Student ch002

SCREEN GRAPHICS CREATED BY: JANA F. KUZMICKI, PH.D. TROY UNIVERSITY-FLORIDA REGION ,[object Object]

Fig. 2.1: The Strategy-Making, Strategy-Executing Process

Developing a Strategic Vision ,[object Object],[object Object],[object Object],[object Object],[object Object],Phase 1 of the Strategy-Making Process A strategic vision describes the route a company intends to take in developing and strengthening its business. It lays out the company’s strategic course in preparing for the future.

Strategic Vision vs. Mission ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Characteristics of a Mission Statement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],A well-conceived mission statement distinguishes a company’s business makeup from that of other profit-seeking enterprises in language specific enough to give the company its own identify!

Setting Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Phase 2 of the Strategy-Making Process

Types of Objectives Required ,[object Object],[object Object],Financial Objectives Strategic Objectives $

[object Object],[object Object],[object Object],[object Object],[object Object],A Balanced Scorecard Approach – Setting Strategic and Financial Objectives The surest path to sustained future profitability year after year is to relentlessly pursue strategic outcomes that strengthen a company’s business position and give it a growing competitive advantage over rivals!

Short-Term vs. Long-Term Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Crafting a Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Phase 3 of the Strategy-Making Process

Fig. 2.1: A Company’s Strategy-Making Hierarchy

Tasks of Corporate Strategy ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Tasks of Business Strategy

[object Object],[object Object],[object Object],[object Object],Tasks of Functional Strategies

Tasks of Operating Strategies ,[object Object],[object Object],[object Object]

What Is a Strategic Plan? Its strategic vision and business mission Its strategy Its strategic and financial objectives A Company’s Strategic Plan Consists of

Implementing and Executing Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],Phase 4 of the Strategy-Making Process

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What Does Strategy Implementation Involve?

Evaluating Performance and Making Corrective Adjustments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Phase 5 of the Strategy-Making Process

[object Object],[object Object],[object Object],[object Object],Corporate Governance: Strategic Role of a Board of Directors

Obligations of a Board of Directors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Student ch002

Recomendados

Recomendados

Mais conteúdo relacionado

Mais procurados

Mais procurados (20)

Destaque

Destaque (17)

Semelhante a Student ch002

Semelhante a Student ch002 (20)

Mais de César Hernández Ganem

Mais de César Hernández Ganem (20)

Último

Último (20)

Student ch002