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1
How To Get
Your Board
Fired Up
About the
Cause
“No Problem Can be
Solved From the
Same Level of
Consciousness That
Created It.”
Albert
Einstein
2
Change YOUR Perspective
1. Take responsibility.
2. Ask them what they
think and listen.
3. You’re in the
motivational business.

3
The Fired-Up System
1.	
  Fire-­‐
Up	
  Your	
  
Board!	
  
2.	
  
Redefine	
  
Fund-­‐
raising	
  
3.	
  Easy	
  
NO	
  ASK	
  
Jobs	
  	
  
5
Board Members Need
A Story to Tell
6
. . . because
they don’t know
what to say.
7
#1 Re-Ignite
Their Passion
Discover Their
Personal Story
Why Do You Care About
Your Organization?
9
1.  What you say
2.  How you say it
3.  Get a reaction
4.  Request for followup
Mingle Exercise =
The Elevator Speech
“Gail, I am putting some of your ideas into action….
At our last Trustee meeting, I asked, “What legacy do you
want to leave from serving on this board?”
Well, you would have thought I had opened the flood gates. One
man told us about his cousin in hospice . . . and how we helped his
family through that terrible time.
This turned out to be the best meeting we've had so far on with
this group in the last 3 years!
This is a wonderful and satisfying change for the better.”
Laurie Taylor, Lower Cape Fear Hospice Foundation
Great Results!
10
SNEEZE (the viral message)
Wherever You Go!
A Deep Discussion
12
A Deeper Discussion
Bring Your
Fundraising
Program Alive
Panel Discussion:
#2 What Are We Raising Money
For?
#3	
  Give	
  Board	
  Members	
  a	
  	
  
Direct	
  Personal	
  Experience	
  	
  
of	
  Your	
  Impact	
  in	
  the	
  World	
  	
  
14
#3 Mission Moments for Board Members	
  
16
A Word
About
Nonprofit BOARDS
Is This Your Board?
17
Is	
  This	
  Your	
  Board?	
  
Is This Your Board?
18
Is This Your
Board?
High
Level
People
Doing
Low
Level
Work?
Is This Your Board?
Is This Your Board?
Is This Your Board?
20
Is This Your Board?Boring Meetings = A Bored Board
 #4 Liven Up Your Board
Meetings
Liven Up Your Board Meetings
1.  Fireside	
  chat	
  with	
  the	
  ED.	
  
2.  Blow	
  up	
  the	
  agenda.	
  	
  
3.  Focus	
  on	
  problems,	
  challenges,	
  or	
  broad	
  
issues.	
  	
  
12 WAYS TO LIVEN UP
A BOARD MEETING
www.gailperry.com
Is	
  This	
  Your	
  Board?	
  
Is This Your Board?
23
Reasons to Return to a Meeting
1.  Learning
2.  Recognition
3.  Efficient
4.  Effective
5.  Irritants deal with
6.  Have fun!
24
A Board Member
Deserves
a TERRIFIC
Experience!
What Do Board Members Want?
•  Board members they want to meet
•  Admire the CEO
•  NOT All work and no play
•  Trust
•  Bonded team
•  Stimulating meetings
•  REAL work
What Nonprofit Boards Want
June Bradham
Motivate Board Members:
•  Is it personally satisfying?
•  Do I like the group?
•  Am I passionate about the cause?
•  Do I respect the CEO?
•  Is my time respected?
•  MONEY FOLLOWS EXPERIENCE
What Nonprofit Boards Want
June Bradham
26
27
Don’t Burn Out Your
Board Members!
10	
  Basic	
  ResponsibiliCes	
  of	
  Nonprofit	
  Boards	
  
1.  Determine	
  the	
  organizaKon’s	
  mission	
  and	
  purpose	
  	
  
2.  Select	
  the	
  chief	
  execuKve	
  
3.  Provide	
  proper	
  financial	
  oversight	
  
4.  Ensure	
  adequate	
  resources.	
  
5.  Ensure	
  legal	
  and	
  ethical	
  integrity	
  and	
  maintain	
  accountability.	
  
6.  Ensure	
  effecKve	
  organizaKonal	
  planning.	
  
7.  Recruit	
  and	
  orient	
  new	
  board	
  members	
  and	
  assess	
  board	
  
performance.	
  
8.  Enhance	
  the	
  organizaKon’s	
  public	
  standing.	
  
9.  Determine,	
  monitor,	
  and	
  strengthen	
  the	
  organizaKon’s	
  
programs	
  and	
  services.	
  
10. Support	
  the	
  chief	
  execuKve	
  and	
  assess	
  his	
  or	
  her	
  performance.	
  
- Boardsource quoted in GPA blog post
29
Is Your Board Focused on
MANAGING your organization
Or
ADVANCING THE MISSION?
Group Process	
  
30
A Nonprofit Board as a
“Group”
31
The Solution?
Don’t Forget! 	
  
Peer pressure
Drives
Performance
32
#5 Give Them Social Time
#5 Give Them Social Time
34
Social Time For
Board Members
Builds
Trust and
Collegiality
7 Insider Secrets of
High Performing Boards
1.  Ground rules.
2.  Clear expectations.
3.  Team spirit.
4.  Trust.
5.  Partnership with CEO.
6.  Commitment to action.
7.  Social Time.
35
#6 Specific Action Items
What do they need
TO DO
in the next
three months?
37
A Fired-Up Board:
#1 Re-Ignite their passion
#2 What are we raising $ for?
#3 Mission moments
#4 Interesting meetings
#5 Social time
#6 Focus on action items
Last	
  Word	
  on	
  the	
  BOARD	
  
“If the rate of change
on the outside
exceeds
the rate of change on
the inside,
the end is near.”
Jack Welch
38
Next	
  Webinars	
  	
  
Dec.	
  7:	
  Last	
  Minute	
  Strategies	
  to	
  Raise	
  The	
  Money	
  You	
  Need	
  
Jan	
  12:	
  2011	
  Trend	
  Outlook:	
  	
  
Seven	
  New	
  Rules	
  for	
  Fundraising	
  in	
  Changing	
  Times	
  
Feb:	
  Create	
  an	
  Engaged,	
  EnthusiasKc	
  Board	
  Full	
  of	
  Passion	
  for	
  
the	
  Cause	
  
Weekly	
  NEWSLETTER	
  	
  
www.gailperry.com	
  
LinkedIn,	
  Facebook	
  and	
  Twiber	
  	
  
@gailperrync	
  
39

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Afp toronto create an engaged passionate board2

  • 1. 1 How To Get Your Board Fired Up About the Cause
  • 2. “No Problem Can be Solved From the Same Level of Consciousness That Created It.” Albert Einstein 2
  • 3. Change YOUR Perspective 1. Take responsibility. 2. Ask them what they think and listen. 3. You’re in the motivational business. 3
  • 4. The Fired-Up System 1.  Fire-­‐ Up  Your   Board!   2.   Redefine   Fund-­‐ raising   3.  Easy   NO  ASK   Jobs    
  • 5. 5 Board Members Need A Story to Tell
  • 6. 6 . . . because they don’t know what to say.
  • 8. Why Do You Care About Your Organization?
  • 9. 9 1.  What you say 2.  How you say it 3.  Get a reaction 4.  Request for followup Mingle Exercise = The Elevator Speech
  • 10. “Gail, I am putting some of your ideas into action…. At our last Trustee meeting, I asked, “What legacy do you want to leave from serving on this board?” Well, you would have thought I had opened the flood gates. One man told us about his cousin in hospice . . . and how we helped his family through that terrible time. This turned out to be the best meeting we've had so far on with this group in the last 3 years! This is a wonderful and satisfying change for the better.” Laurie Taylor, Lower Cape Fear Hospice Foundation Great Results! 10
  • 11. SNEEZE (the viral message) Wherever You Go!
  • 12. A Deep Discussion 12 A Deeper Discussion
  • 13. Bring Your Fundraising Program Alive Panel Discussion: #2 What Are We Raising Money For?
  • 14. #3  Give  Board  Members  a     Direct  Personal  Experience     of  Your  Impact  in  the  World     14
  • 15. #3 Mission Moments for Board Members  
  • 17. Is This Your Board? 17
  • 18. Is  This  Your  Board?   Is This Your Board? 18 Is This Your Board?
  • 20. Is This Your Board? Is This Your Board? Is This Your Board? 20 Is This Your Board?Boring Meetings = A Bored Board
  • 21.  #4 Liven Up Your Board Meetings
  • 22. Liven Up Your Board Meetings 1.  Fireside  chat  with  the  ED.   2.  Blow  up  the  agenda.     3.  Focus  on  problems,  challenges,  or  broad   issues.     12 WAYS TO LIVEN UP A BOARD MEETING www.gailperry.com
  • 23. Is  This  Your  Board?   Is This Your Board? 23 Reasons to Return to a Meeting 1.  Learning 2.  Recognition 3.  Efficient 4.  Effective 5.  Irritants deal with 6.  Have fun!
  • 24. 24 A Board Member Deserves a TERRIFIC Experience!
  • 25. What Do Board Members Want? •  Board members they want to meet •  Admire the CEO •  NOT All work and no play •  Trust •  Bonded team •  Stimulating meetings •  REAL work What Nonprofit Boards Want June Bradham
  • 26. Motivate Board Members: •  Is it personally satisfying? •  Do I like the group? •  Am I passionate about the cause? •  Do I respect the CEO? •  Is my time respected? •  MONEY FOLLOWS EXPERIENCE What Nonprofit Boards Want June Bradham 26
  • 27. 27 Don’t Burn Out Your Board Members!
  • 28. 10  Basic  ResponsibiliCes  of  Nonprofit  Boards   1.  Determine  the  organizaKon’s  mission  and  purpose     2.  Select  the  chief  execuKve   3.  Provide  proper  financial  oversight   4.  Ensure  adequate  resources.   5.  Ensure  legal  and  ethical  integrity  and  maintain  accountability.   6.  Ensure  effecKve  organizaKonal  planning.   7.  Recruit  and  orient  new  board  members  and  assess  board   performance.   8.  Enhance  the  organizaKon’s  public  standing.   9.  Determine,  monitor,  and  strengthen  the  organizaKon’s   programs  and  services.   10. Support  the  chief  execuKve  and  assess  his  or  her  performance.   - Boardsource quoted in GPA blog post
  • 29. 29 Is Your Board Focused on MANAGING your organization Or ADVANCING THE MISSION?
  • 30. Group Process   30 A Nonprofit Board as a “Group”
  • 32. Don’t Forget!   Peer pressure Drives Performance 32
  • 33. #5 Give Them Social Time #5 Give Them Social Time
  • 34. 34 Social Time For Board Members Builds Trust and Collegiality
  • 35. 7 Insider Secrets of High Performing Boards 1.  Ground rules. 2.  Clear expectations. 3.  Team spirit. 4.  Trust. 5.  Partnership with CEO. 6.  Commitment to action. 7.  Social Time. 35
  • 36. #6 Specific Action Items What do they need TO DO in the next three months?
  • 37. 37 A Fired-Up Board: #1 Re-Ignite their passion #2 What are we raising $ for? #3 Mission moments #4 Interesting meetings #5 Social time #6 Focus on action items
  • 38. Last  Word  on  the  BOARD   “If the rate of change on the outside exceeds the rate of change on the inside, the end is near.” Jack Welch 38
  • 39. Next  Webinars     Dec.  7:  Last  Minute  Strategies  to  Raise  The  Money  You  Need   Jan  12:  2011  Trend  Outlook:     Seven  New  Rules  for  Fundraising  in  Changing  Times   Feb:  Create  an  Engaged,  EnthusiasKc  Board  Full  of  Passion  for   the  Cause   Weekly  NEWSLETTER     www.gailperry.com   LinkedIn,  Facebook  and  Twiber     @gailperrync   39