http://www.geographyalltheway.com/in/ib-global-interactions/glocalization.htm

1. Glocalization

2. Distinguish
between the terms
globalization and
glocalization.

3. globalization “The growing interdependence
of countries worldwide through
the increasing volume and
variety of cross-border
transactions in goods and
services and of international
capital flows, and through the
more rapid and widespread
diffusion of technology”
(source: IMF).

4. glocalization A term that was invented to
emphasize that the
globalization of a product is
more likely to succeed when
the product or service is
adapted specifically to each
locality or culture in which it is
marketed.

5. A croque-monsieur is a hot ham and cheese (typically
emmental or gruyère) grilled sandwich. It originated in
France as a fast-food snack served in cafés and bars.

10. Taipei McDonalds. Shrimp burger with a ric

16. Notes on a food
a nd non-food
example of
glocalization

17. Examine the extent to
which commercial
activities at a local
scale have become
globalized.

18. local scale

19. How are commercial
activities in your
local area
globalized?

20. How are
commercial
activ ities in your
local area
globalized?

21. Examine the
reasons why the
level and rate of
adoption varies
from place to place.

23. ➡ Thelevel of economic development of
countries and regions.

24. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.

25. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.
➡ Contrasts between urban and rural areas.

26. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.
➡ Contrasts between urban and rural areas.
➡ The level of infrastructure.

27. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.
➡ Contrasts between urban and rural areas.
➡ The level of infrastructure.
➡ Cultural acceptance of global business

28. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.
➡ Contrasts between urban and rural areas.
➡ The level of infrastructure.
➡ Cultural acceptance of global business
➡ Government reaction to foreign direct
investment and the presence of foreign
business.

29. ➡ The level of economic development of
countries and regions.
➡ The size of markets in terms of population.
➡ Contrasts between urban and rural areas.
➡ The level of infrastructure.
➡ Cultural acceptance of global business
➡ Government reaction to foreign direct
investment and the presence of foreign
business.
➡ Economic activity at the local level.

30. Examin e the reasons
why the level and rate
of a doption varies
from pl ace to place
for a certain brand