Session at IMEX Frankfurt, the global meetings & events tradeshow.
Title: Hybrid Meetings Made Simple and Affordable
Date: Wednesday October 14th 2014,
Time: 13:30 - 14:00
Venue / Room: Tech Hub, Show Floor,
Organisation: HCIBS | LiveOnlineEvents
Speaker: Gerrit Heijkoop
Track: Technology/Social Media
Language: English
Level: Intermediate
Learning Outcome:
Understand why you should consider going hybrid.
See how hybrid can be implemented easily at your next event or conference.
Discover potential revenue models for your digital content during and after the event.
Do you want to double the audience of your event or conference? Truly engage your participants? Mobilize knowledge and questions?
Join this energizing and interactive session by Gerrit Heijkoop of LiveOnlineEvents. He will share his insights, tips and tricks on hybrid meetings using live cases that he is working on. These will be mixed with exercises to let you share your experiences, ask questions and apply new insights to your own situation.
For more information contact Gerrit Heijkoop at Gerrit@Live-Online-Events.com
3. My
defini*on
of
a
‘hybrid
event’
An
event
where
both
a
live
and
online
audience
are
par.cipa.ng
in
the
same
experience
at
the
same
*me
from
different
loca.ons
8. I
will
be
involved
in
hybrid
events
in
the
future
Disagree
Agree
9. 70%
I
will
be
involved
in
hybrid
events
in
the
future
Disagree
MPI
Hybrid
Mee.ng
Survey
-‐
Sept,
2012
-‐
1,800
respondents
Agree
10. 51%
I
will
be
involved
in
hybrid
events
in
the
future
Disagree
MPI
Mee.ngs
Outlook
-‐
April,
2014
Agree
11. I
know
all
there
is
to
know
about
hybrid
events
Disagree
Agree
12. I
know
all
there
is
to
know
about
hybrid
events
1. Why are you standing where you are standing?
2. What would you need to move further to the right?
Disagree
Agree
14. “In
advance
I
was
not
sure
of
what
to
expect,
but
there
was
so
much
posi*ve
energy!
It
brought
people
closer
together,
which
really
suits
the
values
]of
our
brand”
Mieke
van
Loenen
Director
of
events,
ICCA
17. “Was
on
my
way
for
skiing
today,
never
got
out
–
s*ll
sidng
here
in
my
ski
clothes
watching
#FRESH14
online.
Great
conference!”
Chris*an
Middelthon,
online
par.cipant
FRESH14
18.
19. Increase
your
reach
&
engagement
Target
audience
Online
engaged
Live
delegates
Associa*on
Bidding
85
live
delegates
605
online
viewers
from
75
countries
FRESH
Conference
165
live
delegates
880
online
viewers
from
102
countries
20. Benefits
are
clear!
1. Increased
reach
2. More
engagement
with
your
audience
3. Sponsor
opportuni.es
4. Reduc.on
of
CO2
&
travelcosts
5. Massive
amount
of
marke.ng
content
33. How
to
design
a
hyrid
event?
Amsterdam,
Day
1
Day
2
Day
3
Netherlands
Bangkok,
Day
1
Day
2
Thailand
Beijing,
China
P.R.
Offices
Mobiles
Hybrid
bidding
seminar
34. How
to
design
a
hyrid
event?
Effec*ve
Mee*ng
Teams
Day
3
Value
of
entertainment
Conten
Produc*on
Day
2
Day
1
FRESH,
Conference
Amsterdam
Offices
Mobiles
Mee*ng
Teams
49. So
what
does
it
cost
…
5%
5%
8%
10%
15%
20%
30%
Streaming & Internet
Post-production
Marketing support
Program design & content
Projectmanagement
Video Production
Online Engagement Team
7%
Virtual platform