Advance SEO Training Manual for Professional SEO Experts. Professional SEO Techniques for SEO Experts.

1. Presented By: Gaurang Trivedi & Alpesh Patel Advance SEO & Online Marketing Tactics

9. We repeat the techniques mentioned above until we are in the top 10, if not #1, on Google and are 100% satisfied with SEs placement for 3 specific keywords. Once satisfactory placement has been achieved, we move to the next set of (3) keywords. We focus on 3 keywords at a time but you may go after an unlimited # of keyword phrases over the life of your campaign. Without executing a strong link building plan, you will fail to achieve and sustain top 10 placements on the major search engines. GT SEO PROFESSIONAL INDIA A Glance at Off-Page SEO Process / Link Building

11. Creating a Conversion Friendly Website: With the help of Google analytics, we are able to figure out what visitors are doing and how to change content, site structure and designs to force visitors in the lead path. We test variations of design, pages and placement to make sure each page is performing to its greatest potential. Split testing is a well known technique used to figure out what happens when someone lands on your page and how to optimize the page for conversions. GT SEO PROFESSIONAL INDIA CTA Marketing and Conversion Optimization

13. Social media optimization (SMO) is the process of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization; the other method is search engine optimization - SEO. There are two categories of SMO methods: (a) Social media features added to the content itself, including: RSS feeds, social news and sharing buttons, user rating and polling tools, and incorporating third-party community functionalities like images and videos. (b) Promotional activities in social media aside from the content being promoted, including: blogging, commenting on other blogs, participating in discussion groups, and posting status updates on social networking profiles GT SEO PROFESSIONAL INDIA Process of Social Media Optimization / Social Media Marketing

16. The goal is to have people speak about your brand in a positive sense by achieving, maintaining and improving a positive online opinion about it. Online Reputation Management is the strategy of an entity to manage the online buzz and sentiment about itself by engaging people positively. Online Reputation Management is growing importance by the day. With information spreading lightening fast on internet, monitoring search results for your brand, trademark or product becomes extremely important. GT SEO PROFESSIONAL INDIA Online Search Engine Reputation Management (ORM)

18. Without looking at the results of search engine marketing campaigns, the rankings for any keyword phrases we've targeted, where traffic comes from, what keywords are driving traffic and conversion rates, client’s business will remain idle. It is important to review all core data or metrics on a monthly basis and make changes to improve all active marketing campaigns. GT SEO PROFESSIONAL INDIA Innovation Through Analytics Who – What – Why – When – Where

24. GT SEO PROFESSIONAL INDIA If you have any question, please feel free to contact me. E-mail: gaurangmeister@gmail.com [email_address] Skype: gaurang_tri Visit me: http://gtseoprofessionalindia.co.cc/ Thank You!!