6. Response Department The advertisement that appears in the newspaper begins its journey several weeks ahead of the final print. All the advertisements are being taken through the advertisement agency only. This arrangement is beneficial for the newspaper.
18. News Print Industry Newspaper publishing and printing across the world are taking a new shape these days. The reasons being
19. News Print Industry New business models are being devised to meet the demands of the changing scenario. Therefore, it is high time that the newspaper publishers in India too assess the future trends and formulate strategies to fulfill the varying requirements of customers; be it readers or advertisers.