations. An elementary, brochure-ware website was all that it had to boast of. As a result,
Hella was on the hunt for a full-spectrum digital agency that could take it ahead on the
interactive curve and keep it firmly on top.
Even then Hella’s aspirations from the Web were restricted to getting a vanilla and updated
website going. Until it hired Marketech. The latter not only whiffed into Hella a new sense of
belief in the Web, it also delivered end-to-end interactive solutions and cutting-edge customer
engagement tools. At Marketech we don’t just ‘do-for-you’. We think for you.
Our engagement with Hella includes-
• Corporate Website
• D2S Microsite
• Search Optimization & Search Marketing
• Online Advertising - Launch & Lead Campaigns
• Social Marketing
• Tactical Promo Campaigns
• Brand Ambassador driven Events & Promos
Technology at Hella
• Real-Time Inventory/Stock Status
• Order Status
• Schemes and Offer Management
• Target vs Achievement Status
• Sales force Performance Score Card
• Interactive Tools, Notices /
Circulars related to HR and Sales
• Brand Promotion
• Customer Feedback on existing
products and new launches
• Real-time integration with
Microsoft Navision, Botree & BI
system.
• Mobile version of portal
• MIS Reports and Email/SMS Alerts
Technology at Hella
• Real-Time Inventory/Stock Status
• Order Status
• Schemes and Offer Management
• Target vs Achievement Status
• Sales force Performance Score Card
• Interactive Tools, Notices /
Circulars related to HR and Sales
• Brand Promotion
• Customer Feedback on existing
products and new launches
• Real-time integration with
Microsoft Navision, Botree & BI
system.
• Mobile version of portal
• MIS Reports and Email/SMS Alerts
Even then Hella’s aspirations from the Web were restricted to getting a vanilla and updated
website going. Until it hired Marketech. The latter not only whiffed into Hella a new sense of
belief in the Web, it also delivered end-to-end interactive solutions and cutting-edge customer
engagement tools. At Marketech we don’t just ‘do-for-you’. We think for you.
Our engagement with Hella includes-
• Corporate Website
• D2S Microsite
• Search Optimization & Search Marketing
• Online Advertising - Launch & Lead Campaigns
• Social Marketing
• Tactical Promo Campaigns
• Brand Ambassador driven Events & Promos
Technology at Hella
• Real-Time Inventory/Stock Status
• Order Status
• Schemes and Offer Management
• Target vs Achievement Status
• Sales force Performance Score Card
• Interactive Tools, Notices /
Circulars related to HR and Sales
• Brand Promotion
• Customer Feedback on existing
products and new launches
• Real-time integration with
Microsoft Navision, Botree & BI
system.
• Mobile version of portal
• MIS Reports and Email/SMS Alerts
Technology at Hella
• Real-Time Inventory/Stock Status
• Order Status
• Schemes and Offer Management
• Target vs Achievement Status
• Sales force Performance Score Card
• Interactive Tools, Notices /
Circulars related to HR and Sales
• Brand Promotion
• Customer Feedback on existing
products and new launches
• Real-time integration with
Microsoft Navision, Botree & BI
system.
• Mobile version of portal
• MIS Reports and Email/SMS Alerts

32. Application Development
PHP based site for
Searching Dealer
Services for Vehicles
Official Mobile App of
Sachin Tendulkar
developed for Andorid,
iPhone, iPad
Official Airtel App for
Formula 1 2012 developed
for Android, iPhone,
Blackberry, Windows Phone
*Third Party

33. Client: E-tutors
Web, Online training module,
Client: Mint
Web, Mobile, Social, Media buying
Client: BBGSITE
Online Casino Game

34. Work

35. Some recent work: Design, Coding & Content
Globe Capital: IT
Infrastructure for online
Trading
Globe Capital: IT
Infrastructure for online
Trading

36. *Third Party

37. DIGITAL
Client:
-
Online Marketing: CANIFA Fashion
& VTV3, Vietnam
Services: Designed & developed
Facebook application
for a photo contest organized by
Do Re Mi TV show & CANIFA
Fashion.
Ecommerce Story : MONDO VIETNAM
mondo-bazaard.com
Ecommerce Story : MONDO VIETNAM
mondo-bazaard.com
Hospitality
Cinnamon stays
Cinnamonstays.in
Ranked No.1 on
TripAdvisor in
Gurgaon
*Third Party

39. The world leader in manufacturing support products was
looking for an agency that could manage its internal brand
communication using online
Furthermore, in line with its legacy for innovation, UFLEX is eager to consider progressive ideas in the digital
space. Based on its rich experience in delivering world-class digital solutions, Marketech has been able to
establish a strong association with UFLEX serving its digital needs.
Our engagement with UFLEX includes-
• Website Management
• Content Development
• Search Optimization
• Social Marketing Consulting
• Company CRM Portal Creation
Furthermore, in line with its legacy for innovation, UFLEX is eager to consider progressive ideas in the digital
space. Based on its rich experience in delivering world-class digital solutions, Marketech has been able to
establish a strong association with UFLEX serving its digital needs.
Our engagement with UFLEX includes-
• Website Management
• Content Development
• Search Optimization
• Social Marketing Consulting
• Company CRM Portal Creation

40. “Mint
Checkpoint Quiz”
25000 FB fans gained in
3 weeks. 2500 contest
participations.
.
“Mint
Checkpoint Quiz”
25000 FB fans gained in
3 weeks. 2500 contest
participations.
.

41. KST is one of the leading real estate developer companies. KST was looking for a full-service
digital agency that could strategize and build its web presence from scratch for the India
chapter.
Having set off the mark with the launch of corporate website, the objective was to swiftly
engage the Internet medium actively for communication, marketing and business support.
By virtue of being equipotent across web design, web technology, search marketing, online advertising, mobile
solutions; Marketech has been able to make KST an active consumer and beneficiary of the web medium.
Today KST’s web presence meets and exceeds that of other much older and top renowned names in real estate
business in the country. Our engagement with KST includes-
• Corporate Website, m-Site | Project Website(s) Creation
• Search Marketing – Organic and Paid
• Online Advertising – consulting, planning and execution
• Customer Portal and Broker Portal
• Digital Creative Works- EDM, Flash Presentations
By virtue of being equipotent across web design, web technology, search marketing, online advertising, mobile
solutions; Marketech has been able to make KST an active consumer and beneficiary of the web medium.
Today KST’s web presence meets and exceeds that of other much older and top renowned names in real estate
business in the country. Our engagement with KST includes-
• Corporate Website, m-Site | Project Website(s) Creation
• Search Marketing – Organic and Paid
• Online Advertising – consulting, planning and execution
• Customer Portal and Broker Portal
• Digital Creative Works- EDM, Flash Presentations

42. KEY WHITE LABEL PROJECTS
HTML 5 based responsive website for leading car company (Agency work)
Titanium platform based Mobile App for a leading media house (Outsourced by Tech firm)
Logo Development for a leading Real Estate Company (Agency Work)
Application and Game Development for leading car company (Agency work)
Creation of Internal chat application, covering entire ERP report (Agency Work)
Sales reporting system for a leading Consumer electronics brand (Agency work)
Online Trading Platform for Trade X
Open X customization for Ad server
HTML 5 based responsive website for leading car company (Agency work)
Titanium platform based Mobile App for a leading media house (Outsourced by Tech firm)
Logo Development for a leading Real Estate Company (Agency Work)
Application and Game Development for leading car company (Agency work)
Creation of Internal chat application, covering entire ERP report (Agency Work)
Sales reporting system for a leading Consumer electronics brand (Agency work)
Online Trading Platform for Trade X
Open X customization for Ad server

43. SOLUTION
Huge Digital world, billions of people and lot more possibilities

44. PROJECT SERVICING
• Marketech shall depute a Project Manager (PM)
Project
Servicing
Team
Project
Servicing
Team
Client Visit
• Regular periodic tele-conversations are advised for discussions and
approvals during development phase
• PM shall visit the client’s office on regular interval
Client VisitClient Visit
• Project Servicing team shall be available between 1000 hours and 1900
hours on all working days.
• The team personnel can also be contacted over phone beyond regular
working hours.
Team
Availability
Team
Availability

45. A Presentation by
Marketech IT Solutions
Thank you…