1. (877) 59 - COACH (592-6224)
Creating a
Healthy and
Productive
Online
Reputation

2. (877) 59 - COACH (592-6224)
• Founder and CEO of Forward Progress
• Creator of MYSocialTutor.com
• Over 30 years in Business Coaching and Training
• Campaign Development in Social Media
• Call Center, Internet, eMarketing, Event Management,
• Lead Generation, Web Seminars, eSelling
• Trained over 75,000 People in 35 Countries
• Over Two Billion Dollars Sales, 50 Million Leads, Coach and Trained
Thousands of People using Internet Based Lead Generation
• Financial Services, Real Estate, Professional Services, Legal, Accounting,
Manufacturing, Coaching, Educational, Insurance, Agencies, Auto, Retail,
Banking and Channel Sales…..
Dean DeLisle – Social Media Coach

3. (877) 59 - COACH (592-6224)
Social Networks
How they work

4. (877) 59 - COACH (592-6224)
Interesting Facebook Stats
• More than One Billion active users
• 50% of all active users log on to Facebook in any given day
• More than 35 million users update their status each day
• More than 60 million status updates posted each day
• More than 3 billion photos uploaded to the site each month
• More than 5 billion pieces of content (web links, news stories,
blog posts, notes, photo albums, etc.) shared each week
• More than 3.5 million events created each month
• More than 3 million active Pages on Facebook
• More than 1.5 million local businesses have active Pages on Facebook
• More than 20 million people become fans of Pages each day
• Pages have created more than 5.3 billion fans
Growing Numbers

5. (877) 59 - COACH (592-6224)
LinkedIn Has Over 200 Million Members
• Average user has 240 “Connections”
• One degree from over 35,000 “Trusted Connections”
• Two degrees from over 3,200,000 “Trusted Connections”
• 1 million new members a week
• 17.8 million members belong to groups
• 1.2 million comments and posts to groups weekly
• 2 billion people searches annually
• 1 million companies have a company page
OVER 1,000 to 1
Growing Numbers

6. (877) 59 - COACH (592-6224)
Growing Numbers
• 100 million Monthly Active Users
• 40 million Photos Per Day
• 8,500 Likes Per Second
• 1,000 Comments Per Second

7. (877) 59 - COACH (592-6224)
ASK!

8. (877) 59 - COACH (592-6224)
• Trusted Colleagues
• Like-minded People hanging out
• Similar Friends and Associations
• You have more “Things” in common
• Similar “Beliefs”
• Recommended “IN”

9. (877) 59 - COACH (592-6224)
STUDENTS
• School Clubs
• Health Club
• Sports
• Theater
• Alumni
PARENTS
• CityCountry Clubs
• Chambers
• Organizations
• Charities
• Religious
• Network Groups

10. (877) 59 - COACH (592-6224)
Think about how this works!

11. (877) 59 - COACH (592-6224)
They Work because. . .
• They do all the things “Traditional” Social Networks do, plus…
• Save Time and Money
• NO Travel
• Connect to More People
• Wider Reach
• Target Groups
• Build Communities
• Do Research
• Create “BUZZ”!
(877) 59 - COACH (592-6224)

12. (877) 59 - COACH (592-6224)
• That Know Them?
• That Don’t Know Them?
• That They Know?
• That They Don’t Know?
Jack Sue Pat Mark

13. (877) 59 - COACH (592-6224)
• Build a personal network
• eReputation
• Find a new job
• Re-connect to old friendsfamily
• Find new friends/family
• Club/Team/Charity connections
• Support
• The list goes on……..
Personal

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What are our Children using?
Top Social Networks
• Instagram
• Twitter
• Facebook
Top Messaging (Direct)
• Snapchat
• Facebook Chat/Messenger
• KIK

15. (877) 59 - COACH (592-6224)
Cyberbullying defined
Cyberbullying affects many adolescents and teens on a daily basis.
Cyberbullying involves using technology, like cell phones and the
Internet, to bully or harass another person.
Cyberbullying can take many forms:
• Sending mean messages or threats to a person's email account or
cell phone
• Spreading rumors online or through texts
• Posting hurtful or threatening messages on social networking sites or
web pages
• Stealing a person's account information to break into their account
and send damaging messages
• Pretending to be someone else online to hurt another person
• Taking unflattering pictures of a person and spreading them through
cell phones or the Internet
• Sexting, or circulating sexually suggestive pictures or messages about
a person
Source: www.cyberbullying.org

16. (877) 59 - COACH (592-6224)
Cyberbullying stats
Despite the potential damage of cyberbullying, it is alarmingly
common among adolescents and teens. According to cyberbullying
statistics from the i-SAFE foundation:
• Over half of adolescents and teens have been bullied online, and
about the same number have engaged in cyberbullying.
• More than 1 in 3 young people have experienced cyber threats online.
• Over 25 percent of adolescents and teens have been bullied
repeatedly through their cell phones or the Internet.
• Well over half of young people do not tell their parents when
cyberbullying occurs.
Source: i-SAFE Foundation

17. (877) 59 - COACH (592-6224)
Cyberbullying Parent & Child Tips
Source: i-SAFE Foundation
• Talk to children about Cyberbullying, explaining that it is wrong and can
have serious consequences.
• Make a rule that they may not send mean and damaging messages or
suggestive pictures and messages. Even if someone else started it.
Make clear consequences such as they will lose their cell phone and
computer privileges for a time.
• Encourage them to tell an adult if cyberbullying is occurring. Tell them if
they are the victims they will not be punished and reassure them that
being bullied is not their fault.
• They should keep cyberbullying messages as proof that the cyber
bullying is occurring.

18. (877) 59 - COACH (592-6224)
Cyberbullying Parent & Child Tips
Source: i-SAFE Foundation
• Try blocking the person sending the messages.
• Children should never tell their password to anyone except a parent and
should not write it down in a place where it could be found by others.
• Children should not share anything through text or instant message on
their cell phone or the internet that they would not want to be made
public.
• Encourage them never to share personal information online or to meet
someone they only know online.

19. (877) 59 - COACH (592-6224)
Cyberbullying Parent & Child Tips
Source: i-SAFE Foundation
• Keep the computer in a shared space like the family room, and do not
allow children to have internet access in their own rooms.
• Encourage them to have times when they turn off the technology, such
as at family meals or after a certain time at night.
• Parents may want to wait until high school to allow their children to have
their own email and cell phone accounts and even then parents should
still have access to the accounts.

20. (877) 59 - COACH (592-6224)
Your ONLINE eReputation is
Permanent!

21. (877) 59 - COACH (592-6224)
Know their Friends

22. (877) 59 - COACH (592-6224)
Effective Posting/Conversation
1. Share another piece of news you
thought was interesting this week
2. Share something great about
what you are learning
3. Share some cool news about your
friends

23. (877) 59 - COACH (592-6224)
Know their Profile Settings

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Lock Down Settings

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Lock Down Settings

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Lock Down Settings

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Lock Down Settings

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Lock Down Settings

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Lock Down Settings

30. (877) 59 - COACH (592-6224)
Worried – you can remove friends!

31. (877) 59 - COACH (592-6224)
Your ONLINE eReputation
is Permanent!
The Do’s For Children:
• Create a complete honest profile
• Only connect to people you know
• Constantly build a career minded network
• Talk about your skills and hobbies
• Post positive pictures and content
• Google yourself (ongoing)
• Lock down your profile to known close friends

32. (877) 59 - COACH (592-6224)
Your ONLINE eReputation
is Permanent!
The Do Not's For Children:
• Accept Friend Requests from strangers (false profiles)
• Publish anything you would not show your parent’s or employer
• Stay connected to inappropriate friends
• Post questionable photos of yourself or anyone else
• Post anything false about yourself or anyone else
• Get caught up in drama or negative dialogue (Cyberbully)
• Join groups who do not serve your career path

33. (877) 59 - COACH (592-6224)
If You Do Nothing
Else!
1. Update and Maintain your profiles
2. Have good discussion…communicate!
3. Have fun – smart fun!
3 Things that will get them in the
right direction…..

34. (877) 59 - COACH (592-6224)
Contact Us
Connect with Us
dean@forwardprogress.net
TWITTER: www.twitter.com/deandelisle
FACEBOOK: www.Facebook/deandelisle/
FAN PAGE: www.Facebook/ForwardProgress
LINKEDIN: www.linkedin.com/in/deandelisle
CONTENT: www.slideshare.net/forwardprogress
Call (877) 592-6224
Questions?
www.ForwardProgress.NET