Sun World Bana Hills, Vienam Part 2 (越南 巴拿山太陽世界 下集).ppsx
BANGSAR VILLAGE RATECARD
1. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
Bangsar Village
2013
NOTE :
• A loading fee will be charged for short term booking as below:
1. 3 months & below - add 10% loading
2. 4 months to 11 months - add 5% loading
3. 12 months – 0% loading
• All visuals are subject to approval by the Mall Management
• Advertisements involving other property developers or other Shopping malls are not allowed
2. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
Introduction To Bangsar Village
An inspired shopping experience for the discerning
Bangsar Village (BV) is a boutique shopping centre targeted at the
discerning. Although it is not as large as many of the other
shopping malls around the city, it does possess the high quality
and service that one expects from a prestigious shopping centre.
In addition, a concierge is available to manage your shopping bags
and a valet is available to handle your parking problems.
The shopping centre is designed primarily for the fashionable and
the rich. Located just a short drive away from the mid to upper
class neighbourhoods of PJ and KL, Bangsar Village is primarily
designed to bring together high style, quality and service in the
legendary Telawi Street.
From the latest in international couture to spas, from designer
kitchenware, paintings to sculpted antiques, BV promises an
inspired shopping and lifestyle experience for the rich and trendy.
In addition to shopping, BV also consists of restaurants and cafes
that are carefully selected to suit the upper class and chic theme.
3. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
Why advertise in Bangsar Village
•Bangsar Village has a visitor count of 2.95 million per/year * based on parking ticket issuance
•Bangsar Village is a top rated shopping mall for the top 10% of our country’s echelons
•Constant events & promotions for the family **
•Bangsar Village is located just a short drive away from the mid to upper class neighbourhoods of PJ and KL
•Mall shoppers are in “buying mode” – ready to shop, ready to buy and receptive to advertising
•Unlike TVC, radio or print, our media cannot be switched off and there are no other distractions by other programmes or
content exists.
•Our media are placed at locations where your audience will
–Have little or no distractions. Your advertisement will also always be on!
–Have minimum 10 seconds and up to 2 minutes dwell time to view your advertisement.
•Extends the memorability of your campaign’s media mix.
•Localizes your advertising like no other media.
•Minimizes wasted exposures and targets consumers on a local level.
•Facilitates consumer buying by being the last impression before a purchase is made.
* Source: Bangsar Village Management (based on parking ticket issuance) in 2007. Walk ins are included in this amount.. Refer to visitor count 2007
** Refer to July – August Events Calendar
4. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BV: Shopper Profile
Professional Profile
- 49% PMEB
- 19% Housewives
- 16% White Collar
- 6% Bue Collar
- 10% Others
Age Profile
- 6% less than 20 yrs old
- 65% between 20 to 40 yrs old
- 29% more than 40 yrs old
Household Income
- RM5,000 to RM18,000 p/month
Gender Profile
–59% of the Mall’s patrons are female
–32% of the above women are housewives
Race Profile
–56% Chinese
–32% Malay
–3% Indians
–7% Others*
* Source: Bangsar Village Management Studies
** 65% of others consists of expats / tourists
5. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
Bangsar Village I : Sites
NOTE:
• A loading fee will be charged for short term booking as below:
1.3 months - add 10% loading
2.6 months to 11 months - add 5% loading
3.12 months – 0% loading
• All visuals are subject to approval by the Mall Management
• Advertisements involving other property developers or other Shopping malls are not allowed
6. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BV I: Car Park Entrance
Bellanca : Car Park Boom Gate
T. Count : 2,950,000 potential viewers
pass through these boom gates p/annum
Location : Car Park Entrance & Exit
Description : Highly effective at low cost.
Total Units : 7 units (sold in a set)
BV I (3 entrance & 3 exits)
BV II (1 entrance)
Dwell time : 12 seconds minimum
Size : 8 inch(H) X 18 inch (W )-
TBC Depend on Creative
Material : White Sticker Lamination
Duration : 1 year
* Cost may vary depending on creative work
7. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
ORION Escalator Set with lightbox (East)
T. Count : 1,450,000 potential viewers pass through
this entrance P/ annum
Total units : 1 set
Location : P1 car park to Ground Floor concourse
(Next to Speedy Video)
Description : Huge impact. Can be seen both ways by
incoming an outgoing traffic. No other distractions
Dwell time : 18 seconds average
Size :
Escalator - 23 inch (H) X 57.8 ft (W)
Lightbox - 8 ft (H) x 12 ft (W)
Material : Inkjet sticker and Vinyl, 720 dpi
Duration : 1 year
BV1: Escalator Wrap + Lightbox Bulkhead
8. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BV1: Escalator Wrap + Lightbox Bulkhead
ORION II Escalator Set with lightbox (West)
T. Count : 1,450,000 potential viewers pass
through this entrance p/ annum
Total units : 1 sets
Location : P1 car park to Ground Floor
Concourse (Next to Village Grocer)
Description : Huge impact. Can be seen both
ways by incoming and outgoing traffic. No other distractions
Dwell time : 18 seconds average
Size :
Escalator - 23 inch (H) X 52 ft (W)
Lightbox - 8 ft (H) x 12 ft (W)
Material : Inkjet sticker and Vinyl, 720 dpi
Duration : 1 year
9. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BVI: Wall Mounted Lightbox
CALLA Matrix Lightbox
Location : First Floor, North Wing
Description : Seen by traffic going towards BVII
Dwell time : 15 seconds minimum average
T. Count : 2,950,000 potential viewers pass
through this site
Size : 6 ft (H) x 4 ft (W)
Material : Duratrans, backlit, 1440 dpi
Duration : 1 year
10. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BVI : Car Park Entrance Wallscape
CLIO Car Park Entrance Wall Scape
T. Count : 2,950,000 potential viewers pass through
this site
Location : Between basement car park Zone 1 and
Zone 2
Description : Huge sign, can’t be missed. Can be seen both
ways by cars parking at / leaving from Zone 1 & Zone 2
Dwell time : 15 seconds average
Size : 8 ft (H) X 40 ft (W)
Material : Indoor Vinyl, front lit, 720 dpi
Duration : 1 year
11. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
Bangsar Village II : Sites
NOTE:
• A loading fee will be charged for short term booking as below:
1.3 months - add 10% loading
2.6 months to 11 months - add 5% loading
3.12 months – 0% loading
• All visuals are subject to approval by the Mall Management
• Advertisements involving other property developers or other Shopping malls are not allowed
12. Suite 7.02A, 7th
Floor, Menara IGB No 1, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia. Tel: +603 2287 9808. Fax: +603 2287 1808
BV II: Outdoor Facade
SEEMA Outdoor Wallscape Display
Location : South Wing Facade
Description : Seen by traffic going to/fro KL and Bangsar Mosque
Dwell time : 15 seconds average, 100 seconds congested
Size : 35’(H) x 30’(W)
Material : Outdoor vinyl, 720 dpi
Duration : 1 year