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why  be *  should tune into  Social Media socialmedia.be *built environment t: @fairsnape martin brown e: fairsnape@gmail.com
people   collaborate not systems or organisations
“ we  don’t   trust  you! “ we  don’t   trust  you! we  trust  you! “ we  don’t   we  do
we struggle with email and associated information overload and still  a bit of the  paper stuff …
social  networking   now a key  be  issue
Why  social   media.be Its where  you will find  your clients, competitors, staff, suppliers, contractors, friends - people Its not a new thing but a  new way of doing old things ,  … . like talking and communicating  opening   doors   for individuals to hold   conversations   and   form   relationships   across organisation boundaries.
 
doing good stuff together
“ There go my people. I must find out where they are going so I can lead them.” ‐  French politician Alexandre Ledru‐Rollin
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Shhhhsh   …  Listen … people are talking ,[object Object],[object Object],[object Object],[object Object]
“ Business leaders need to  unlock   the potential of social media
 
“ to  transmit   or to receive
How do I find  you
using social media … built  environment
and then engage it’s a conversation not a monologue listen
It’s what makes your business  your community share
…  a bit like sending out  coffee morning invites and not turning up? be real shout? hide? be yourself!
Do you connect with the top  50 tweeters in your discipline? how can you help each other? influence’d
create an online profile and then do nothing don’t …  a bit like sending out  coffee morning invites and not turning up?
 
emerging futures built  environment
 
Augmented Reality PHONE CAM + GPS + COMPASS + {YOUR} WEB DATA + LOCATION + TWITTER information property performance safety Water Construction Pipe Lane BB7 2RE £1.6m 34 weeks CO2  46T/£100k AFR: 2.3 Waste: 6T/£100k
LOCATION + TWITTER + FM + COMMENTS What if facilities users and visitors posted views and comments about your services online,  and  got rewarded for doing so?  Meet foursquare Starbucks FT.com Hotels Here and now …
time to  share questions … discussion …  thank you  t: @fairsnape martin brown e: fairsnape@gmail.com

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Social media dot be

  • 1. why be * should tune into Social Media socialmedia.be *built environment t: @fairsnape martin brown e: fairsnape@gmail.com
  • 2. people collaborate not systems or organisations
  • 3. “ we don’t trust you! “ we don’t trust you! we trust you! “ we don’t we do
  • 4. we struggle with email and associated information overload and still a bit of the paper stuff …
  • 5. social networking now a key be issue
  • 6. Why social media.be Its where you will find your clients, competitors, staff, suppliers, contractors, friends - people Its not a new thing but a new way of doing old things , … . like talking and communicating opening doors for individuals to hold conversations and form relationships across organisation boundaries.
  • 7.  
  • 8. doing good stuff together
  • 9. “ There go my people. I must find out where they are going so I can lead them.” ‐ French politician Alexandre Ledru‐Rollin
  • 10.
  • 11. “ Business leaders need to unlock the potential of social media
  • 12.  
  • 13. “ to transmit or to receive
  • 14. How do I find you
  • 15. using social media … built environment
  • 16. and then engage it’s a conversation not a monologue listen
  • 17. It’s what makes your business your community share
  • 18. … a bit like sending out coffee morning invites and not turning up? be real shout? hide? be yourself!
  • 19. Do you connect with the top 50 tweeters in your discipline? how can you help each other? influence’d
  • 20. create an online profile and then do nothing don’t … a bit like sending out coffee morning invites and not turning up?
  • 21.  
  • 22. emerging futures built environment
  • 23.  
  • 24. Augmented Reality PHONE CAM + GPS + COMPASS + {YOUR} WEB DATA + LOCATION + TWITTER information property performance safety Water Construction Pipe Lane BB7 2RE £1.6m 34 weeks CO2 46T/£100k AFR: 2.3 Waste: 6T/£100k
  • 25. LOCATION + TWITTER + FM + COMMENTS What if facilities users and visitors posted views and comments about your services online, and got rewarded for doing so? Meet foursquare Starbucks FT.com Hotels Here and now …
  • 26. time to share questions … discussion … thank you t: @fairsnape martin brown e: fairsnape@gmail.com

Notas do Editor

  1. Thank you for viewing and or dowloading. Please think twice or thrice about printing this presentation. It is designed to run on the screen (black screens use less energy and have more impact in presentation) If you would like the commentary and notes please contact me via the details at the bottom of the slides.