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BancAnalysts Association of Boston
           Conference

            Kevin Kabat
      Chairman, President & CEO

          November 7, 2008


               Fifth Third Bank | All Rights Reserved
Agenda

    Overview
    3Q08 results
    Operating trends
    Credit trends
    Capital position
    Summary and priorities
    Appendix




2                             Fifth Third Bank | All Rights Reserved
Fifth Third overview


            $116 billion assets #13^                                                                              Traverse
                                                                                                                    City

                                                                                                                 Grand Rapids

            $8 billion market cap   #12*                                                                             Detroit
                                                                                                Chicago                  Toledo      Cleveland
                                                                                                                                                  Pittsburgh

            1,298 banking centers                                                                                            Columbus
                                                                                                          Indianapolis
                                                                                                                     Cincinnati
                                                                                                                                     Huntington
            Over 2,300 ATMs                                                                                          Florence
                                                                                    St. Louis    Evansville   Louisville
                                                                                                                         Lexington


            18 affiliates in 12 states                                                                                                                   Raleigh
                                                                                                                 Nashville
                                                                                                                                                 Charlotte


            World’s 5th largest merchant                                                                                                               Raleigh
                                                                                                                        Atlanta


            acquirer**                                                                                                          Augusta




                                                                                                                               Jacksonville


                                                                                                                                        Orlando

                                                                                                                                        Tampa

                                                                                                                                              Naples

    ^ As  of 9/30/2008
                                                                                                                                        Naples
    * As  of 10/14/2008
    ** Nilson, March 2008
3                                         Fifth Third Bank | All Rights Reserved
3Q08 in review
         Strong core operating results offset by higher credit costs, market valuation adjustments
         Reported $0.14 loss per diluted share, compared to $0.61 income per diluted share in 3Q07
           —        Net charge-offs of $463 million, provision expense of $941 million
           —        $51 million pre-tax loss on Fannie and Freddie preferred stock, $27 million loss on BOLI
                    policy, $12 million loss on residual write-downs on 1Q08 auto securitization
           —        $76 million gain on litigation related to Supervisory Goodwill, offset by $36 million of legal
                    expenses
           —        $45 million non-cash charge due to Visa’s settlement with Discover
         Core business momentum remains strong – core pre-tax pre-provision income up 12% from 3Q07*
           —        Net interest income growth of 41% driven by $215 million loan discount accretion from the
                    second quarter First Charter acquisition. Excluding loan discount accretion, net interest
                    income increased 12%
           —        Fee income growth of 5%, up 14% on a core basis, on double digit growth in payments
                    processing, deposit service, corporate banking, and mortgage banking revenue
           —        Average loan growth of 11% and transaction deposit growth of 3%^
         Strong capital position will be further enhanced by U.S. Treasury capital investment of $3.45 billion
           —        Tier 1 capital ratio of 8.6% (pro forma including CPP of 11.6%)
           —        Tangible equity ratio of 6.2% (pro forma including CPP of 9.3%)
    * 3Q08 reported results of 40% year-over-year growth in pre-tax, pre-provision earnings. Excludes $27 million BOLI charge, $215 million in loan discount accretion from
      the acquisition of First Charter, $76 million in revenue and $36 million in expense from a litigation settlement stemming from a prior acquisition, and $45 million in Visa
      litigation expense in 3Q08. Excludes $78 million in Visa litigation expense, $2 million BOLI charge, and $31 million in gains from asset sales in 3Q07; all quarters
     exclude securities gains/losses.
    ^ Loans include held for investment; transaction deposits represent core deposits excluding CDs

4                                                                          Fifth Third Bank | All Rights Reserved
Increasing net interest income

      4.00%                                                                                                                                                  $900
                                                                                                 te: 12%
                                                                            wth ra
                                                                   Core gro                                                                                  $850
      3.80%
                                                                                                                                                             $800

                                                                                                                                                             $750
      3.60%
                                                                                                                                                             $700
      3.40%
                                                                                                                                                             $650

                                                                                                                                                             $600
      3.20%
                                                                                                                                                             $550

      3.00%                                                                                                                                                  $500
                           3Q07                       4Q07                          1Q08                           2Q08*               3Q08*

                                                            Net interest income                                   NIM

    * 3Q08 reported results: 41% year-over-year growth and 4.24% NIM. Results above exclude $130 million charge related to leveraged lease litigation in 2Q08 and
      exclude $31 million and $215 million in loan discount accretion from the First Charter acquisition in 2Q08 and 3Q08, respectively.

5                                                                       Fifth Third Bank | All Rights Reserved
Fee income growth and diversification
      $900
                                                                                                           te: 14%
                                                                                       ra                                                                             YOY
                                                                           Core growth
      $800                                                                                                                                                           growth

      $700
                                                                                                                                       Payment                      +11%
      $600                                                                                                                             processing


      $500
                                                                                                                                       Deposit
                                                                                                                                                                    +13%
      $400                                                                                                                             service
                                                                                                                                       charges

      $300                                                                                                                             Investment                     -5%
                                                                                                                                       advisory
      $200                                                                                                                             Corporate                    +15%
                                                                                                                                       banking
      $100                                                                                                                                                          +74%
                                                                                                                                       Mortgage

                                                                                                                                                                      NM
                                                                                                                                       Secs/other
          $0
                            3Q07                           4Q07                                1Q08                      2Q08                          3Q08
                     Continued strong growth in processing, deposit fees and corporate banking fees
    Reported year-over-year fee income growth of 5%. Results above exclude $76 million in litigation revenue from a prior acquisition and $27 million BOLI charge in 3Q08.
    Excludes $152 million BOLI charge and $273 million Visa IPO gain in 1Q08; excludes $177 million BOLI charge in 4Q07; excludes $31 million of gains from asset sales
    and $2 million in BOLI charge in 3Q07; excludes securities gains/losses in all quarters.
6                                                                        Fifth Third Bank | All Rights Reserved
FTPS: key growth engine
                3Q08 revenue



                          Financial
                         Institutions
          Merchant
                                                                                                         (11% YOY)                                 2-Yr YOY
                            35%
                                                                                  CAGR: 14%
          Services                            $250
                                                                                                                                                  CAGR growth
              38%
                                              $200
                    Bankcard
                                                                                                                                                  +19%   +9%
                       27%
                                              $150


    Merchant                                                                                                                                      +17% +19%
                                              $100
    • 4th Largest U.S. Acquirer
    • Over 37,500 merchants
    • $26.7B in credit/debit processing volume $50
                                                                                                                                                   +7%   +6%
    • Over 5.6B acquired transactions
    • e.g. Nordstrom, Saks, Walgreen's,
                                                $0
      Office Max, Barnes and Noble, U.S.
                                                     3Q06         4Q06         1Q07          2Q07       3Q07      4Q07      1Q08    2Q08   3Q08
      Treasury

    Bankcard
                                                                                   FI/EFT              Bankcard          Merchant
    • $1.7B in outstanding balances
    • 1.6mm cardholders
    • Top three Debit MasterCard Issuer
    • 23rd largest U.S. bankcard issuer

    Financial Institutions
    • 2,700 FI relationships
    • 877mm POS/ATM transactions

7                                                            Fifth Third Bank | All Rights Reserved
Corporate banking

International
                                                                                                      OY)                          2-Yr YOY
                                                                                               (15% Y
• Letters of credit                                                                                                               CAGR growth
                                       $120
                                                                                           15%
                                                                                :
                                                                            CAGR
• Foreign exchange

                                        $90                                                                                       +10%   +14%
Derivatives
• Customer interest rate derivatives                                                                                              -10%   -29%
                                        $60
                                                                                                                                   +8%   +11%

Capital markets lending fees
• Institutional Sales                   $30
                                                                                                                                  +33%   +36%
• Asset securitization/conduit fees
• Loan/lease syndication fees
                                         $0
                                              3Q06      4Q06         1Q07          2Q07     3Q07    4Q07    1Q08   2Q08   3Q08

Business lending fees
                                               International                                       Business lending
• Commitment and other loan fees               Derivatives                                         Capital markets lending fees




8                                                Fifth Third Bank | All Rights Reserved
Strong operating performance…
     $800
                                                                                                       %
                                                                                            h rate: 12
                                                                                    gs growt
                                                                          ion earnin
                                                               pre-provis
                                                           tax
                                                  Core pre-
     $700


     $600


     $500


     $400


     $300
                            3Q07                           4Q07                               1Q08                       2Q08                           3Q08
    3Q08 reported results of 40% growth in pre-tax, pre-provision earnings. 3Q08 results above exclude $27 million BOLI charge, $215 million in loan discount accretion
    from the acquisition of First Charter, $76 million in revenue and $36 million in expense from a litigation settlement stemming from a prior acquisition, and $45 million in
    Visa litigation expense. 2Q08 results above exclude $31 million loan discount accretion and $130 million leveraged lease charge. 1Q08 results above exclude $152
    BOLI charge, $273 Visa IPO gain and $152 million reversal of Visa litigation expenses. 4Q07 results above exclude $177 million BOLI charge and $94 million in Visa
    litigation expense; 3Q07 results exclude $78 million in Visa litigation expense, $2 million BOLI charge, and $31 million in gains from asset sales; all quarters exclude
    securities gains/losses.
9                                                                          Fifth Third Bank | All Rights Reserved
…offset by credit costs

                                                                                  wth rate: 12%
                                                                 ion earnings gro
                                                          -provis
                                         Core pre-tax pre
        $800

        $600

        $400

        $200

            $0

      -$200                                                                                                          Net
                                                                                                                   charge-
      -$400                                                                                                          offs

      -$600
                                                                                                                  Additional
                                                                                                                  provision
      -$800

     -$1,000
                             3Q07               4Q07                        1Q08                    2Q08   3Q08
     See note on p. 9 for adjustments.
10                                                        Fifth Third Bank | All Rights Reserved
Real estate driving credit deterioration
                                   Total NPAs                                                                                                           Total NCOs

 3,000,000
                                                                                                                    500,000
                                                                                              th
                                                                                         ow
 2,500,000                                                                            gr                                                                                                                         th
                                                                                  %                                                                                                                         ow
                                                                             29                                                                                                                          gr
                                                                                                           Res 400,000                                                                               %
                                                                                                                                                                                                34
                                                                                                           RE
                                                                       th                                                                                                                                                  Res
                                                                  ow
 2,000,000                                                      gr                                                                                                                                                         RE
                                                                                                                                                                                         wth
                                                                                                                                                                                     g ro
                                                            %
                                                       38
                                                                                                                                                                              25 %
                                                                                                                    300,000
                                                  th
 1,500,000                                     ow                                                                                                                     th
                                          gr                                                                                                                       ow                                                     CRE
                                      %                                                                                                                          gr
                                   50                                                                                                                        %
                                                                                                                                                        58
                                                                                                           CRE
                                                                                                                    200,000
                           wth
 1,000,000             g ro                                                                                                                      w th
                51 %                                                                                                                         g ro
                                                                                                                                      52 %

                                                                                                                    100,000
     500,000


          0                                                                                                                   0
         Q3 2007          Q4 2007               Q1 2008                 Q2 2008                    Q3 2008                  Q3 2007                Q4 2007             Q1 2008            Q2 2008                     Q3 2008
                                                                                                                                          C&I/Lease                    Auto                    Credit Card
               C&I/Lease            Auto/Other                         CRE               Res RE                                           Other                        CRE                     Res RE


                                 NPA, charge-off growth driven by residential, commercial real estate
11                                                                                              Fifth Third Bank | All Rights Reserved
Michigan and Florida: most stressed markets
                                     Total NPAs                                                                                                                  Total NCOs


3,000,000                                                                                                              500,000
                                                                                           th
                                                                                      ow                                                                                                                                       th
                                                                                   gr
2,500,000                                                                                                                                                                                                                   ow
                                                                                                                                                                                                                       gr
                                                                               %
                                                                            29                                         400,000                                                                                     %
                                                                                                                                                                                                              34
                                                                                                        Highest
                                                                       th                                                                                                                               th
                                                                  ow
2,000,000                                                                                                                                                                                            ow
                                                                                                        stress                                                                                                                      Highest
                                                               gr                                                                                                                               gr
                                                                                                                                                                                            %
                                                                                                        markets
                                                           %                                                                                                                           25                                           stress
                                                      38                                                               300,000
                                                                                                                                                                                                                                    markets
                                                                                                                                                                                  th
1,500,000                                        th                                                                                                                            ow
                                              ow                                                                                                                          gr
                                         gr                                                                                                                           %
                                     %                                                                                                                           58
                                50
                                                                                                                       200,000                              th
                           th
                                                                                                                                                         ow
1,000,000              row                                                                                                                          gr
                    %g                                                                                                                          %
               51                                                                                                                          52

                                                                                                                       100,000
     500,000


           -                                                                                                                       -
          Q3 2007          Q4 2007                Q1 2008               Q2 2008                 3Q 2008                          Q3 2007                  Q4 2007                 Q1 2008              Q2 2008                 Q3 2008

               Other SE                        National                     Other MW
                                                                                                                                                Other SE                         National                    Other MW
               Michigan                        Florida
                                                                                                                                                Michigan                         Florida



                                                  NPA, charge-off growth driven by Florida and Michigan

12                                                                                               Fifth Third Bank | All Rights Reserved
Portfolio performance drivers
                                                                                                                   Performance Largely Driven By
                            No Previous Lending
                                                                                                 Geography:
          Subprime
                                                                                                     Florida, Michigan most stressed (3Q08 C/O ratio)
          Option ARMs
                                                                                                      − Total loan portfolio 4.74%

                                                                                                            Commercial portfolio 5.14%
                                                                                                        −

                                                                                                            Consumer portfolio 4.10%
                                                                                                        −
               Discontinued or Suspended Lending                                                     Remaining Midwest, Southeast performance
                                                                                                     reflects economic trends (3Q08 C/O ratio)
                                                                                                      − Total loan portfolio 1.06% ex-FL/MI
       Discontinued:
                                                                                                            Commercial portfolio 0.72% ex-FL/MI
          Brokered home equity ($2.4B)                                                                  −

                                                                                                            Consumer portfolio 1.60% ex-FL/MI
                                                                                                        −

       Suspended:
                                                                                                 Products:
          Homebuilder/residential development ($3.1B)
                                                                                                   Homebuilder/developer charge-offs $163 million in
          Other non-owner occupied commercial RE ($9.4B)
                                                                                                   3Q08
                                                                                                    − Total charge-off ratio 2.17% (1.46% ex-HBs)
       Saleability:                                                                                         Commercial charge-off ratio 2.07% (0.86% ex-
                                                                                                        −
                                                                                                            HBs)
         All mortgages originated for intended sale*
                                                                                                     Brokered home equity charge-offs 5.05% in 3Q08
                                                                                                      − Direct home equity portfolio 1.00%



     * Residential construction-related consumer mortgages intended to be held in portfolio until permanent financing complete. Jumbo mortgage originations currently being
     held due to market conditions.
13                                                                       Fifth Third Bank | All Rights Reserved
Loss mitigation activities

     Reset policies and guidelines
      — Eliminated all brokered home equity production
      — Significantly tightened underwriting limits and exception authorities
      — Further restrictions on consumer guidelines for weaker geographies
      — Suspended all new residential development lending and non-owner occupied
        commercial property lending
      — New concentration limits for commercial portfolio
     Loss mitigation and containment
      — Implemented Watch and Criticized Asset Reduction initiative
      — Major expansion of commercial and consumer workout teams
      — Implemented aggressive home equity line management program
      — Expanded consumer credit outreach program
      — Rigorous review of geographic exposures
      — Continue to evaluate potential sales of problem loans

14                                    Fifth Third Bank | All Rights Reserved
Strong capital position
     •    Capital plan and targets designed to help ensure strong capital levels, positioning Fifth Third
          to absorb significant potential losses and provisions in a potentially more difficult
          environment through 2009
     •    Revised capital targets in June 2008 in order to provide greater cushion

                                                                                                             Regulatory
                                                 3Q08 pro forma for
              Ratio                3Q08                                                       Target      “well- capitalized”
                                                    $3.45B CPP
                                                                                                              minimum
         Tier 1 Capital            8.6%                     11.6%                              8-9%              6%
         Total Capital             12.3%                    15.3%                            11.5-12.5%          10%
         TE/TA                     6.2%                      9.3%                              6-7%              N/A

     •    Strengthened Fifth Third’s capital position through several capital actions:
           — Capital actions intended to maintain a Tier 1 ratio within target range if credit cycle
                significantly deteriorates without further capital issuance
                            Capital issuance – Issued $1.1 billion of Tier 1 capital in the form of convertible
                      –
                          preferred securities - achieved new Tier 1 target immediately
                            Dividend reduction – Reducing quarterly common dividend to $0.15 per share,
                      –
                          conserves $1.2 billion in common equity through the end of 2009 relative to
                          previous $0.44 level per share
                      – Asset sales/dispositions – No longer pursuing additional capital via sale of non-
                        core businesses but will continue to evaluate businesses from a strategic
                        planning perspective
          Received preliminary approval for U.S. Treasury investment of $3.45 billion in senior preferred
          stock
15                                                 Fifth Third Bank | All Rights Reserved
Strong capital position
                                                 11.1
                                                         10.7
                                                                 9.6       9.5       9.3        9.3
                                     TE
                                                                                                           8.5     8.4
                                   Impact                                                                                  8.3   8.0     7.8
                                                                                                                                                7.1
                Tangible
                 Equity/
                                                                                                                                                      4.9
                Tangible
                                                                                                                                                            3.7
                 Assets             3Q08                 8.1
                                                 7.6              6.9      7.0        6.6                  5.8
                                                                                                6.2                6.4    5.7    5.2
                                     TE                                                                                                 5.4




                                                CMA      COF      MI       KEY       ZION       FITB     HBAN      STI     RF    USB    BBT    WFC/   MTB   PNC/
                                                                                                                                               WB*          NCC*
                                                 14.3

                                     Tier 1              12.3    11.9
                                    Impact                                11.6       11.5
                                                                                               10.9       10.9     10.8   10.4   10.3   10.2   10.0
                                                                                                                                                      8.9
                                                                                                                                                            7.8
                  Tier 1
                                    3Q08
                                    Tier 1       11.3    9.4     8.9       8.6       8.5        8.1                8.5
                                                                                                          7.9             7.5    7.4    8.2




                                                COF      BBT    HBAN FITB            USB       ZION        MI      KEY    RF     CMA    STI    PNC/ WFC/    MTB
                                                                                                                                               NCC* WB*
     Source: SNL Financial and company reports. Uses 6/30/2008 data where 9/30/2008 data is unavailable. CPP impact calculated as CPP dollar amount divided by
     most recently disclosed risk-weighted assets and tangible assets per SNL.
     *PNC/NCC capital ratios from 10/24/2008 investor presentation on tangible equity basis. WFC/WB capital ratios year-end estimates from 10/03/2008 investor
     presentation. Adjusted to reflect $5 billion in additional CPP preferred shares, $10 billion of additional common equity, and tangible equity effect.
16                                                                       Fifth Third Bank | All Rights Reserved
Fifth Third differentiators
     Integrated affiliate delivery model

     Strong sales culture

     Operational efficiency

     Streamlined decision making

     Integrated payments platform (FTPS)

     Acquisition integration

     Customer satisfaction


17                             Fifth Third Bank | All Rights Reserved
Freedom Bank
     • 1.16% deposit premium – assumed all
       deposits

     • Exclusive right to purchase branches at
       appraised value within 90 days of close

     • Increases market share from 8th to 4th in
       Bradenton-Sarasota-Venice MSA
     Bradenton-Sarasota-Venice, FL
                                                  2008       2008
                                     2008         Total      Total
                                    Number     Deposits in  Market
      2008                            of         Market     Share
      Rank Institution (ST)        Branches      ($000)       (%)
        1  Bank of America                38      3,563,501    21.31
        2  Wachovia Corp.                 34      3,123,006    18.68
        3  SunTrust                       35      1,812,254    10.84
        4  Pro Forma Fifth Third          17        685,391     4.10
        4  Century Financial Group        10        657,159     3.93
        5  Corp.                           8        532,228     3.18
        6  BB&T                           16        462,948     2.77
        7  Northern Trust                  4        433,101     2.59
        8  Fifth Third                    13        420,807     2.52
        9  Regions Financial              22        413,923     2.48
       10  RBC Centura                    12        355,152     2.12
       11  Bank of Commerce                3        291,141     1.74
       12  Colonial BancGroup              8        283,775     1.70
       13  LandMark Financial              6        265,416     1.59
       14  Freedom Bank                    4        264,584     1.58
       15  Superior Bancorp                3        250,859     1.50
           Total                         336     16,721,587
18                                                            Fifth Third Bank | All Rights Reserved
Summary and priorities
     Delivery of strong operating results remains a hallmark of Fifth Third despite sluggish
     economy
      — Despite a difficult operating environment, core businesses are creating new and
        profitable opportunities to enhance franchise value

     Fifth Third has taken steps to ensure it is well-positioned to weather potential further
     deterioration in the credit environment
      — Michigan and Florida exposures and stressed housing markets have pressured
           earnings
      — Proactive measures to mitigate exposures including tightened credit standards
           for new loans as well as operational revisions to contain credit losses in existing
           portfolios

     Capital plan designed to maintain strong capital levels under significant additional
     stress in credit trends
      — With a strong capital position, Fifth Third expects to successfully navigate
        through the current difficult market conditions and continue to be one of the
        strongest retail and commercial banking organizations in the U.S.



19                                      Fifth Third Bank | All Rights Reserved
Cautionary statement
     This report may contain forward-looking statements about Fifth Third Bancorp within the meaning of Sections 27A of the Securities Act of 1933,
     as amended, and Rule 175 promulgated thereunder, and 21E of the Securities Exchange Act of 1934, as amended, and Rule 3b-6 promulgated
     thereunder, that involve inherent risks and uncertainties. This report may contain certain forward-looking statements with respect to the financial
     condition, results of operations, plans, objectives, future performance and business of Fifth Third Bancorp including statements preceded by,
     followed by or that include the words or phrases such as “believes,” “expects,” “anticipates,” “plans,” “trend,” “objective,” “continue,” “remain” or
     similar expressions or future or conditional verbs such as “will,” “would,” “should,” “could,” “might,” “can,” “may” or similar expressions. There are
     a number of important factors that could cause future results to differ materially from historical performance and these forward-looking
     statements. Factors that might cause such a difference include, but are not limited to: (1) general economic conditions and weakening in the
     economy, specifically the real estate market, either national or in the states in which Fifth Third, does business, are less favorable than expected;
     (2) deteriorating credit quality; (3) political developments, wars or other hostilities may disrupt or increase volatility in securities markets or other
     economic conditions; (4) changes in the interest rate environment reduce interest margins; (5) prepayment speeds, loan origination and sale
     volumes, charge-offs and loan loss provisions; (6) Fifth Third’s ability to maintain required capital levels and adequate sources of funding and
     liquidity; (7) changes and trends in capital markets; (8) competitive pressures among depository institutions increase significantly; (9) effects of
     critical accounting policies and judgments; (10) changes in accounting policies or procedures as may be required by the Financial Accounting
     Standards Board or other regulatory agencies; (11) legislative or regulatory changes or actions, or significant litigation, adversely affect Fifth
     Third, or the businesses in which Fifth Third, one is engaged; (12) ability to maintain favorable ratings from rating agencies; (13) fluctuation of
     Fifth Third’s stock price; (14) ability to attract and retain key personnel; (15) ability to receive dividends from its subsidiaries; (16) potentially
     dilutive effect of future acquisitions on current shareholders' ownership of Fifth Third; (17) effects of accounting or financial results of one or more
     acquired entities; (18) difficulties in combining the operations of acquired entities; (19) inability to generate the gains on sale and related increase
     in shareholders’ equity that it anticipates from the sale of certain non-core businesses; (20) loss of income from the sale of certain non-core
     businesses could have an adverse effect on Fifth Third’s earnings and future growth; (21) ability to secure confidential information through the
     use of computer systems and telecommunications networks; (22) the impact of reputational risk created by these developments on such matters
     as business generation and retention, funding and liquidity; and (23) the Treasury providing satisfactory definitive documentation for its purchase
     of senior preferred shares and agreement on final terms and conditions. Additional information concerning factors that could cause actual results
     to differ materially from those expressed or implied in the forward-looking statements is available in the Bancorp's Annual Report on Form 10-K
     for the year ended December 31, 2007, filed with the United States Securities and Exchange Commission (SEC). Copies of this filing are
     available at no cost on the SEC's Web site at www.sec.gov or on the Fifth Third’s Web site at www.53.com. Fifth Third undertakes no obligation to
     release revisions to these forward-looking statements or reflect events or circumstances after the date of this report.




20                                                                   Fifth Third Bank | All Rights Reserved

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FITB_BAABPresentation107

  • 1. BancAnalysts Association of Boston Conference Kevin Kabat Chairman, President & CEO November 7, 2008  Fifth Third Bank | All Rights Reserved
  • 2. Agenda Overview 3Q08 results Operating trends Credit trends Capital position Summary and priorities Appendix 2  Fifth Third Bank | All Rights Reserved
  • 3. Fifth Third overview $116 billion assets #13^ Traverse City Grand Rapids $8 billion market cap #12* Detroit Chicago Toledo Cleveland Pittsburgh 1,298 banking centers Columbus Indianapolis Cincinnati Huntington Over 2,300 ATMs Florence St. Louis Evansville Louisville Lexington 18 affiliates in 12 states Raleigh Nashville Charlotte World’s 5th largest merchant Raleigh Atlanta acquirer** Augusta Jacksonville Orlando Tampa Naples ^ As of 9/30/2008 Naples * As of 10/14/2008 ** Nilson, March 2008 3  Fifth Third Bank | All Rights Reserved
  • 4. 3Q08 in review Strong core operating results offset by higher credit costs, market valuation adjustments Reported $0.14 loss per diluted share, compared to $0.61 income per diluted share in 3Q07 — Net charge-offs of $463 million, provision expense of $941 million — $51 million pre-tax loss on Fannie and Freddie preferred stock, $27 million loss on BOLI policy, $12 million loss on residual write-downs on 1Q08 auto securitization — $76 million gain on litigation related to Supervisory Goodwill, offset by $36 million of legal expenses — $45 million non-cash charge due to Visa’s settlement with Discover Core business momentum remains strong – core pre-tax pre-provision income up 12% from 3Q07* — Net interest income growth of 41% driven by $215 million loan discount accretion from the second quarter First Charter acquisition. Excluding loan discount accretion, net interest income increased 12% — Fee income growth of 5%, up 14% on a core basis, on double digit growth in payments processing, deposit service, corporate banking, and mortgage banking revenue — Average loan growth of 11% and transaction deposit growth of 3%^ Strong capital position will be further enhanced by U.S. Treasury capital investment of $3.45 billion — Tier 1 capital ratio of 8.6% (pro forma including CPP of 11.6%) — Tangible equity ratio of 6.2% (pro forma including CPP of 9.3%) * 3Q08 reported results of 40% year-over-year growth in pre-tax, pre-provision earnings. Excludes $27 million BOLI charge, $215 million in loan discount accretion from the acquisition of First Charter, $76 million in revenue and $36 million in expense from a litigation settlement stemming from a prior acquisition, and $45 million in Visa litigation expense in 3Q08. Excludes $78 million in Visa litigation expense, $2 million BOLI charge, and $31 million in gains from asset sales in 3Q07; all quarters exclude securities gains/losses. ^ Loans include held for investment; transaction deposits represent core deposits excluding CDs 4  Fifth Third Bank | All Rights Reserved
  • 5. Increasing net interest income 4.00% $900 te: 12% wth ra Core gro $850 3.80% $800 $750 3.60% $700 3.40% $650 $600 3.20% $550 3.00% $500 3Q07 4Q07 1Q08 2Q08* 3Q08* Net interest income NIM * 3Q08 reported results: 41% year-over-year growth and 4.24% NIM. Results above exclude $130 million charge related to leveraged lease litigation in 2Q08 and exclude $31 million and $215 million in loan discount accretion from the First Charter acquisition in 2Q08 and 3Q08, respectively. 5  Fifth Third Bank | All Rights Reserved
  • 6. Fee income growth and diversification $900 te: 14% ra YOY Core growth $800 growth $700 Payment +11% $600 processing $500 Deposit +13% $400 service charges $300 Investment -5% advisory $200 Corporate +15% banking $100 +74% Mortgage NM Secs/other $0 3Q07 4Q07 1Q08 2Q08 3Q08 Continued strong growth in processing, deposit fees and corporate banking fees Reported year-over-year fee income growth of 5%. Results above exclude $76 million in litigation revenue from a prior acquisition and $27 million BOLI charge in 3Q08. Excludes $152 million BOLI charge and $273 million Visa IPO gain in 1Q08; excludes $177 million BOLI charge in 4Q07; excludes $31 million of gains from asset sales and $2 million in BOLI charge in 3Q07; excludes securities gains/losses in all quarters. 6  Fifth Third Bank | All Rights Reserved
  • 7. FTPS: key growth engine 3Q08 revenue Financial Institutions Merchant (11% YOY) 2-Yr YOY 35% CAGR: 14% Services $250 CAGR growth 38% $200 Bankcard +19% +9% 27% $150 Merchant +17% +19% $100 • 4th Largest U.S. Acquirer • Over 37,500 merchants • $26.7B in credit/debit processing volume $50 +7% +6% • Over 5.6B acquired transactions • e.g. Nordstrom, Saks, Walgreen's, $0 Office Max, Barnes and Noble, U.S. 3Q06 4Q06 1Q07 2Q07 3Q07 4Q07 1Q08 2Q08 3Q08 Treasury Bankcard FI/EFT Bankcard Merchant • $1.7B in outstanding balances • 1.6mm cardholders • Top three Debit MasterCard Issuer • 23rd largest U.S. bankcard issuer Financial Institutions • 2,700 FI relationships • 877mm POS/ATM transactions 7  Fifth Third Bank | All Rights Reserved
  • 8. Corporate banking International OY) 2-Yr YOY (15% Y • Letters of credit CAGR growth $120 15% : CAGR • Foreign exchange $90 +10% +14% Derivatives • Customer interest rate derivatives -10% -29% $60 +8% +11% Capital markets lending fees • Institutional Sales $30 +33% +36% • Asset securitization/conduit fees • Loan/lease syndication fees $0 3Q06 4Q06 1Q07 2Q07 3Q07 4Q07 1Q08 2Q08 3Q08 Business lending fees International Business lending • Commitment and other loan fees Derivatives Capital markets lending fees 8  Fifth Third Bank | All Rights Reserved
  • 9. Strong operating performance… $800 % h rate: 12 gs growt ion earnin pre-provis tax Core pre- $700 $600 $500 $400 $300 3Q07 4Q07 1Q08 2Q08 3Q08 3Q08 reported results of 40% growth in pre-tax, pre-provision earnings. 3Q08 results above exclude $27 million BOLI charge, $215 million in loan discount accretion from the acquisition of First Charter, $76 million in revenue and $36 million in expense from a litigation settlement stemming from a prior acquisition, and $45 million in Visa litigation expense. 2Q08 results above exclude $31 million loan discount accretion and $130 million leveraged lease charge. 1Q08 results above exclude $152 BOLI charge, $273 Visa IPO gain and $152 million reversal of Visa litigation expenses. 4Q07 results above exclude $177 million BOLI charge and $94 million in Visa litigation expense; 3Q07 results exclude $78 million in Visa litigation expense, $2 million BOLI charge, and $31 million in gains from asset sales; all quarters exclude securities gains/losses. 9  Fifth Third Bank | All Rights Reserved
  • 10. …offset by credit costs wth rate: 12% ion earnings gro -provis Core pre-tax pre $800 $600 $400 $200 $0 -$200 Net charge- -$400 offs -$600 Additional provision -$800 -$1,000 3Q07 4Q07 1Q08 2Q08 3Q08 See note on p. 9 for adjustments. 10  Fifth Third Bank | All Rights Reserved
  • 11. Real estate driving credit deterioration Total NPAs Total NCOs 3,000,000 500,000 th ow 2,500,000 gr th % ow 29 gr Res 400,000 % 34 RE th Res ow 2,000,000 gr RE wth g ro % 38 25 % 300,000 th 1,500,000 ow th gr ow CRE % gr 50 % 58 CRE 200,000 wth 1,000,000 g ro w th 51 % g ro 52 % 100,000 500,000 0 0 Q3 2007 Q4 2007 Q1 2008 Q2 2008 Q3 2008 Q3 2007 Q4 2007 Q1 2008 Q2 2008 Q3 2008 C&I/Lease Auto Credit Card C&I/Lease Auto/Other CRE Res RE Other CRE Res RE NPA, charge-off growth driven by residential, commercial real estate 11  Fifth Third Bank | All Rights Reserved
  • 12. Michigan and Florida: most stressed markets Total NPAs Total NCOs 3,000,000 500,000 th ow th gr 2,500,000 ow gr % 29 400,000 % 34 Highest th th ow 2,000,000 ow stress Highest gr gr % markets % 25 stress 38 300,000 markets th 1,500,000 th ow ow gr gr % % 58 50 200,000 th th ow 1,000,000 row gr %g % 51 52 100,000 500,000 - - Q3 2007 Q4 2007 Q1 2008 Q2 2008 3Q 2008 Q3 2007 Q4 2007 Q1 2008 Q2 2008 Q3 2008 Other SE National Other MW Other SE National Other MW Michigan Florida Michigan Florida NPA, charge-off growth driven by Florida and Michigan 12  Fifth Third Bank | All Rights Reserved
  • 13. Portfolio performance drivers Performance Largely Driven By No Previous Lending Geography: Subprime Florida, Michigan most stressed (3Q08 C/O ratio) Option ARMs − Total loan portfolio 4.74% Commercial portfolio 5.14% − Consumer portfolio 4.10% − Discontinued or Suspended Lending Remaining Midwest, Southeast performance reflects economic trends (3Q08 C/O ratio) − Total loan portfolio 1.06% ex-FL/MI Discontinued: Commercial portfolio 0.72% ex-FL/MI Brokered home equity ($2.4B) − Consumer portfolio 1.60% ex-FL/MI − Suspended: Products: Homebuilder/residential development ($3.1B) Homebuilder/developer charge-offs $163 million in Other non-owner occupied commercial RE ($9.4B) 3Q08 − Total charge-off ratio 2.17% (1.46% ex-HBs) Saleability: Commercial charge-off ratio 2.07% (0.86% ex- − HBs) All mortgages originated for intended sale* Brokered home equity charge-offs 5.05% in 3Q08 − Direct home equity portfolio 1.00% * Residential construction-related consumer mortgages intended to be held in portfolio until permanent financing complete. Jumbo mortgage originations currently being held due to market conditions. 13  Fifth Third Bank | All Rights Reserved
  • 14. Loss mitigation activities Reset policies and guidelines — Eliminated all brokered home equity production — Significantly tightened underwriting limits and exception authorities — Further restrictions on consumer guidelines for weaker geographies — Suspended all new residential development lending and non-owner occupied commercial property lending — New concentration limits for commercial portfolio Loss mitigation and containment — Implemented Watch and Criticized Asset Reduction initiative — Major expansion of commercial and consumer workout teams — Implemented aggressive home equity line management program — Expanded consumer credit outreach program — Rigorous review of geographic exposures — Continue to evaluate potential sales of problem loans 14  Fifth Third Bank | All Rights Reserved
  • 15. Strong capital position • Capital plan and targets designed to help ensure strong capital levels, positioning Fifth Third to absorb significant potential losses and provisions in a potentially more difficult environment through 2009 • Revised capital targets in June 2008 in order to provide greater cushion Regulatory 3Q08 pro forma for Ratio 3Q08 Target “well- capitalized” $3.45B CPP minimum Tier 1 Capital 8.6% 11.6% 8-9% 6% Total Capital 12.3% 15.3% 11.5-12.5% 10% TE/TA 6.2% 9.3% 6-7% N/A • Strengthened Fifth Third’s capital position through several capital actions: — Capital actions intended to maintain a Tier 1 ratio within target range if credit cycle significantly deteriorates without further capital issuance Capital issuance – Issued $1.1 billion of Tier 1 capital in the form of convertible – preferred securities - achieved new Tier 1 target immediately Dividend reduction – Reducing quarterly common dividend to $0.15 per share, – conserves $1.2 billion in common equity through the end of 2009 relative to previous $0.44 level per share – Asset sales/dispositions – No longer pursuing additional capital via sale of non- core businesses but will continue to evaluate businesses from a strategic planning perspective Received preliminary approval for U.S. Treasury investment of $3.45 billion in senior preferred stock 15  Fifth Third Bank | All Rights Reserved
  • 16. Strong capital position 11.1 10.7 9.6 9.5 9.3 9.3 TE 8.5 8.4 Impact 8.3 8.0 7.8 7.1 Tangible Equity/ 4.9 Tangible 3.7 Assets 3Q08 8.1 7.6 6.9 7.0 6.6 5.8 6.2 6.4 5.7 5.2 TE 5.4 CMA COF MI KEY ZION FITB HBAN STI RF USB BBT WFC/ MTB PNC/ WB* NCC* 14.3 Tier 1 12.3 11.9 Impact 11.6 11.5 10.9 10.9 10.8 10.4 10.3 10.2 10.0 8.9 7.8 Tier 1 3Q08 Tier 1 11.3 9.4 8.9 8.6 8.5 8.1 8.5 7.9 7.5 7.4 8.2 COF BBT HBAN FITB USB ZION MI KEY RF CMA STI PNC/ WFC/ MTB NCC* WB* Source: SNL Financial and company reports. Uses 6/30/2008 data where 9/30/2008 data is unavailable. CPP impact calculated as CPP dollar amount divided by most recently disclosed risk-weighted assets and tangible assets per SNL. *PNC/NCC capital ratios from 10/24/2008 investor presentation on tangible equity basis. WFC/WB capital ratios year-end estimates from 10/03/2008 investor presentation. Adjusted to reflect $5 billion in additional CPP preferred shares, $10 billion of additional common equity, and tangible equity effect. 16  Fifth Third Bank | All Rights Reserved
  • 17. Fifth Third differentiators Integrated affiliate delivery model Strong sales culture Operational efficiency Streamlined decision making Integrated payments platform (FTPS) Acquisition integration Customer satisfaction 17  Fifth Third Bank | All Rights Reserved
  • 18. Freedom Bank • 1.16% deposit premium – assumed all deposits • Exclusive right to purchase branches at appraised value within 90 days of close • Increases market share from 8th to 4th in Bradenton-Sarasota-Venice MSA Bradenton-Sarasota-Venice, FL 2008 2008 2008 Total Total Number Deposits in Market 2008 of Market Share Rank Institution (ST) Branches ($000) (%) 1 Bank of America 38 3,563,501 21.31 2 Wachovia Corp. 34 3,123,006 18.68 3 SunTrust 35 1,812,254 10.84 4 Pro Forma Fifth Third 17 685,391 4.10 4 Century Financial Group 10 657,159 3.93 5 Corp. 8 532,228 3.18 6 BB&T 16 462,948 2.77 7 Northern Trust 4 433,101 2.59 8 Fifth Third 13 420,807 2.52 9 Regions Financial 22 413,923 2.48 10 RBC Centura 12 355,152 2.12 11 Bank of Commerce 3 291,141 1.74 12 Colonial BancGroup 8 283,775 1.70 13 LandMark Financial 6 265,416 1.59 14 Freedom Bank 4 264,584 1.58 15 Superior Bancorp 3 250,859 1.50 Total 336 16,721,587 18  Fifth Third Bank | All Rights Reserved
  • 19. Summary and priorities Delivery of strong operating results remains a hallmark of Fifth Third despite sluggish economy — Despite a difficult operating environment, core businesses are creating new and profitable opportunities to enhance franchise value Fifth Third has taken steps to ensure it is well-positioned to weather potential further deterioration in the credit environment — Michigan and Florida exposures and stressed housing markets have pressured earnings — Proactive measures to mitigate exposures including tightened credit standards for new loans as well as operational revisions to contain credit losses in existing portfolios Capital plan designed to maintain strong capital levels under significant additional stress in credit trends — With a strong capital position, Fifth Third expects to successfully navigate through the current difficult market conditions and continue to be one of the strongest retail and commercial banking organizations in the U.S. 19  Fifth Third Bank | All Rights Reserved
  • 20. Cautionary statement This report may contain forward-looking statements about Fifth Third Bancorp within the meaning of Sections 27A of the Securities Act of 1933, as amended, and Rule 175 promulgated thereunder, and 21E of the Securities Exchange Act of 1934, as amended, and Rule 3b-6 promulgated thereunder, that involve inherent risks and uncertainties. This report may contain certain forward-looking statements with respect to the financial condition, results of operations, plans, objectives, future performance and business of Fifth Third Bancorp including statements preceded by, followed by or that include the words or phrases such as “believes,” “expects,” “anticipates,” “plans,” “trend,” “objective,” “continue,” “remain” or similar expressions or future or conditional verbs such as “will,” “would,” “should,” “could,” “might,” “can,” “may” or similar expressions. There are a number of important factors that could cause future results to differ materially from historical performance and these forward-looking statements. Factors that might cause such a difference include, but are not limited to: (1) general economic conditions and weakening in the economy, specifically the real estate market, either national or in the states in which Fifth Third, does business, are less favorable than expected; (2) deteriorating credit quality; (3) political developments, wars or other hostilities may disrupt or increase volatility in securities markets or other economic conditions; (4) changes in the interest rate environment reduce interest margins; (5) prepayment speeds, loan origination and sale volumes, charge-offs and loan loss provisions; (6) Fifth Third’s ability to maintain required capital levels and adequate sources of funding and liquidity; (7) changes and trends in capital markets; (8) competitive pressures among depository institutions increase significantly; (9) effects of critical accounting policies and judgments; (10) changes in accounting policies or procedures as may be required by the Financial Accounting Standards Board or other regulatory agencies; (11) legislative or regulatory changes or actions, or significant litigation, adversely affect Fifth Third, or the businesses in which Fifth Third, one is engaged; (12) ability to maintain favorable ratings from rating agencies; (13) fluctuation of Fifth Third’s stock price; (14) ability to attract and retain key personnel; (15) ability to receive dividends from its subsidiaries; (16) potentially dilutive effect of future acquisitions on current shareholders' ownership of Fifth Third; (17) effects of accounting or financial results of one or more acquired entities; (18) difficulties in combining the operations of acquired entities; (19) inability to generate the gains on sale and related increase in shareholders’ equity that it anticipates from the sale of certain non-core businesses; (20) loss of income from the sale of certain non-core businesses could have an adverse effect on Fifth Third’s earnings and future growth; (21) ability to secure confidential information through the use of computer systems and telecommunications networks; (22) the impact of reputational risk created by these developments on such matters as business generation and retention, funding and liquidity; and (23) the Treasury providing satisfactory definitive documentation for its purchase of senior preferred shares and agreement on final terms and conditions. Additional information concerning factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements is available in the Bancorp's Annual Report on Form 10-K for the year ended December 31, 2007, filed with the United States Securities and Exchange Commission (SEC). Copies of this filing are available at no cost on the SEC's Web site at www.sec.gov or on the Fifth Third’s Web site at www.53.com. Fifth Third undertakes no obligation to release revisions to these forward-looking statements or reflect events or circumstances after the date of this report. 20  Fifth Third Bank | All Rights Reserved