#FIRMday Manchester 27 Sept 13 Manging Your Image on LinkedIn, Mark Williams

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Emma Mirrington

Negócios Tecnologia

Text
Managing Your Image
Mark Williams
@mr_linkedin
Wednesday, 25 September 13

Most professionals are on LinkedIn
Wednesday, 25 September 13

245 million 12 million
2+ every second
Wednesday, 25 September 13

Networking Market Research
Knowledge
Job Hunting
Recruiting
Business Development
Marketing
Internal communication
Sourcing
Wednesday, 25 September 13

LinkedInis now mainstream
Wednesday, 25 September 13

1. Recruiter proﬁle
2. Company page
3. Employee proﬁles
Wednesday, 25 September 13

Recruiter
•Impressive proﬁle?
•Authentic
•Activity
Wednesday, 25 September 13

Company Page
•Information, pictures, videos
•Business focussed
•Careers Page
•Products & Services
•Followers
•Updates
Wednesday, 25 September 13

People
Location
Remuneration
Title Role
Company Values
Wednesday, 25 September 13

“We can’t dictate what our staff put in their proﬁles....
.... because they own them”
Wednesday, 25 September 13

Employees
•Impressive proﬁles?
•Consistency
•Activity / Behavior
•Threat vs opportunity
Wednesday, 25 September 13

LinkedIn Contacts
Wednesday, 25 September 13

Summary
Proﬁle
Activity
Contacts
Company Page
Employees
Wednesday, 25 September 13

uk.linkedin.com/in/mrlinkedin
Wednesday, 25 September 13

mrlinkedin.uk@gmail.com
etn-training.co.uk
@mr_linkedin
Email for
a copy of the
slides
Wednesday, 25 September 13

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