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To start off my audience research I made a questionnaire for my horror film and this was 
collected over a week period this was carried out on survey monkey and this automatically 
collected data on the computer. 
The bar chart below shows the results for the first question on the survey that distinguishes 
what gender you are. The results show that the majority of people who took the survey 
where male 62.50% and female 37.50%. 
In this pie chart to the right shows the results for the 
second question on the survey which askes how old 
you are. This is specific for our movie as we need to 
see what age of people will be watching our genre of 
horror film. The question results show that the 
majority of people who took the survey where of 18 
and under. The certification of our horror film is a 15 
which fits in nicely with our results on the 
questionnaire. 
In the results to the right it shows the results for the 
third question on the survey for our horror film. The 
majority of people chose comedy for their favourite 
genre which goes against the purpose of the 
questionnaire because we needed people to choose 
horror as their favourite genre as the survey was 
about horror films.
in the results to the right shows that peoples favourite 
sub-genre of horror films is zombie. This is the results 
we were looking for because we are making a zombie 
horror so it fits in nicely with the audience’s majority 
favourite. 33.3% of people in the survey voted that 
zombie was their favourite out of the other sub genres. 
Paranormal was the second favourite by 10% and the 
others were a close follow behind by a couple of 
percent. 
On the right it shows the result for our fifth question on 
the survey. The question asked what you would like to 
see in a horror film. The answers where shown in 
percentages of the one that would be wanted to be seen 
the most. The results show that out of the nine people 
who answered the question a large percentage of 
people wanted to see suspense the most followed by 
blood being the second most wanted in a horror film. 
This helps us to develop as we can now put this into 
consideration for our film. 
The results to the right show the results for question six and 
this question was basically asking what type of certification 
do you or would you rather watch. The results display that 
majority of the people who took the survey would rather 
watch a 15 which will be displayed on our horror film as that 
is the target audience that we are aiming at. 
The final set of results shown the right of this text displays the 
results for the comment box question which asked where you 
would recommend for filming for a horror film the majority of 
answers told us to film in abandoned places or woods which is 
a stereotypical place to film for a horror film. 
In conclusion this survey was made to get results of data from 
a selection of people in our target audience overall the results 
were very good and helped us through the procedure of our 
horror film.

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Analysis of results in survey

  • 1. To start off my audience research I made a questionnaire for my horror film and this was collected over a week period this was carried out on survey monkey and this automatically collected data on the computer. The bar chart below shows the results for the first question on the survey that distinguishes what gender you are. The results show that the majority of people who took the survey where male 62.50% and female 37.50%. In this pie chart to the right shows the results for the second question on the survey which askes how old you are. This is specific for our movie as we need to see what age of people will be watching our genre of horror film. The question results show that the majority of people who took the survey where of 18 and under. The certification of our horror film is a 15 which fits in nicely with our results on the questionnaire. In the results to the right it shows the results for the third question on the survey for our horror film. The majority of people chose comedy for their favourite genre which goes against the purpose of the questionnaire because we needed people to choose horror as their favourite genre as the survey was about horror films.
  • 2. in the results to the right shows that peoples favourite sub-genre of horror films is zombie. This is the results we were looking for because we are making a zombie horror so it fits in nicely with the audience’s majority favourite. 33.3% of people in the survey voted that zombie was their favourite out of the other sub genres. Paranormal was the second favourite by 10% and the others were a close follow behind by a couple of percent. On the right it shows the result for our fifth question on the survey. The question asked what you would like to see in a horror film. The answers where shown in percentages of the one that would be wanted to be seen the most. The results show that out of the nine people who answered the question a large percentage of people wanted to see suspense the most followed by blood being the second most wanted in a horror film. This helps us to develop as we can now put this into consideration for our film. The results to the right show the results for question six and this question was basically asking what type of certification do you or would you rather watch. The results display that majority of the people who took the survey would rather watch a 15 which will be displayed on our horror film as that is the target audience that we are aiming at. The final set of results shown the right of this text displays the results for the comment box question which asked where you would recommend for filming for a horror film the majority of answers told us to film in abandoned places or woods which is a stereotypical place to film for a horror film. In conclusion this survey was made to get results of data from a selection of people in our target audience overall the results were very good and helped us through the procedure of our horror film.