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• Einstein?




Thursday, April 7, 2011
• Einstein?




Thursday, April 7, 2011
• Einstein?




Thursday, April 7, 2011
• Einstein?




Thursday, April 7, 2011
Generatie Einstein?       Vincent@Everts.net
                             +31647180864
                              @vincente




Thursday, April 7, 2011
Generatie Einstein?       Vincent@Everts.net
                             +31647180864
                              @vincente




Thursday, April 7, 2011
Apple Open Source?




Thursday, April 7, 2011
Apple Open Source?




Thursday, April 7, 2011
Apple Open Source?




Thursday, April 7, 2011
Apple Open Source?




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Vincent Everts?




Thursday, April 7, 2011
Vincent Everts?




Thursday, April 7, 2011
Innovation acceleration




                               Innovation study trips:
                               2008: China
                               2009: Russia
                               2010: Brazil




Thursday, April 7, 2011
Innovation acceleration




                               Innovation study trips:
                               2008: China
                               2009: Russia
                               2010: Brazil




Thursday, April 7, 2011
Tudou.com earlier then
                                YouTube




Thursday, April 7, 2011
Tudou.com earlier then
                                YouTube




Thursday, April 7, 2011
Social Media
                             2.0



Thursday, April 7, 2011
• Mijn Tools




Thursday, April 7, 2011
Videoblogger




Thursday, April 7, 2011
Videoblogger



                          Talk to Me!




Thursday, April 7, 2011
• kassa




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Opkomst
                          internet connected TV




                                              bron: GfK
Thursday, April 7, 2011
Opkomst
                          internet connected TV


                                 2010: 425.000


                                              bron: GfK
Thursday, April 7, 2011
Opkomst
                          internet connected TV


                                 2010: 425.000
                                 2011: 820.000
                                 2013: 60%
                                              bron: GfK
Thursday, April 7, 2011
Apple TV




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Power of
                          online Video


Thursday, April 7, 2011
Thursday, April 7, 2011
YouTube uploads
                            per minuut




Thursday, April 7, 2011
YouTube uploads
                              per minuut
                                                                                                      33




                                                                                                      22




                                                                                                      11




                          2007 I   2007 II   2008 I                                                   0
                                                      2008 II   2009 I   2009 II   2010 I   2010 II


Thursday, April 7, 2011
iPhone 4




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Make your
                          own company
                           TV Channel

Thursday, April 7, 2011
Make your
                          own company
                           TV Channel

Thursday, April 7, 2011
www.yubby.com
Thursday, April 7, 2011
www.yubby.com
Thursday, April 7, 2011
Automatisch zoeken
                          op 30 video netwerken




Thursday, April 7, 2011
www.yubby.com
Thursday, April 7, 2011
Eerste week:
                          2.000 ingezonden video’s
                           300.000 unieke kijkers

                                 www.yubby.com
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Volg Vincent Everts live
                                        in zijn elektrische Leaf


                   - Live auto lifestats
                   - Live streaming video
                   - Live Google maps
                   - Twitter met bestuurder
                   - Twitter met de auto
                   - Interviews




Thursday, April 7, 2011
Volg Vincent Everts live
                          in zijn elektrische Leaf




Thursday, April 7, 2011
What are we going to talk about?




Thursday, April 7, 2011
What are we going to talk about?

                     Web 1.0 Viral Marketing (PP)
              time consumption                                               travel


                  RSS Explained Web 2.0 Kindle
          explained Marketing 2.0 Google Adwords Tudou
                              Google Docs   Online video elections 2.0
                               Twitter Amazon Yubby Co-Creation
                          Multitasking
               Google Streetview Online collaboration Social tools

                             Dell Sucks     Support 2.0 Viral Marketing
           Kryptonite Lock         Enterprise 2.0             VMS Zoomz HD   ebay
                              news resume VMS Google trends

Thursday, April 7, 2011
Web
                          1.0




Thursday, April 7, 2011
Web
                          1.0




Thursday, April 7, 2011
7


Thursday, April 7, 2011
7


Thursday, April 7, 2011
7


Thursday, April 7, 2011
7


Thursday, April 7, 2011
7


Thursday, April 7, 2011
How do we spend our time?

                                      4%
                                 6%
                                           39%
                           19%


                                  33%




Thursday, April 7, 2011
How do we spend our time?

                 TV:      39% 178 min.               4%
                                                6%

             Radio:       33% 151 min.                    39%
                                          19%
          Internet:       19%   86 min.

     Newspaper:           6%    20 min           33%
       Magazines:         4%    18 min
                                          TV              Radio
                                          Internet        Newspapers
                                          Magazines
Thursday, April 7, 2011
Time & advertisement
                                  TV 3 hours/day/user
                                  Advertisement €200M public + €600 commercial
                                  advertisment/hour TV watching € 0,06

                                  Time online: 1,5 h pp/day
                                  Online adds €500M/yr
                                  Adds € 0,07 pp/h

                                  NewsPapers 20 min/day
                                  €750M adv revenue
                                  Adds € 2,00 pp/h

                                  Magazines18 m/day
                                  Advertisement €700
                                  Reclame inkomsten: € 2,50 pp/ph

Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
• $32 billion sales
                          • 1 Billion searches/day
                          • Money from Adwords
                          • Almost nothing from
                            Youtube, Google earth/
                            map, gmail, apps etc




Thursday, April 7, 2011
Google adwords
           •Easy to set-up
           •Easy to budget
           •Price per keyword
    Also on
    YouTube

Thursday, April 7, 2011
1991
Thursday, April 7, 2011
1991
Thursday, April 7, 2011
1994
Thursday, April 7, 2011
1994
Thursday, April 7, 2011
1994
Thursday, April 7, 2011
1996
Thursday, April 7, 2011
1996
Thursday, April 7, 2011
Thursday, April 7, 2011
                          1997
1999
Thursday, April 7, 2011
1999
Thursday, April 7, 2011
Thursday, April 7, 2011
                          2000
Thursday, April 7, 2011
                          2001
9200 Nokia




Thursday, April 7, 2011
                          2001
9200 Nokia




Thursday, April 7, 2011
                          2001
2002
Thursday, April 7, 2011
2002
Thursday, April 7, 2011
2002
Thursday, April 7, 2011
2002
Thursday, April 7, 2011
2002
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Andy Rubin




      2005
Thursday, April 7, 2011
Andy Rubin




      2005
Thursday, April 7, 2011
2007
Thursday, April 7, 2011
2007
Thursday, April 7, 2011
2007
Thursday, April 7, 2011
Thursday, April 7, 2011
2007
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
2008
Thursday, April 7, 2011
2008
Thursday, April 7, 2011
Developers




                          64


Thursday, April 7, 2011
Developers




                          64


Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
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Thursday, April 7, 2011
§



Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
IMPACT ON BUSINESS
                                               12



Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
DELL Case




Thursday, April 7, 2011
DELL Case




Thursday, April 7, 2011
Dell notebooks




Thursday, April 7, 2011
Dell notebooks




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Online bestedingen
                            2009: 7,3 miljard euro

                          2010: 9 miljard euro

                Web-influenced 48
                     miljard
Thursday, April 7, 2011
                                                     bron: thuiswinkel.org
Social tools   Productinformatie
Thursday, April 7, 2011
Social tools   Productinformatie
Thursday, April 7, 2011
Thursday, April 7, 2011
Product info    what else do people buy

                            what do they recommend?

                            Description of customers

 Social tools              90% social tools
                            What do they buy in the end?
                            what else?
                            Tags of clients
                            review of the reviews
                            reviews of the customers
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Customer service




Thursday, April 7, 2011
Customer service




Thursday, April 7, 2011
Thursday, April 7, 2011
It’s now mainstream!




Thursday, April 7, 2011
It’s now mainstream!




Thursday, April 7, 2011
“What are you doing in 140 characters”




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
LondonCalling.mobi
Thursday, April 7, 2011
LondonCalling.mobi
Thursday, April 7, 2011
LondonCalling.mobi
Thursday, April 7, 2011
•s




Thursday, April 7, 2011
•s




Thursday, April 7, 2011
kindle




Thursday, April 7, 2011
kindle
        Buy books wirelessly
                                    Download everything
                                        wirelessly


     E-ink technologie reads
             the best

                                       240.000 titels


         30 hours battery &
       fantastic userinterface



Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
103


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Negroponte




                          104


Thursday, April 7, 2011
Are books going away?




                              105


Thursday, April 7, 2011
106


Thursday, April 7, 2011
Tablet market in 2014




                              107


Thursday, April 7, 2011
108


Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
SonicView




Thursday, April 7, 2011
Playmate




                          113


Thursday, April 7, 2011
Playmate




                          113


Thursday, April 7, 2011
114


Thursday, April 7, 2011
115


Thursday, April 7, 2011
116


Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
beta




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
WEB 2.0
     •    Weblogs
     •    Flickr
     •    Wiki’s
     •    RSS
     •    RSS readers
     •    Del.icio.us
     •    Youtube
     •    Facebooks


Thursday, April 7, 2011
Who talks



Thursday, April 7, 2011
Blogs demografie




                                            Bron: Technorati 2008
Thursday, April 7, 2011
Blogs demografie




                                            Bron: Technorati 2008
Thursday, April 7, 2011
Blogs demografie




                                            Bron: Technorati 2008
Thursday, April 7, 2011
Professional




Thursday, April 7, 2011
Professional




Thursday, April 7, 2011
7 guidelines
               1.         Know what you are doing
               2.         Avoid marketing talk
               3.         Keep it fresh
               4.         Reinforce company’s core values
               5.         Encourage employees to use it
               6.         Create blogging policies
               7.         Have fine print
Thursday, April 7, 2011
RSS
Thursday, April 7, 2011
RSS Readers




Thursday, April 7, 2011
RSS Readers




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Social Networking



Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Internet is pain!




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Communication 2.0




Thursday, April 7, 2011
Communication 2.0




Thursday, April 7, 2011
Why call
Thursday, April 7, 2011
                          via computer?
It’s
                          personal!


Thursday, April 7, 2011
It’s
                          personal!


Thursday, April 7, 2011
It’s
                          personal!


Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Wordprocessing 1951




Thursday, April 7, 2011
Wordprocessing 1985




Thursday, April 7, 2011
Wordprocessing 1985




Thursday, April 7, 2011
Wordprocessing 2008




Thursday, April 7, 2011
Wordprocessing 2008




Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
Online collaboration
Thursday, April 7, 2011
Revisions
Thursday, April 7, 2011
                          compare
Web 2.0 Trend:
                           Co-Creation


Thursday, April 7, 2011
Thursday, April 7, 2011
Thursday, April 7, 2011
49


Thursday, April 7, 2011
Thursday, April 7, 2011
Social Media
                             2.0



Thursday, April 7, 2011
Vincent Everts
                                 www.vincente.nl
                                 www.yubby.com
                                www.interimic.nl
                               vincent@everts.net
                             www.twitter.com/vincente
                                  +31647180864
Thursday, April 7, 2011

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