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Cool Tools for Recruiting Craig Fisher,  VP Ajax Social Media  Founder SocialMediaTalent.com  & TalentNet Live #TNL craig@fishdogs.comTwitter@Fishdogs @FishDogs  #TNL 1
Cool Tools Crowd Booster TwiAngulate Your Own Linkedin Profile The Social CV BizzBizz Location Based Recruiting Services 2 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
Crowdbooster 3
Twiangulate 4
Your Own Linkedin Profile 5
USE KEYWORDS FOR LINKS 6 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
THE RIGHT PHOTO MATTERS 1,000 words 40% more clicks 7 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
You need a photo. LinkedIn registers a 40% uptick in click-throughs to profiles that have photos vs. ones that don't. Your photo matters. There is actually quite a bit of behavioral science behind what makes a great photo.. Men, don’t necessarily smile Men, think about engaging in something interesting, or putting yourself in a setting that suggests an interest beyond work. Men with pets works on dating sites, and we can personally vouch for it working on Twitter and blogs. (We haven't tested this theory on LinkedIn.) Women, smile and look at the camera. For both men and women, interesting is more important than just attractive No party shots—don't have someone else's collar visible in the corner of your profile pic. Don't get hung up on "professional" vs. "personal" It's a "profersonal" world, and the two are intertwined. Your photo should be consistent with your story. If you're in a creative field, you might want a photo that's a bit more... creative. If you're selling insurance benefits, you might want a photo that demonstrates loyalty, stability, and/or family values. Keep your photo consistent. Your visitors are busy; don't suddenly be Gene Simmons tomorrow. That said, keep your photo up to date—no 12 year old photos of you a full head of hair and 35 pounds ago! 8 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
TheSocialCV.com 9
10 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
11 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
12 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
Foursquare 13 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
Foursquare 14 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
Foursquare 15 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
16 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
Questions? 17
Thank You 18

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Cool Tools for Recruiting HRevolution 2011

  • 1. Cool Tools for Recruiting Craig Fisher, VP Ajax Social Media Founder SocialMediaTalent.com & TalentNet Live #TNL craig@fishdogs.comTwitter@Fishdogs @FishDogs #TNL 1
  • 2. Cool Tools Crowd Booster TwiAngulate Your Own Linkedin Profile The Social CV BizzBizz Location Based Recruiting Services 2 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 5. Your Own Linkedin Profile 5
  • 6. USE KEYWORDS FOR LINKS 6 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 7. THE RIGHT PHOTO MATTERS 1,000 words 40% more clicks 7 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 8. You need a photo. LinkedIn registers a 40% uptick in click-throughs to profiles that have photos vs. ones that don't. Your photo matters. There is actually quite a bit of behavioral science behind what makes a great photo.. Men, don’t necessarily smile Men, think about engaging in something interesting, or putting yourself in a setting that suggests an interest beyond work. Men with pets works on dating sites, and we can personally vouch for it working on Twitter and blogs. (We haven't tested this theory on LinkedIn.) Women, smile and look at the camera. For both men and women, interesting is more important than just attractive No party shots—don't have someone else's collar visible in the corner of your profile pic. Don't get hung up on "professional" vs. "personal" It's a "profersonal" world, and the two are intertwined. Your photo should be consistent with your story. If you're in a creative field, you might want a photo that's a bit more... creative. If you're selling insurance benefits, you might want a photo that demonstrates loyalty, stability, and/or family values. Keep your photo consistent. Your visitors are busy; don't suddenly be Gene Simmons tomorrow. That said, keep your photo up to date—no 12 year old photos of you a full head of hair and 35 pounds ago! 8 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 10. 10 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 11. 11 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 12. 12 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 13. Foursquare 13 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 14. Foursquare 14 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 15. Foursquare 15 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.
  • 16. 16 Prepared by Ajax Social Media Inc. Proprietary & Confidential. All rights reserved.