Toolbox.com presentation as part of the Wharton panel on how social media is changing the technologist role in corporate strategy.

1. Online Communities in the Workplace George Krautzel, President and Co-Founder, Toolbox.com

4. Online Communities’ Appeal to the Knowledge Worker Specific Broad Periodic Continuous Books Research User Groups Training Vendor Web Sites Online Communities Editorial Web Sites Trade Shows Magazines Velocity of Updates Granularity of Information

7. Solve Problems – The Wisdom of the Crowds Problem: Suggested solutions from the IT community: Decision: “ What’s the best antivirus for an SMB? Any suggestions or recommendations for a good product that will give good protection? I recently picked up a permanently attached banner on my desktop that says your computer is infected.” - Jim Galloway, Business Manager, NOW Enterprises “ Kudos and my appreciation to Deanna St Croix. She hit the nail on the head. SuperAntiSpyware stopped it and removed it from 2 registry keys and 8 different files it had created in about 12 minutes. I was so impressed I bought it and am very happy.” - Jim Galloway, Business Manager, NOW Enterprises “ I've had great luck with AVG (which, since V8, includes an anti-spyware component).” - Debra Carlson - From the Toolbox for IT Antivirus-Select Discussion Group “ SuperAntiSpyware seems to work good to get rid of those rouge anti-virus applications. More information can be found at…” - Jared Lewellyn “ Use SuperAntiSpyware combined with HiJackThis! You'll need to run SuperAntiSpyware first, and run HijackThis! to get rid of obvious malware. Turn off system restore after the scan, reboot and re-enable system restore. This virus is everywhere recently.” - Deanna St.Croix “ I suggest you Kaspersky 7.1 full version. I don't know the exact price of the product. But I found it very excellent. Check the URL for more details...” - Sekhar Help Desk “ “ Download ‘Malwarebytes’ and run ...problem solved.” - Tony Stanley

8. Professionals Building Their Brand Showcase experience and expertise Share knowledge to build professional reputation Build a personal network of peers for networking and knowledge sharing

9. Companies are Actively Engaging Communities Background on the vendor White papers, documents, and other research from the vendor Community conversation about the vendor and products Connections with interested community members